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The Stakeholder Strategy: Profiting from Collaborative Business Relationships

Regular price ₱855.00
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Collaborate for profit: The Stakeholder Strategy

The Stakeholder Strategy can be a great read for business leaders and managers who want to learn practical ways to establish and maintain positive stakeholder relationships. The book offers an integrated framework and practical tools for developing collaborative relationships with employees, customers, suppliers, and communities. It uses easy-to-grasp concepts from everyday life and features case study examples from companies in North America and Europe. The Stakeholder Strategy can help readers create a collaboration-friendly organization by establishing a social mission, ethical guidelines, assessing corporate readiness, and making changes in communication, information, and reward systems.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Stakeholder Strategy: Profiting from Collaborative Business Relationships

Regular price ₱855.00
Unit price
per
ISBN: 9781576750476
Authors: Ann Svendsen
Date of Publication: 1998-11-05
Format: Hardcover
Related Collections: Business, Economics, Personal Development
Goodreads rating: 3.0
(rated by 6 readers)

Description

In today's highly networked and competitive global economy, mounting social and environmental problems are forcing corporations to focus on more than just their stockholders' interest in meeting bottom line profitability. More and more companies are recognizing the value of identifying and building relationships with all of their organization's stakeholders-employees, customers, suppliers, and even communities. In fact, recent research has shown that companies that treat their employees well, create jobs in the local economy, develop innovative products and services, take care of the environment, and contribute to the community, are often more profitable.In The Stakeholder Strategy, sociologist Ann Svendsen presents an effective and practical step-by-step guide that companies can use to forge a network of powerful and profitable collaborative stakeholder relationships.While some forward-thinking corporations have tried limited collaborative approaches-focusing on one stakeholder group at a time-few have taken a comprehensive and strategic approach to building relationships with all of their stakeholders, notes Svendsen. And, while considerable commitment to the idea of stakeholder collaboration exists, there is a lack of knowledge and understanding about how to develop these relationships. The Stakeholder Strategy is the first book to show business leaders and managers how to establish and maintain positive, mutually beneficial stakeholder relationships. Based on a synthesis of ideas from community relations, corporate philanthropy, stakeholder management, organizational change, sustainability, and the corporate social responsibility literature, it offers an integrated framework, as well as the practical tools for developing new kinds of collaborative relationships.Svendsen uses easy-to-grasp concepts from everyday life, such as the process we go through in finding a mate or developing a long-term friendship, to illustrate these relationship-building strategies. She lays out the steps a company should take to create a collaboration-friendly establishing a social mission, values, and ethical guidelines; assessing corporate readiness for collaboration; and making changes in communication, information and reward systems to support internal and external collaboration. Featuring case study examples from companies in North America and Europe who are working to build collaborative relationships with their stakeholders, The Stakeholder Strategy is the first book to provide a detailed explanation of how to conduct stakeholder audits and social audits so that companines can evaluate their relationship-building success and keep on track.
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Collaborate for profit: The Stakeholder Strategy

The Stakeholder Strategy can be a great read for business leaders and managers who want to learn practical ways to establish and maintain positive stakeholder relationships. The book offers an integrated framework and practical tools for developing collaborative relationships with employees, customers, suppliers, and communities. It uses easy-to-grasp concepts from everyday life and features case study examples from companies in North America and Europe. The Stakeholder Strategy can help readers create a collaboration-friendly organization by establishing a social mission, ethical guidelines, assessing corporate readiness, and making changes in communication, information, and reward systems.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.