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Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Big Book of Business Games: Icebreakers, Creativity Exercises, and Meeting Energizers
Edward Scannell, John W. Newstrom

The Big Book of Business Games: Icebreakers, Creativity Exercises, and Meeting Energizers

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If you often find yourself spearheading meetings or presentations, this book is your secret weapon for combating the dull, glazed-over looks of attendees. Imagine transforming the energy of your meetings with quick, effective games that ignite creativity and enthusiasm. This book not only gives you the tools to make that happen, but also ensures you're the host that everyone looks forward to listening to. The versatile activities inside are sure to refresh any group setting.

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Getting It Right in Italy: A Manual for the 1990's - Thryft
William Ward

Getting It Right in Italy: A Manual for the 1990's

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If you're planning a trip to Italy or looking to immerse yourself in Italian customs, "Getting it Right in Italy" could be your go-to resource. It's not just a travel guide; it dives into the idiosyncrasies of conducting business, socializing, and everyday life in Italy. The detailed tips provided—from art gallery hacks to social interactions—could make your experience seamless and authentic. Whether you're navigating a business dinner or trying to blend in at a local festa, this book promises to equip you with the cultural insights you need.

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Peak Performance: Business Lessons From the World's Top Sports Organizations - Thryft
Clive Gilson; Mike Pratt; Kevin Roberts; Ed Weymes

Peak Performance: Business Lessons From the World's Top Sports Organizations

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If you're looking to boost your business's performance, "Peak Performance" could offer you that competitive edge. This book takes lessons from the pinnacle of sports organizations and distills them into actionable insights for the corporate world. It's like having a coach for your business strategy, helping to push you and your organization to the top of your game.

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Public Relations Techniques - Thryft
Todd Hunt, James E. Grunig

Public Relations Techniques

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Public Relations Techniques is a must-read for anyone interested in public relations. The book takes a comprehensive, theory-first approach, which provides an overview before diving into individual elements. The inclusion of new technologies in PR campaigns is particularly impressive. Boxed case studies introducing how campaigns are actually executed are an excellent addition. With the help of checklists at each stage, students can examine their practices and work on the how, when, and why of PR.

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The Dynamics Of Mass Communication - Media In The Digital Age With Media World And PowerWeb - Thryft
Joseph R. Dominick

The Dynamics Of Mass Communication - Media In The Digital Age With Media World And PowerWeb

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The Dynamics of Mass Communication offers a comprehensive and engaging look into the world of media and communication. With a focus on ethics and critical cultural perspectives, this book provides an in-depth understanding of the history, organization, ownership, and economics of the media. The addition of a section on the impact of the digital age in each media chapter makes this text an essential read for anyone interested in staying up-to-date with modern communication.

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Landor Brand Strategy: "Landor Associates" Case Study - Thryft
unknown author

Landor Brand Strategy: "Landor Associates" Case Study

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If you're fascinated by how iconic brands like FedEx and Microsoft forged their visual identities and became industry leaders, "Landor" offers you a treasure trove of insights. This case study delves deep into the pioneer work of Walter Landor and his profound impact on branding strategy. For anyone interested in the art and science of brand building, this is a compelling read that lays bare the philosophies and methods that transformed ordinary companies into standout Breakaway Brands.

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Public Relations Writing and Media Techniques : International Edition - Thryft
Wilcox

Public Relations Writing and Media Techniques : International Edition

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This book is a valuable resource for anyone in the field of public relations. With real-world examples and step-by-step procedures, readers can learn how to reach various audiences through traditional and social media. The book emphasizes the importance of writing, producing, and distributing effective PR materials.

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Methodology for Creating Business Knowledge - Thryft
Björn Bjerke, Ingeman Arbnor

Methodology for Creating Business Knowledge

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"Methodology for Creating Business Knowledge" is a valuable guide for business and social science research students, providing a clear overview of different methodological approaches for understanding complex business problems. The authors discuss in detail the analytical, systems and actor approaches and the techniques employed for collecting data, measurement and controlling reliability, which help students refine their methodology skills. The book's emphasis on historical studies, case studies, and language development make it an ideal resource for research investigations, making it well-suited for research students in business and the social sciences.

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Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work - Thryft
Eric R. Baron

Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work

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If you're aiming to up your sales game and tap into the collective strength of your team, "Innovative Team Selling" is a valuable playbook. It's not just about personal skill enhancement; it's about nurturing a harmonious environment where team synergy amplifies individual efforts. Eric Baron unpacks the essence of successful team collaboration with actionable advice that can transform how you approach sales in a globally competitive market. This book can become the cornerstone of not just your sales strategy, but also your team's cohesion and growth.

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Facebook Marketing					Designing Your Next Marketing Campaign - Thryft
Justin Levy

Facebook Marketing Designing Your Next Marketing Campaign

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Despite the confusion with the title, this book offers a fresh take on the beloved Three Little Pigs story, intertwining the classic with droll humor and a subtle message about social harmony and resourcefulness. You might find its approach to rebuilding and cooperation particularly heartwarming, and the unexpected guest adds a touch of redemptive storytelling that could resonate with readers looking for more depth in a children's tale.

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The Marketing Plan Handbook : United States Edition - Thryft
Мэриан Берк Вуд, Marian Burk Wood

The Marketing Plan Handbook : United States Edition

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This book could be a great read for marketing students who are looking for practical guidance on developing their own marketing plans. The Marketing Plan Handbook not only provides a comprehensive guide to developing a marketing plan, but also includes software that allows students to create and critique sample marketing plans. The book's focus on practical application sets it apart from other marketing textbooks, making it a valuable resource for students looking to take their marketing skills to the next level.

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Seven Imperatives: For Fair, Legal and Productive Interviewing - Thryft
Beam Morrin Drake

Seven Imperatives: For Fair, Legal and Productive Interviewing

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This book is a must-read for anyone involved in the hiring process. It provides practical and actionable techniques to conduct fair, legal, and productive interviews. With the seven imperatives, you will learn how to ask effective questions, evaluate candidates fairly, and make informed decisions. This book is a game-changer that will revolutionize your interviewing skills and lead to successful hiring outcomes.

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Publicity & Media Relations Checklists - Thryft
David R. Yale

Publicity & Media Relations Checklists

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This book could be a great read for individuals working in the field of publicity and media relations. It is a comprehensive guide that covers every major aspect of the field in a user-friendly format. The checklists in the book are cross-referenced so that all the bases are covered, and they can be used for every publicity effort. The book is an excellent resource not only for newcomers but also for veterans in the field.

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Net, Blogs And Rock 'N' Roll - How Digital Discovery Works And What It Means For Consumers, Creators And Culture - Thryft
David Jennings

Net, Blogs And Rock 'N' Roll - How Digital Discovery Works And What It Means For Consumers, Creators And Culture

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"Net, Blogs And Rock 'N' Roll is a great read for anyone interested in understanding how digital discovery has changed the way we consume media. The author breaks down the three strands of digital discovery: Trying Out, Links, and Community, and explains how they work together in the fan economy. Readers will also gain insights into the latest technologies and techniques available for creators and intermediaries to connect with communities of fans and consumers."

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How to Be the Person Successful Companies Fight to Keep: The Insider's Guide to Being #1 in the Workplace - Thryft
Connie Podesta

How to Be the Person Successful Companies Fight to Keep: The Insider's Guide to Being #1 in the Workplace

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If you're feeling uneasy about job stability or seeking to boost your value at work, Connie Podesta's insights could make all the difference. The strategies here are drawn from a sturdy foundation of business leader surveys, meaning they're battle-tested in the real world. Plus, getting ahead of downsizing waves by becoming indispensable is wisdom that never ages, even if the book's from 1997.

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Hardball Selling: How to Turn the Pressure on, without Turning Your Customer Off - Thryft
Robert L. Shook

Hardball Selling: How to Turn the Pressure on, without Turning Your Customer Off

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If you're looking to join the elite top 5 percent of salespeople, "Hardball Selling" is the guide for you. Robert L. Shook shares his 17 years of experience in the trenches, teaching you the provocative and controversial tactics that will set you apart from the competition. This book will show you how to take control of the sale without turning your customer off, allowing you to close deals with confidence. Highly recommended by industry experts, "Hardball Selling" is a must-read for ambitious salespeople looking to up their game.

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Kiss Bow Or Shake Hands - Thryft
George Borden

Kiss Bow Or Shake Hands

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This book is a must-read for anyone in the field of international business. It offers insightful and practical information on cultural norms, business practices, and communication styles in various countries. The most unique feature of this book is its comprehensive overview of 60 different cultures, which is especially helpful for someone who needs to do business across multiple borders. Users would likely review this book as an invaluable resource for navigating the complexities of cultural differences and improving their chances of success in global business.

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Ideas Are Free: How the Idea Revolution Is Liberating People and Transforming Organizations
New
Alan G. Robinson, Dean M. Schroeder

Ideas Are Free: How the Idea Revolution Is Liberating People and Transforming Organizations

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If you're always seeking ways to innovate and empower your team, "Ideas Are Free" might resonate with you. Robinson and Schroeder have compiled rich research demonstrating how valuable employee contributions can be, not just for morale, but for a company’s bottom line. It's a particularly insightful read if you're in a leadership role and aiming to foster a culture of participation and continuous improvement at your workplace.

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The World In 2020 - Power, Culture And Prosperity - Thryft
Hamish McRae

The World In 2020 - Power, Culture And Prosperity

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If you're fascinated by the intersection of culture, economics, and future studies, "The World in 2020" might be your next intriguing read. Hamish McRae offers a thought-provoking look at how qualitative factors like creativity and social responsibility will likely drive the success of nations. It challenges conventional economic wisdom and invites readers to consider what shapes prosperity in a rapidly levelling global playing field.

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Speaking Up; Surviving Executive Presentations - Thryft
Frederick Gilbert

Speaking Up; Surviving Executive Presentations

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Speaking Up is an essential read for anyone in middle management aiming to succeed in high-stake presentations. Author Frederick Gilbert offers insightful comments and explanations of what top executives seek and do not want, creating a survival guide to aid in presenting ideas effectively. QR codes for free videos complement the nine chapters, making this book a must-read.

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The 3 Keys to Empowerment: Release the Power Within People for Astonishing Results - Thryft
Kenneth H. Blanchard, Alan Randolph, John P. Carlos

The 3 Keys to Empowerment: Release the Power Within People for Astonishing Results

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If you're a manager struggling to foster a dynamic, innovative environment where your team feels truly invested, "The 3 Keys to Empowerment" could be your guide. It doesn't just buzz around the concept of empowerment; it equips you with practical steps. Through sharing knowledge, setting clear boundaries, and emphasizing teamwork, this book can help transform your managerial approach and potentially lead to more rewarding results.

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Grow Revenue, Loyalty & Footfall: The Essential Guide for Visitor Attractions - Thryft
Douglas A. Anderson, J.R.R. Tolkien, Andy Weir

Grow Revenue, Loyalty & Footfall: The Essential Guide for Visitor Attractions

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It seems there's been a mix-up in the book description you've provided. "Grow Revenue, Loyalty & Footfall" suggests a guide for business strategy, whereas the description matches J.R.R. Tolkien's "The Hobbit." I would love to give you an appeal and recommendation once the correct information for either book is provided!

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The Medium Is The Message - And 50 Other Ridiculous Advertising Rules - Thryft

The Medium Is The Message - And 50 Other Ridiculous Advertising Rules

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If you're fascinated by the bold universe of advertising, this book is a quirky treasure trove that distills the industry's beliefs and maxims into bite-sized wit. It's a perfect blend of humor and insight, offering a jaunt through ad land's peculiar landscape that'll leave you both entertained and wiser about the rules that drive this creative world.

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Crafting and Executing Strategy - The Quest for Competitive Advantage: Concepts and Cases - Thryft
Arthur A. Thompson Jr., Margaret A. Peteraf, John E. Gamble

Crafting and Executing Strategy - The Quest for Competitive Advantage: Concepts and Cases

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If you're diving into the strategic side of management, this book is designed to enhance your understanding. The detailed revisions ensure the material is fresh and aligned with the latest research. With a mix of updated and new cases, including high-profile companies, you'll be able to connect theories directly with practice, applying concepts to real-world scenarios that truly bring the subject to life. This can be particularly valuable if you enjoy learning through case studies that encourage analytical thinking and practical application.

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Career Management - Thryft
Carolyn Boyes

Career Management

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Başarılı bir iş hayatı ve mükemmel iş iletişimi becerilerini kazanmak için artık bir yardımcınız daha var. NTV Yayınları'nın yeni serisi İş Hayatının Sırları size bu konuda destek verecek. Başarılı bir sunum ve ideal bir kariyer planı için gereken her şey serinin ilk iki kitabı Sunum Sırları ve Kariyer Yönetimi Sırları'nda.İş Hayatının Sırları - Uzmanlar Anlatıyor! Kariyer Yönetimi Sırlarıİş dünyasına ait tüm sırlar uzmanlar tarafından sizlere aktarılıyor! Kariyerinizde sizi başarıya götürecek hedefleri nasıl belirlersiniz?İdeal bir iş seçimi için ne yapmanız gerekir?Kariyer değişikliğinde sizi başarıya götürecek bir plan için nelere ihtiyaç duyarsınız?Mükemmel iş görüşmesi için ne yapmalısınız?İster kendi işinizi yapıyor olun, ister çalıştığınız şirkette fark edilmek isteyin. Kariyerinizi mükemmel şekilde yönetmeyi öğreneceğiniz Kariyer Yönetimi Sırları ile kesin ve hemen sonuç alın.

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The Manager's Book of Decencies - Thryft
Steve Harrison

The Manager's Book of Decencies

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Recommendation: This book offers a refreshingly practical and actionable guide for managers looking to improve their company's culture. Through the concept of "small decencies", the author demonstrates how simple gestures can have a significant impact on communication, teamwork, and productivity. By focusing on authentic and personal interactions, this book provides valuable insights that can be implemented in any organization, regardless of its size or industry. Whether you're a seasoned executive or a new manager, The Manager's Book of Decencies will inspire you to create a workplace environment that fosters mutual respect and shared values.

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Supernova Advisor Teams - A Pathway To Excellence - Thryft
Robert D. Knapp, Curtis C. Brown Jr.

Supernova Advisor Teams - A Pathway To Excellence

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This book, "Supernova Advisor Teams - A Pathway To Excellence," is a must-read for anyone looking to enhance their financial advisor team. With practical strategies and insightful advice, it guides you step-by-step on how to boost your team's effectiveness, discover different leadership styles, and write winning team vision statements. What sets this book apart is its focus on building collaborative teams that can transcend organizational boundaries, improving the client experience. Whether you're onboarding new team members or looking to strengthen your existing team, this book will help you transform your team into a cohesive and productive unit that strives for excellence.

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Negotiation: Readings, Exercises, and Cases - Thryft
Roy J. Lewicki

Negotiation: Readings, Exercises, and Cases

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If you're looking to sharpen your negotiation skills, this book is your practical guide. It doesn't just tell you how to negotiate; it immerses you in real-world scenarios to practice and understand the psychological underpinnings. Whether you're a budding manager or an experienced professional, this book will deepen your grasp on the art of negotiation, equipping you for any interpersonal challenge at work.

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Goodbye To Shy - 85 Shybusters That Work! - Thryft
Leil Lowndes

Goodbye To Shy - 85 Shybusters That Work!

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Goodbye to Shy is a must-read for anyone looking to overcome shyness and build self-confidence. Leil Lowndes' book provides 85 practical techniques to help you navigate social situations with ease, including making a stronger impression at work, sparking conversations, and winning the love you deserve. With Goodbye to Shy as your guide, you'll soon be saying hello to a happier, more confident you.

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Marketing Communications : Principles and Practice - Thryft
Philip J. Kitchen

Marketing Communications : Principles and Practice

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Marketing Communications: Principles and Practice is an essential guide that provides a thorough understanding of the practical and theoretical frameworks of successful marketing communication. This book is highly recommended for students and practitioners looking to improve their knowledge and understanding of advertising, direct marketing, public relations, and the Internet. The case studies and opinions of recognized experts make it a valuable tool for achieving success in marketing communication.

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Innovation as Usual: How to Help Your People Bring Great Ideas to Life - Thryft

Innovation as Usual: How to Help Your People Bring Great Ideas to Life

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If you're looking to move beyond sporadic, ineffective bursts of creativity, "Innovation as Usual" might just be your blueprint for embedding innovation into the fabric of your daily business operations. It's not about isolated events but creating a culture where every team member is an innovator within their own role. The authors, Paddy Miller and Thomas Wedell-Wedellsborg, offer practical strategies rather than just ideologies, making innovation accessible and actionable for everyone in the organization.

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Business German - Thryft
Andrew & Wagener Castley

Business German

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This book is a must-read for anyone looking to do business in a German-speaking country. It not only teaches you the language and vocabulary needed for business transactions, but also provides valuable insights into the German culture and etiquette. The realistic everyday situations presented in the book make it easy to apply what you learn in real-life scenarios. With comprehensive coverage on the economy and other sectors of life in Germany, it equips you with the knowledge necessary for successful business relationships.

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Responses to Change: Helping People Make Transitions - Thryft
Kerry Bunker, Center for Creative Leadership (CCL)

Responses to Change: Helping People Make Transitions

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If you're a leader amidst organizational change, this book is a valuable resource. It offers a practical guide to understanding your team's varied responses to disruptions. By identifying the four patterns—entrenched, overwhelmed, poser, or learner—the book equips you with the knowledge to tailor your support and intervention, helping both your team and yourself adapt and thrive. This is particularly pivotal in the dynamic climates of modern industry where agility and responsive leadership are key to success.

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Media Audiences : Effects, Users, Institutions, and Power - Thryft
John L. Sullivan

Media Audiences : Effects, Users, Institutions, and Power

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If you're curious about the multifaceted relationship between media and audience, "Media Audiences" offers a thorough exploration that's particularly relevant in an era where content consumption is omnipresent. It peels away the layers of how we're shaped by media and yet, shape it in return—perfect for anyone interested in the nuances of media influence and the evolution of audiences as both consumers and producers.

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The Truth About Confident Presenting - Thryft
James O'Rourke

The Truth About Confident Presenting

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If public speaking gives you butterflies, 'The Truth About Confident Presenting' could be your secret ally. Picture transforming those jitters into a poised performance. James O'Rourke demystifies the art of speaking with straightforward strategies. Imagine feeling prepared, engaging with your audience authentically, and handling even the tough crowds with grace. This book is a toolkit for anyone ready to command the room with confidence, whether you're a newcomer to public speaking or a seasoned professional looking to polish your skills.

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50 High-Impact Speeches and Remarks - Thryft
John Kador

50 High-Impact Speeches and Remarks

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"50 High-Impact Speeches and Remarks" is an excellent resource for anyone looking to improve their public speaking skills. The book offers a wide range of speeches for different occasions, from announcing organizational changes to giving and receiving awards. Each speech is annotated, providing insights into the rhetorical techniques used. Written by a professional speechwriter for Fortune 500 CEOs, John Kador, the book provides proven models that can be adapted to suit any individual's needs and style. In short, this book is perfect for anyone looking to enhance their public speaking skills and leave a lasting impression on their audience.

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Unstoppable: Using the Power of Focus to Take Action and Achieve your Goals - Thryft
Pete Wilkinson

Unstoppable: Using the Power of Focus to Take Action and Achieve your Goals

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This book could be a good read for anyone feeling stuck or overwhelmed in their life and longing to achieve their goals. Unstoppable offers a practical and actionable roadmap, helping you regain focus and prioritize your aspirations. Through the guidance of accomplished business coach and endurance triathlete Pete Wilkinson, you'll learn how to sharpen your focus, increase productivity, and build a strong support system. This empowering guide will motivate and inspire you to take action, overcome challenges, and ultimately achieve your goals with unwavering determination.

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The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper
Toby Desforges, Mike Anthony

The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper

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If you're feeling the pinch of marketing inefficacy in the consumer goods sector, 'The Shopper Marketing Revolution' offers you a lifeline. This book is a guide to navigating the tides of consumer behaviors and retail dynamics. It's compelling for professionals facing stagnant growth and seeking novel, integrated strategies to connect with both the shopper and retailer, aiming to resonance with the changing market. Mike Anthony and Toby Desforges don't just paint the picture of industry challenges; they hand you the brush to redraw the boundaries of your marketing strategies.

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The Public Speaker's Joke Book - Thryft
Kevin Goldstein-Jackson

The Public Speaker's Joke Book

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Recommended for those seeking to add humor to speeches. Provides a collection of humorous anecdotes that can be used to spice up speeches and presentations.

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The complete idiot's guide to great customer service - Thryft
Ron Karr

The complete idiot's guide to great customer service

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Describes how to create a service-oriented organization, including training customer service representatives, soothing angry customers, and understanding employee and customer motivation

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Corporate Information Systems Management: Text and Cases - Thryft
James L. McKenney, Lynda M. Applegate, F. Warren McFarlan

Corporate Information Systems Management: Text and Cases

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If you're interested in understanding how businesses handle their complex information systems, this one might be for you. The combination of text and case studies offers a practical perspective that’s bound to give you insights into IT strategies and challenges that corporations face. Perfect for those looking to delve into information management complexities or studying business IT.

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Jane's Crisis Communications Handbook 2003 - Thryft

Jane's Crisis Communications Handbook 2003

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If you are a public relations professional or a business leader, Jane's Crisis Communications Handbook 2003 could be an excellent guide for you to handle communication during a crisis effectively. This book offers practical procedures for forming a team and handling natural disasters, human-caused hazards, and mechanical malfunctions. Additionally, it provides guidance on managing stakeholder relations, creating a Joint Information Center, building relationships with the media, and commemorating anniversaries. This book is a valuable resource for anyone responsible for managing communication during a crisis.

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Nice To Meet You Too: Visual Greetings from Business Cards to Identity Packages - Thryft
Viction:ary

Nice To Meet You Too: Visual Greetings from Business Cards to Identity Packages

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If you’re into design, branding, or any creative field, "Nice To Meet You Too" could be like a visual candy store for you. It's not simply about business cards; it's a deep dive into how personal brand and identity are echoed through design. The book showcases work from a global array of artists, giving you diverse perspectives and inspiration that could spark your next big idea or simply expand your aesthetic horizons.

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Teaching Skills in Further and Adult Education - Thryft
David Minton

Teaching Skills in Further and Adult Education

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This book would be an excellent choice for an individual looking to acquire insight into practical aspects of teaching FE and adult education teachers. With the author's years of experience in the field, readers can expect to gain valuable skills on classroom management and how to succeed even during difficult circumstances.

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Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips

Global Literacies: Lessons on Business Leadership and National Cultures

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If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.

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Production for Print - Thryft
Mark Gatter

Production for Print

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Production for Print is a must-read for graphic designers seeking to enhance their printing skills. The book focuses on every aspect of printing, including calibration of images, color mixing, resolution, and image formats. Mark Gatter provides a wealth of useful information, from providing a checklist for sending jobs to printers to a glossary of printing terms. By utilizing the tips shared in this book, users can take their print designs to the next level.

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Business Research Methods - Thryft

Business Research Methods

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If you're delving into the realm of business research, this book offers comprehensive insights that will ground you in essential methodologies. The section on questionnaire design is particularly detailed, making it invaluable for creating effective research tools. Its solid theoretical foundation and practical approach can enhance the rigor and relevance of your research projects.

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Strategic Marketing - Thryft
David W. Cravens

Strategic Marketing

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For someone with an interest in the mechanics of marketing success, "Strategic Marketing" can offer a profound understanding of what it takes to gain a competitive edge through strategic planning. It'll resonate with you especially if you're engaged in forming strategies that consider customer satisfaction and recognize the complexities of global competitiveness. This book could be the compass you need in navigating the ever-evolving business landscape.

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Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More - Thryft
Charles Marsh, David W. Guth, Bonnie Poovey Short

Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More

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Strategic Writing provides a comprehensive guide to various types of written communication, making it ideal for students and professionals looking to improve their skills. The "recipe" approach and numerous examples are especially helpful, and the spiral binding makes it easy to use. This book is highly recommended for anyone looking to improve their writing abilities and achieve success in PR, advertising, or business communication.

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One Stop Marketing - Thryft
Jonathan Trivers

One Stop Marketing

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If you're a small business owner feeling lost in a sea of retail giants, "One Stop Marketing" could be your compass. Trivers zeroes in on the marketing know-how that can help your store stand out, delighting your core customers and pivoting as their habits evolve. The practical tips from real-world examples are like having a marketing mentor—informative and action-oriented.

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.