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Becoming American Express: 150 Years of Reinvention and Customer Service

Regular price ₱539.55 ₱341.55 37% off
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American Express: evolving with perseverance and luck.

If you're intrigued by the intricacies of corporate evolution, "Becoming American Express" offers an enlightening journey. With engaging stories of the personalities behind the prestigious brand and a visual feast provided by historical photographs and advertisements, this book is a testament to innovative customer service and business adaptation over 150 compelling years. It's an ideal read for those interested in the melding of history, business, and the art of transformation.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Becoming American Express: 150 Years of Reinvention and Customer Service

Regular price ₱539.55 ₱341.55 37% off
Unit price
per
ISBN: 9780916103583
Authors: Reed Massengill
Date of Publication: 1999-01-01
Format: Hardcover
Related Collections: History, Biographies & Memoirs, Business
Goodreads rating: 3.73
(rated by 15 readers)

Description

The story of American Express is a fascinating one, filled with interesting and sometimes quirkly characters who--through a combination of brains, perseverance and luck--shaped the company's development during the past century and a half. This oversized hardcover is richly illustrated with photographs and advertisements from the American Express Corporate Archives.
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Similar Reads

American Express: evolving with perseverance and luck.

If you're intrigued by the intricacies of corporate evolution, "Becoming American Express" offers an enlightening journey. With engaging stories of the personalities behind the prestigious brand and a visual feast provided by historical photographs and advertisements, this book is a testament to innovative customer service and business adaptation over 150 compelling years. It's an ideal read for those interested in the melding of history, business, and the art of transformation.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.