Group Genius - The Creative Power of Collaboration

Regular price ₱589.05
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Creativity unmasked through collaborative synergy.

If you're intrigued by the magic that happens when minds come together, "Group Genius" is definitely up your alley. Sawyer dives deep into how collaboration kindles creative fires in ways solo ventures might not. It's a fresh take on innovation that could inspire you to seek out your own collective for creative endeavors.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Group Genius - The Creative Power of Collaboration

Regular price ₱589.05
Unit price
per
ISBN: 9780465071920
Publisher: Basic Books
Date of Publication: 2007-06-05
Format: Hardcover
Related Collections: Business, Personal Development
Goodreads rating: 3.87
(rated by 492 readers)

Description

Creativity has long been thought to be an individual gift, best pursued alone; schools, organizations, and whole industries are built on this idea. But what if the most common beliefs about how creativity works are wrong? In this authoritative and fascinating new book, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative—even when you’re alone. (That “eureka” moment in the bathtub couldn’t have come to Archimedes if he hadn’t spent so many hours arguing and comparing notes with his fellow mathematicians and philosophers.) Sawyer draws on compelling stories of inventions and innovations: the inventors of the ATM, the mountain bike, and open source operating systems, among others, to demonstrate the freewheeling ways of true innovation. He shares the results of his own acclaimed research on jazz groups, theater ensembles, and conversation analysis, to show us how to be more creative in collaborative group settings, how to change organizational dynamics for the better, and how to tap into our own reserves of creativity.
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Similar Reads

Creativity unmasked through collaborative synergy.

If you're intrigued by the magic that happens when minds come together, "Group Genius" is definitely up your alley. Sawyer dives deep into how collaboration kindles creative fires in ways solo ventures might not. It's a fresh take on innovation that could inspire you to seek out your own collective for creative endeavors.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.