Principles of Marketing
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Modern marketing trends and stories revealed.
This book is a must-read for anyone interested in learning the fundamentals of marketing in today's world. Its clear and concise writing style, coupled with real-world examples, make it an informative and engaging read. Readers will appreciate how the book covers a wide range of topics, from market research to consumer behavior, and how it provides insight into the latest marketing trends. Overall, the book is a valuable resource for both students and professionals in the marketing industry.
Principles of Marketing
- Unit price
- / per
Description
Updated and streamlined, 'Principles of Marketing', 11th edition, tells the stories that reveal the drama of modern marketing, reflecting the major trends and forces that are impacting this dynamic and ever-changing field.
Author: Gary Armstrong
Format: Paperback
Number of Pages: 94
Publisher: Pearson Education Limited
Publication Date: 28 Jan 2005
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
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Similar Reads
Modern marketing trends and stories revealed.
This book is a must-read for anyone interested in learning the fundamentals of marketing in today's world. Its clear and concise writing style, coupled with real-world examples, make it an informative and engaging read. Readers will appreciate how the book covers a wide range of topics, from market research to consumer behavior, and how it provides insight into the latest marketing trends. Overall, the book is a valuable resource for both students and professionals in the marketing industry.
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