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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Married to the Brand - Thryft
William J. McEwen | Gallup Press

Married to the Brand

₱242.55 from ₱193.05 Save up to 45%

Goodreads rating: 3.31

₱242.55 from ₱193.05 Save up to 45%

In stock: Well Read

This book explores how some companies manage to create a strong relationship with their consumers, resulting in a lasting and satisfying connection. Through years of research and consumer stories, the author explains the emotions that need to be present in order for a customer to feel connected to a brand and the steps that marketers need to take to build and maintain these emotional connections.
Search and Social: The Definitive Guide to Real-Time Content Marketing - Thryft
Rob Garner | Sybex

Search and Social: The Definitive Guide to Real-Time Content Marketing

₱1,282.05 from ₱638.55 Save up to 50%

Goodreads rating: 3.92

₱1,282.05 from ₱638.55 Save up to 50%

In stock: Well Read

If you're looking to invigorate your brand's digital presence, "Search and Social" might be just the ticket. It’s a treasure trove crafted for those wanting to master the art of online visibility and customer engagement. Garner merges SEO with social media, providing a clear-cut guide for executing content that resonates with customers—day or night. It's especially useful if you’re keen to stay ahead in the constantly buzzing digital marketing landscape.
A Business Miscellany - Thryft

A Business Miscellany

₱490.05 from ₱292.05 Save up to 47%

₱490.05 from ₱292.05 Save up to 47%

In stock: Well Read

If you're one to appreciate the quirky anecdotes and the cold, hard stats of the corporate world, "A Business Miscellany" might just become your new coffee table favorite. Dive into a neatly packaged world of greatest hits and misses in the business sector—perfect for impressing colleagues or sating your dinner party factoid needs.
Essentials of Services Marketing - Thryft
Jochen Wirtz, Patricia Chew, Christopher Lovelock  | Pearson Education

Essentials of Services Marketing

₱1,232.55 from ₱490.05 Save up to 60%

Goodreads rating: 3.93

₱1,232.55 from ₱490.05 Save up to 60%

In stock: Well Read

This book is a must-read for students studying services marketing. The authors have done an exceptional job of breaking down complex concepts into clear and simple language, making it easy for students to understand. The full-colored learning cues, graphics, and diagrams help capture and hold students' attention, while the global outlook of the cases and examples help students relate the concepts to real-world scenarios. The revised framework enhances the integration of chapters, providing a comprehensive understanding of services marketing. Instructors will also benefit from the enhanced instructor supplements, which include additional activities, example-based teaching slides, and a vast collection of case studies.
The Lifetime Career Manager: New Strategies for a New Era - Thryft

The Lifetime Career Manager: New Strategies for a New Era

₱490.05 from ₱242.55 Save up to 55%

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

This book could be a good read for you if you're looking for practical strategies to navigate your professional journey. James C. Cabrera offers valuable insights and advice on how to take control of your career. By providing concepts and tactics for career management, this book empowers you to make informed decisions and take charge of your path in the ever-changing professional landscape. An essential read for anyone seeking to proactively shape their career trajectory.
The Complete Q&A Job Interview Book
Jeffrey G. Allen | Wiley

The Complete Q&A Job Interview Book

from ₱440.55

Goodreads rating: 3.38

from ₱440.55

In stock: Well Read

If you're gearing up for an upcoming interview, Allen's "The Complete Q&A Job Interview Book" could be an invaluable resource. It offers a strategic playbook for handling a wide array of interview questions. Tailoring your approach with this guide could very well give you the competitive edge needed to land the job you're aiming for, transforming daunting interviews into opportunities for you to shine.
Unstoppable: Using the Power of Focus to Take Action and Achieve your Goals - Thryft
Pete Wilkinson | Capstone

Unstoppable: Using the Power of Focus to Take Action and Achieve your Goals

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 3.88

₱440.55 from ₱193.05 Save up to 56%

In stock: Well Read

This book could be a good read for anyone feeling stuck or overwhelmed in their life and longing to achieve their goals. Unstoppable offers a practical and actionable roadmap, helping you regain focus and prioritize your aspirations. Through the guidance of accomplished business coach and endurance triathlete Pete Wilkinson, you'll learn how to sharpen your focus, increase productivity, and build a strong support system. This empowering guide will motivate and inspire you to take action, overcome challenges, and ultimately achieve your goals with unwavering determination.
Graphis Advertising 1998 - Thryft
B. Martin Pedersen | Unkno

Graphis Advertising 1998

₱271.80 from ₱251.10 Save 8%

Goodreads rating: 0.0

₱271.80 from ₱251.10 Save 8%

In stock: Like New

Graphis Advertising 1998 is a perfect read for graphic designers and advertising professionals seeking inspiration. The book features a curated collection of the most innovative and effective ads of the year, providing readers with a unique showcase of the industry's latest trends and techniques. The book's hardback format and 256 pages of stunning visuals make it a valuable addition to any design library.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft
John Weich | Laurence King Publishing

Storytelling on Steroids : 10 stories that hijacked the pop culture conversation

₱490.05 from ₱242.55 Save up to 55%

Goodreads rating: 3.7

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
The Overnight Job Change Letter - Thryft
Donald Asher | Ten Speed Press

The Overnight Job Change Letter

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 0.0

₱391.05 from ₱193.05 Save up to 56%

In stock: Well Read

This book could be a valuable resource for anyone looking to switch careers or jobs. The author gives practical advice on how to write effective letters to stand out to potential employers. Readers may appreciate the helpful templates and examples provided throughout the book.
Clio Awards : The 42nd Annual Awards Competition - Thryft
Ron Mather | Rockport

Clio Awards : The 42nd Annual Awards Competition

₱539.55 from ₱242.55 Save up to 55%

Goodreads rating: 0.0

₱539.55 from ₱242.55 Save up to 55%

In stock: Very Good

The Clio Awards is an excellent read for anyone interested in the advertising industry. This book showcases some of the most powerful, innovative and brilliant ads created by leading professionals in the field. It is an excellent resource for students of the craft, as it exemplifies the standard for future advertising and represents the pinnacle of graphic design and creativity.
Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon | Pearson College Div

Consumer Behavior: Buying, Having, and Being

₱1,579.05 from ₱886.05 Save up to 46%

Goodreads rating: 3.87

₱1,579.05 from ₱886.05 Save up to 46%

In stock: Very Good

If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.
The Economics of Attention: Style and Substance in the Age of Information
Richard A. Lanham | University Of Chicago Press

The Economics of Attention: Style and Substance in the Age of Information

from ₱589.05

Goodreads rating: 3.54

from ₱589.05

In stock: Like New

Whether you're a data-savvy economist or a creative at heart, "The Economics of Attention" offers deep insight into how value is crafted and traded in our modern, information-saturated world. Lanham's sharp analysis interweaves economics with the humanities, suggesting that understanding style is as essential as grasping substance when navigating the overwhelming waves of digital information. This book might change not just how you look at information, but also how you prioritize every click and glance in the digital age.
Java (TM) 2 Platform, Enterprise Edition : Platform and Component Specifications - Thryft
Vlada Matena, Bill Shannon, Mark Hapner  | Pearson Education

Java (TM) 2 Platform, Enterprise Edition : Platform and Component Specifications

₱688.05 from ₱292.05 Save up to 59%

Goodreads rating: 3.0

₱688.05 from ₱292.05 Save up to 59%

In stock: Very Good

The Java 2 Platform, Enterprise Edition (J2EE) defines a new standard in enterprise solutions through a simplified, component-based development model. By extending the "write-once, run-anywhere(TM)" benefits of the Java programming language to enterprise servers, J2EE adds the scalability, robustness, and security required for today's vital e-commerce and enterprise solutions. The Java 2 Platform, Enterprise Platform and Components Specifications defines the architecture for developing applications with J2EE. This volume Java 2 Platform, Enterprise Edition Specification, version 1.2 This specification defines the initial release of the J2EE platform. It discusses application architecture using Java Servlets, JavaServer Pages(TM), Enterprise JavaBeans, and other technologies. It specifies application access to services such as JDBC(TM), Java Transaction API, JavaMail(TM), CORBA connectivity, and others. It also discusses J2EE policies regarding application deployment and security. Enterprise JavaBeans Specification, version 1.1 Enterprise JavaBeans technology provides the standard middle-tier components in the J2EE model. This technology provides simplified support for transaction management and remote object access, and it frees enterprise developers to focus on the business logic of their applications. Version 1.1 of the specification includes a number of enhancements, including mandatory entity beans and XML deployment descriptors. Java Servlet Specification, version 2.2 Java Servlets technology defines a standard for developing server-side behaviors in web applications based on the Java programming language. As part of the J2EE specifications, servlets technology supports development of dynamic web content for e-commerce and other enterprise applications. JavaServer Pages Specification, version 1.2 The JavaServer Pages (JSP) technology simplifies the development and deployment of interactive web applications. Using an extensible markup language based on HTML and the Java programming language, JSP defines a server-side mechanism to allow content experts greater freedom in creating and displaying dynamic web content. Developed with the input of a wide range of industry experts, these specifications define a new standard for resolving many complex issues related to developing, deploying, and managing multi-tier enterprise applications.
The Business of Science : Winning and Losing in the High-Tech Age - Thryft
Simon Ramo | Hill & Wang Pub

The Business of Science : Winning and Losing in the High-Tech Age

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 4.0

₱440.55 from ₱292.05 Save up to 37%

In stock: Well Read

If you're intrigued by the intersection of technology and national competitiveness, this is your kind of read. "The Business of Science" delves into vital strategies for propelling the US back to the forefront of the high-tech industry. It's a clarion call for innovation, government support, and education reforms that could rekindle your passion for scientific progress and economic leadership.
The Etiquette Advantage in Business: Personal Skills for Professional Success - Thryft
Peter Post, Peggy Post, Inc. Emily Post Institute  | William Morrow

The Etiquette Advantage in Business: Personal Skills for Professional Success

from ₱193.05 Save up to 29%

Goodreads rating: 4.02

from ₱193.05 Save up to 29%

In stock: Well Read

This book could be a good read for someone who wants to enhance their professional image and succeed in the business world. With practical advice on personal etiquette and treating others with respect and courtesy, Peggy Post's expertise helps readers navigate the complex social dynamics of the workplace, making them stand out and gain a competitive advantage.
Succeed in Business: Japan - Thryft
Graphic Arts Center | Kuperard Pub

Succeed in Business: Japan

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book is a must-read for anyone interested in doing business in Japan. Written by authors with extensive experience in the country, it provides practical insights into the local customs and etiquette. The book is well-organized and easy to read, making it a valuable resource for business travelers, students, and anyone interested in Japanese culture. The authors provide real-life examples and success stories, making the book both entertaining and informative. Overall, this book is an excellent tool for anyone interested in succeeding in business in Japan.
Business Etiquette: Essential Guide for Executives - Thryft

Business Etiquette: Essential Guide for Executives

from ₱292.05

Goodreads rating: 2.0

from ₱292.05

In stock: Very Good

Recommendation: This book provides practical guidelines and tips for everything related to business etiquette, from professional dress codes to communication etiquette in the workplace. It is an essential guide for executives looking to improve their social skills in the business world. The unique feature of this book is its emphasis on international business etiquette, making it a valuable resource for professionals conducting business across different cultures. Users are likely to appreciate the practicality and relevance of this book, and it could be particularly useful for those who are new to the business world or looking to advance in their careers.
Marketing Communications : Principles and Practice - Thryft
Philip J. Kitchen | Cengage Learning Emea

Marketing Communications : Principles and Practice

₱688.05 from ₱292.05 Save up to 59%

Goodreads rating: 3.75

₱688.05 from ₱292.05 Save up to 59%

In stock: Well Read

Marketing Communications: Principles and Practice is an essential guide that provides a thorough understanding of the practical and theoretical frameworks of successful marketing communication. This book is highly recommended for students and practitioners looking to improve their knowledge and understanding of advertising, direct marketing, public relations, and the Internet. The case studies and opinions of recognized experts make it a valuable tool for achieving success in marketing communication.
Naked People Won't Help You : Keep Your Cool, Capture the Confidence, and Conquer the Fear of Public Speaking - Thryft
Steve Ozer | Possibility Press

Naked People Won't Help You : Keep Your Cool, Capture the Confidence, and Conquer the Fear of Public Speaking

₱341.55 from ₱193.05 Save up to 56%

Goodreads rating: 3.71

₱341.55 from ₱193.05 Save up to 56%

In stock: Well Read

This book is perfect for anyone who has an extreme fear of public speaking. Steve Ozer, who once had a debilitating fear himself, provides a practical, step-by-step process to conquer this fear and become a confident speaker. With humor and inspiring stories, Ozer exposes the origins and consequences of the fear, and lays out a simple plan to overcome it forever. By reading this book and applying its techniques, you can gain the self-confidence needed to excel in both professional and personal life. Get ready to unleash your true potential and become a fearless public speaker!
What to Say and How to Say It - Thryft
David Belson | Castle Books

What to Say and How to Say It

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 4.25

₱429.75 from ₱292.05 Save up to 36%

In stock: Well Read

If you're feeling a bit overwhelmed by the prospect of speaking or writing for an audience, "What to Say and How to Say It" could be a lifeline. It's not just about crafting your message—it's about the confidence to deliver it. Imagine the satisfaction of seeing your audience nod in agreement, or the pride of penning something that resonates deeply. This book could be the stepping stone to that feeling.
Authenticity: Brands, Fakes, Spin and the Lust for Real Life - Thryft

Authenticity: Brands, Fakes, Spin and the Lust for Real Life

₱440.55 from ₱242.55 Save up to 46%

₱440.55 from ₱242.55 Save up to 46%

In stock: Well Read

If you're feeling overwhelmed by the constant barrage of tailored ads, filtered selfies, and sensational news, "Authenticity" might just resonate with you. David Boyle takes you on a journey through our culture's obsession with realness, unraveling the threads that lead us to yearn for authenticity. It's an eye-opening read that could change the way you consume and value the world around you.
Foundations of Marketing - Thryft

Foundations of Marketing

₱1,133.55 from ₱490.05 Save up to 57%

Goodreads rating: 3.7

₱1,133.55 from ₱490.05 Save up to 57%

In stock: Very Good

"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.
Getting It Right in Italy: A Manual for the 1990's - Thryft
William Ward | Bloomsbury Pub Ltd

Getting It Right in Italy: A Manual for the 1990's

₱539.55 from ₱391.05 Save up to 34%

Goodreads rating: 3.25

₱539.55 from ₱391.05 Save up to 34%

In stock: Well Read

If you're planning a trip to Italy or looking to immerse yourself in Italian customs, "Getting it Right in Italy" could be your go-to resource. It's not just a travel guide; it dives into the idiosyncrasies of conducting business, socializing, and everyday life in Italy. The detailed tips provided—from art gallery hacks to social interactions—could make your experience seamless and authentic. Whether you're navigating a business dinner or trying to blend in at a local festa, this book promises to equip you with the cultural insights you need.
Landor Brand Strategy: "Landor Associates" Case Study - Thryft
unknown author | P I E Books

Landor Brand Strategy: "Landor Associates" Case Study

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 0.0

₱429.75 from ₱292.05 Save up to 36%

In stock: Very Good

If you're fascinated by how iconic brands like FedEx and Microsoft forged their visual identities and became industry leaders, "Landor" offers you a treasure trove of insights. This case study delves deep into the pioneer work of Walter Landor and his profound impact on branding strategy. For anyone interested in the art and science of brand building, this is a compelling read that lays bare the philosophies and methods that transformed ordinary companies into standout Breakaway Brands.
Group Dynamics - Thryft
Donelson R. Forsyth | Wadsworth Publishing

Group Dynamics

₱589.05 from ₱242.55 Save up to 60%

Goodreads rating: 3.58

₱589.05 from ₱242.55 Save up to 60%

In stock: Well Read

"If you want to learn about group dynamics and understand how different phases of group behaviour work, this book is for you. It covers both traditional and newer topics, providing a well-rounded picture of group dynamics. The author quotes a wide range of research, making this book a reliable and comprehensive resource."
The Emotional Intelligence Quick Book: Everything You Need to Know to Put Your EQ to Work
Travis Bradberry, Jean Greaves, Patrick Lencioni  | Fireside

The Emotional Intelligence Quick Book: Everything You Need to Know to Put Your EQ to Work

from ₱440.55

Goodreads rating: 3.54

from ₱440.55

In stock: Very Good

If you're looking to enhance both personal and professional relationships, "The Emotional Intelligence Quick Book" acts like a compass, guiding you through the complex landscape of emotions. It's not just about understanding how you feel, but also how to manage those feelings and understand others'. This book offers practical, actionable strategies that could help you navigate social situations more effectively and could contribute to your overall success and happiness.
Planet India: How the Fastest Growing Democracy Is Transforming America and the World - Thryft
Mira Kamdar | Scribner

Planet India: How the Fastest Growing Democracy Is Transforming America and the World

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 3.29

₱440.55 from ₱193.05 Save up to 56%

In stock: Well Read

If you're intrigued by international relations and global economies, "Planet India" offers an insightful glance into how a burgeoning democracy can reshape global dynamics. Mira Kamdar presents a convincing narrative about India's rapid advances in technology and its democratic spirit, which might just change the way you perceive global power shifts. As the country navigates environmental and political challenges, this book will broaden your understanding of the delicate interplays shaping our world.
Winning Motivation for Business, Sport & Life - Thryft
Frank Dick | Abingdon Press

Winning Motivation for Business, Sport & Life

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 4.13

₱429.75 from ₱292.05 Save up to 36%

In stock: Well Read

If you're always aiming to reach the top in your field, "Winning" could be your playbook. Frank Dick distills lessons from sports that apply to business and personal growth. This book has pragmatic tips that could change your mindset about success and teach you how to cultivate the discipline and focus of an athlete. It's not just about victory; it's about the journey towards excellence.
Secrets of Influential People: 50 Techniques to Persuade People
New
Diana Mather, Steven Pearce  | Teach Yourself

Secrets of Influential People: 50 Techniques to Persuade People

from ₱440.55

Goodreads rating: 3.65

from ₱440.55

In stock: Very Good

If you're eyeing a more impactful presence in your professional life, "Secrets of Influential People" might just lay down the blueprint you need. It's like having a mentor guide you through the thickets of company politics and networking. The book will resonate with you if you're striving to make your voice heard and to connect with the movers and shakers in your field.
Who's Running Your Career?: Creating Stable Work in Unstable Times - Thryft

Who's Running Your Career?: Creating Stable Work in Unstable Times

₱490.05 from ₱242.55 Save up to 55%

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

This book could be a good read for someone who is feeling uncertain or anxious about their career path. It offers valuable insights and practical strategies for navigating through the constantly changing job market. With the author's expertise in workforce trends, readers can learn how to anticipate and adapt to industry shifts, ultimately empowering them to take control of their career and create stability in an unstable world.
Stand Out From The Crowd - Secrets To Crafting A Winning Company Identity - Thryft
Jay Lipe | Kaplan Business

Stand Out From The Crowd - Secrets To Crafting A Winning Company Identity

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.33

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book is perfect for entrepreneurs and business owners who want to differentiate their brand from competitors. Through practical examples, the author shares secrets to branding success, including how to develop a unique identity and effectively communicate it to customers. The book's most distinctive feature is its comprehensive approach to crafting a strong brand identity, from brainstorming to implementation.
Making News : A Straight-Shooting Guide to Media Relations - Thryft
David Henderson | Iuniverse

Making News : A Straight-Shooting Guide to Media Relations

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 3.6

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

This book is a must-read for anyone working in public relations or trying to gain media coverage. The author provides valuable insight into how the news business functions, and offers practical advice on how to best communicate with the media to achieve the desired outcome. The book is unique in that it features perspectives from over 100 leading journalists in the United States and Britain, making it a comprehensive guide to media relations.
Public Relations: The Profession and the Practice (Int'l Ed) - Thryft
Baskin Heiman Toth Lattimore | Mc Graw Hill Education (uk)

Public Relations: The Profession and the Practice (Int'l Ed)

₱836.55 from ₱341.55 Save up to 59%

Goodreads rating: 0.0

₱836.55 from ₱341.55 Save up to 59%

In stock: Well Read

This book is great for students because it provides a contemporary perspective on the field of public relations. It covers global markets, new technologies, and multiculturalism, offering a holistic understanding of the emerging trends. The author's personal and jargon-free writing style makes this a great resource for beginners who are looking for an introduction to the world of public relations.
Photo Portfolio Success - Thryft
John Kaplan | Writer's Digest Books

Photo Portfolio Success

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.08

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book is a must-read for photographers looking to build a successful portfolio. With advice from industry experts and stunning sample images, John Kaplan guides readers through the strategies and standards needed to get noticed in the ever-changing photography industry. Learn how to select, organize, and display your best work in various formats, and gain valuable insights on self-promotion and future growth. Whether you specialize in commercial, photojournalism, nature, wedding, or fine art photography, Photo Portfolio Success is your ultimate guide to creating a portfolio that sells and stands out from the competition.
The Best Of Brochure Design 8 - Thryft
Ann Willoughby | Rockport Pub

The Best Of Brochure Design 8

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.91

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

The Best of Brochure Design 8 is a must-read for any graphic designer looking to enhance their brochure design skills. The book showcases the latest and greatest brochures from around the world, providing readers with a valuable resource for choosing type, layout, and photo treatments. It's an inspiring and problem-solving book that offers a wealth of ideas and advice for any design enthusiast or professional.
Effective Training - Systems, Strategies, And Practices - Thryft
James W. Thacker | Prentice Hall

Effective Training - Systems, Strategies, And Practices

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book is a great resource for organizations to understand how to create and implement effective training programs that achieve their goals. The contingency approach provides practical insights for tailoring the training process to individual objectives and constraints. The inclusion of case examples and a step-by-step process guide make it a valuable tool for trainers across industries.
Thought Leadership Meets Business: How business schools can become more successful - Thryft
Peter Lorange | Cambridge University Press

Thought Leadership Meets Business: How business schools can become more successful

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 4.0

₱440.55 from ₱193.05 Save up to 56%

In stock: Very Good

If you're deeply invested in future-proofing your career in business management or academia, this book serves as a strategic playbook. Peter Lorange, with his seasoned experience at IMD, unveils invaluable insights on how executive education can evolve to meet real-world business demands. This isn't just theory; it's a guide borne of proven success and emerging trends in global business education.
The First Move: A Negotiator's Companion
New
Aurelien Colson, Alain Lempereur, Michele Pekar  | Wiley

The First Move: A Negotiator's Companion

₱638.55 from ₱453.60 Save up to 32%

Goodreads rating: 4.13

₱638.55 from ₱453.60 Save up to 32%

In stock: Like New, Very Good

If you're someone who negotiates regularly and feels there's room for improvement, "The First Move: A Negotiator's Companion" could be a game-changer for you. The book offers a fresh perspective combining the best of different global approaches to negotiation. By adopting even a fraction of the strategies outlined, you're bound to become more responsive to your clients' needs, helping you to close deals more effectively and with a greater sense of responsibility. This isn't just about business success; it's about transforming your interactions in a way that yields positive, professional relationships.
100 Great Business Ideas From Leading Companies Around the World - Thryft
Jeremy Kourdi | Marshall Cavendish Corp

100 Great Business Ideas From Leading Companies Around the World

₱440.55 from ₱242.55 Save up to 46%

Goodreads rating: 3.38

₱440.55 from ₱242.55 Save up to 46%

In stock: Well Read

Diving into '100 Great Business Ideas' is like having a mentor who distills years of corporate success into actionable strategies. The book's strength lies in Jeremy Kourdi’s ability to articulate complex concepts from business giants into digestible, implementable tips. It’s ideal for aspiring entrepreneurs and established professionals seeking to inject innovative thinking into their ventures.
Jacked Up: The Inside Story of How Jack Welch Talked GE into Becoming the World’s Greatest Company - Thryft
Bill Lane | Mcgraw-hill

Jacked Up: The Inside Story of How Jack Welch Talked GE into Becoming the World’s Greatest Company

₱440.55 from ₱242.55 Save up to 46%

Goodreads rating: 3.53

₱440.55 from ₱242.55 Save up to 46%

In stock: Well Read

If you're keen on leadership and corporate transformation, "Jacked Up" offers a compelling ride through Jack Welch's innovative reign at GE. Bill Lane's close proximity to the action provides an authentic look at how Welch's communication skills were central in reshaping a corporate giant. This insider perspective is a treasure for anyone interested in the strategies that drive success in the business world.
How Asia Advertises : The Most Successful Campaigns in Asia-Pacific and the Marketing Strategies Behind Them - Thryft
Jim Aitchison | Wiley

How Asia Advertises : The Most Successful Campaigns in Asia-Pacific and the Marketing Strategies Behind Them

₱787.05 from ₱341.55 Save up to 61%

Goodreads rating: 3.64

₱787.05 from ₱341.55 Save up to 61%

In stock: Very Good

This book could be a good read for those looking to gain insight into the world of advertising in Asia. With its compilation of the most successful campaigns, it provides valuable business tools for marketers. The book's division into specific product categories allows for easy comparisons and caters to a wide variety of marketers. Get ready to unlock the secrets to successful advertising in Asia with this comprehensive guide.
The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know
New
Jocelyn Greenky Herz, Marcelle Langan DiFalco  | Touchstone

The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know

from ₱589.05

Goodreads rating: 4.13

from ₱589.05

In stock: Well Read

If you're stepping into the professional world or are looking to navigate your current career with a sharper edge, "The Big Sister's Guide to the World of Work" could be your playbook. The authors, Marcelle DiFalco and Jocelyn Greenky Herz, offer a blend of mentorship, real-world scenarios, and wisdom that feels like getting advice from a wise, experienced sister. It's great for grounding yourself in office culture and politics, giving you that behind-the-scenes whisper before you make your next move.
Speaker's Lifetime Library - Thryft
Thelma Spinrad, Leonard Spinrad, Anistatia R. Miller  | Prentice Hall Direct

Speaker's Lifetime Library

₱391.05 from ₱242.55 Save up to 45%

Goodreads rating: 4.0

₱391.05 from ₱242.55 Save up to 45%

In stock: Very Good

Whether you're a seasoned orator or newly stepping onto the podium, the Speaker's Lifetime Library is your treasure trove of inspiration. It's meticulously organized to help you find just the right words for any occasion. A resource that grows with you, it could become as essential to your public speaking as your own voice.
Born to Win : Transactional Analysis with Gestalt Experiments - Thryft
Muriel James, Dorothy Jongeward  | Berkley

Born to Win : Transactional Analysis with Gestalt Experiments

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.07

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book is a game changer for anyone seeking to understand and unlock their full potential. With its practical exercises and experiments, it offers a roadmap to personal growth and empowerment. You'll gain valuable insights and learn how to make conscious decisions, develop your own ethical system, and positively impact the lives of those around you. Born to Win will inspire and motivate you to embrace your inherent ability to shape your own destiny and live a fulfilling life.
Reporting Disaster on Deadline : A Handbook for Students and Professionals - Thryft
Wilkins Lee, Martha Steffens, Esther Thorson  | Routledge

Reporting Disaster on Deadline : A Handbook for Students and Professionals

₱1,133.55 from ₱440.55 Save up to 62%

Goodreads rating: 4.5

₱1,133.55 from ₱440.55 Save up to 62%

In stock: Very Good

"Reporting Disaster on Deadline" is a valuable resource for journalists and journalism students who want to learn how to prepare and respond to disasters. The book offers practical advice and guidance on how to cover crises, and includes a crash book template to help journalists collect all the information they need on deadline. Its unique and distinctive feature is the focus on preparing for a crisis prior to its occurrence, making it an essential read for any journalist who wants to excel in covering disasters.
The Handbook of Strategic Public Relations and Integrated Communications - Thryft
Clarke L. Caywood | Mcgraw-hill

The Handbook of Strategic Public Relations and Integrated Communications

₱836.55 from ₱341.55 Save up to 60%

Goodreads rating: 3.79

₱836.55 from ₱341.55 Save up to 60%

In stock: Very Good

The Handbook of Strategic Public Relations and Integrated Communications is a comprehensive guide that provides tips, techniques, and best practices for communications professionals. It covers topics such as crisis management, client-agency relationships, and high-tech PR, making it a must-read for anyone looking to master the art of PR and marketing. Reviewed as an indispensable reference guide, this book combines the expertise of the world's foremost public relations and marketing authorities in one single resource.
Business English: Writing in the Global Workplace - Thryft
Dona J. Young | Mcgraw-hill Higher Education

Business English: Writing in the Global Workplace

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Goodreads rating: 4.0

₱836.55 from ₱341.55 Save up to 59%

In stock: Like New

This book can be a great read for professionals looking to improve their business communication skills across international borders. The book provides practical, real-world examples of business writing in a global workplace. Dona Young's conversational style and clear instructions make it easy for the reader to understand and apply the concepts covered in the book. The book covers email writing, report writing, and also has a chapter on multicultural communication. Overall, a valuable resource for anyone looking to improve their business communication skills.
Ideas Are Free: How the Idea Revolution Is Liberating People and Transforming Organizations
Alan G. Robinson, Dean M. Schroeder  | Berrett-koehler Publishers

Ideas Are Free: How the Idea Revolution Is Liberating People and Transforming Organizations

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Goodreads rating: 3.61

from ₱589.05

In stock: Well Read

If you're always seeking ways to innovate and empower your team, "Ideas Are Free" might resonate with you. Robinson and Schroeder have compiled rich research demonstrating how valuable employee contributions can be, not just for morale, but for a company’s bottom line. It's a particularly insightful read if you're in a leadership role and aiming to foster a culture of participation and continuous improvement at your workplace.
Marketing Management: Asian Perspectives - Thryft
Swee Hoon Ang, Philip Kotler, Siew Meng Leong  | Prentice Hall

Marketing Management: Asian Perspectives

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Goodreads rating: 3.85

₱292.05 from ₱193.05 Save up to 54%

In stock: Well Read

This book is highly recommended for professionals in the marketing field who are seeking to understand the unique challenges of Asian markets. It offers practical insights into the behavior of Asian consumers and markets, providing updated empirical data and country-by-country analyses. The addition of new marketing examples from China, Hong Kong, and India, as well as end-of-chapter concept applications, make it a valuable resource for real businesses facing marketing challenges in Asia.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.