Buy 3 Get Another Free On All Under S$10
Get 10% off all year round! Join Thryft Club
Get 10% off all year round and $10 off your next order! Join Thryft Club
Stay in touch and win free books! Sign up
Sale

Service Process Design For Value Co-Creation

Regular price ₱787.05 ₱391.05 50% off
Unit price
per

Service process design for a personalized experience.

This book is a great read for entrepreneurs or managers of service-based businesses. It emphasizes the importance of co-creating value with customers through service and explores how to design service processes that allow for this. The book offers practical strategies for leveraging the resources of both service provider and customer to achieve better service outcomes. It is an insightful guide that can help businesses adapt to the changing service landscape, and will be particularly useful for those interested in the physical, skills and knowledge resources of their customers.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Service Process Design For Value Co-Creation

Regular price ₱787.05 ₱391.05 50% off
Unit price
per
ISBN: 9781606493045
Estimated First-hand Retail Price: ₱1,285.65
Authors: Joy M. Field
Date of Publication: 2012-11-20
Format: Paperback
Related Collections: Personal Development, Business, Economics
Goodreads rating: 3.0
(rated by 2 readers)

Description

The service process design landscape is changing, with a much broader range of design options now available. Opportunities for new service design configurations are being supported, to a large extent, by technology-enabled innovations; many tasks previously performed by the service provider may now be performed by either the customer or the service provider. As a result, customers are playing a more active role in the service process not only through self-service but also by providing information to the service provider to create a more personalized service experience. This book explores how service processes can be designed to leverage opportunities for service providers and customers to cocreate value. Inside, you will learn about frameworks for value cocreation and models for designing all types of service processes, as well as the unique challenges of designing knowledge-intensive services. And with the growing involvement of customers in performing service tasks, service process outcomes are increasingly dependent on the capabilities of both service providers and customers. You will learn about real approaches to unlocking these capabilities to further boost value cocreation. The service process design landscape is changing, with a much broader range of design options now available. Opportunities for new service design configurations are being supported, to a large extent, by technology-enabled innovations; many tasks previously performed by the service provider may now be performed by either the customer or the service provider. As a result, customers are playing a more active role in the service process not only through self-service but also by providing information to the service provider to create a more personalized service experience. This book explores how service processes can be designed to leverage opportunities for service providers and customers to cocreate value. Inside, you will learn about frameworks for value cocreation and models for designing all types of service processes, as well as the unique challenges of designing knowledge-intensive services. And with the growing involvement of customers in performing service tasks, service process outcomes are increasingly dependent on the capabilities of both service providers and customers. You will learn about real approaches to unlocking these capabilities to further boost value cocreation. The service process design landscape is changing, with a much broader range of design options now available. Opportunities for new service design configurations are being supported, to a large extent, by technology-enabled innovations; many tasks previously performed by the service provider may now be performed by either the customer or the service provider. As a result, customers are playing a more active role in the service process not only through self-service but also by providing information to the service provider to create a more personalized service experience. This book explores how service processes can be designed to leverage opportunities for service providers and customers to cocreate value. Inside, you will learn about frameworks for value cocreation and models for designing all types of service processes, as well as the unique challenges of designing knowledge-intensive services. And with the growing involvement of customers in performing service tasks, service process outcomes are increasingly dependent on the capabilities of both service providers and customers. You will learn about real approaches to unlocking these capabilities to further boost value cocreation.
Condition guide
Availability
 
(0 in cart)

Similar Reads

Service process design for a personalized experience.

This book is a great read for entrepreneurs or managers of service-based businesses. It emphasizes the importance of co-creating value with customers through service and explores how to design service processes that allow for this. The book offers practical strategies for leveraging the resources of both service provider and customer to achieve better service outcomes. It is an insightful guide that can help businesses adapt to the changing service landscape, and will be particularly useful for those interested in the physical, skills and knowledge resources of their customers.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.