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Principles of Marketing : Global Edition

Regular price ₱676.35 Now ₱290.70 Save 57%
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Master the art of vibrant marketing communities

The book 'Principles of Marketing: Global Edition' provides a comprehensive guide on creating customer value and building loyal customers. It is especially relevant to students outside the United States, as it offers insights for targeting the correct market. The book is an excellent resource for those who want to understand the changing nature of consumer expectations and gain knowledge about the importance of building communities for building brand loyalty.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Principles of Marketing : Global Edition

Regular price ₱676.35 Now ₱290.70 Save 57%
Unit price
per
ISBN: 9780137006694
Estimated First-hand Retail Price: ₱4,248.90
Publisher: Pearson
Date of Publication: 2010-01-01
Format: Paperback
Related Collections: Business, Economics
Related Topics: Entrepreneurship, Management
Goodreads rating: 4.09
(rated by 2971 readers)

Description

This is the Global Edition. Bought for class but professor uses difference book.
Condition guide
 

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Master the art of vibrant marketing communities

The book 'Principles of Marketing: Global Edition' provides a comprehensive guide on creating customer value and building loyal customers. It is especially relevant to students outside the United States, as it offers insights for targeting the correct market. The book is an excellent resource for those who want to understand the changing nature of consumer expectations and gain knowledge about the importance of building communities for building brand loyalty.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.