Economics Books
Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Matt Kursh, Daniel Rippy |
Basic
Books
Sizing Up a Start-Up
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"Sizing Up a Start-Up" is an essential read for anyone interested in the modern technology sector. It provides valuable insights from experienced professionals and offers practical methods for making well-informed decisions about high-potential opportunities. This book is perfect for new economy careerists, entrepreneurs, and investors looking to appraise start-up opportunities. Its unique feature is that it provides insider information on compensation and business strategies in the technology sector. It will help readers navigate the intricacies of high-tech hires, and give readers the tools they need to succeed in this fast-paced industry.
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Stephen E. Ambrose, Douglas Brinkley |
Penguin
Rise To Globalism - American Foreign Policy Since 1938
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"Rise to Globalism" is a great read for individuals who are interested in gaining knowledge about America's involvement in foreign affairs. The book provides a comprehensive overview of American foreign policy since 1938, shedding light on the nation's diplomatic relationships with other countries, including allies and foes. The book is well-researched and provides great detail about the internal and external factors that have influenced American foreign policy over the years.
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Chunka Mui, Paul B. Carroll |
Portfolio
Billion-dollar Lessons
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Billion-dollar Lessons provides insights on why businesses fail by examining more than 750 flameouts. The book's unique selling point is that it helps readers learn from the costly mistakes of others so they can avoid them. This is an ideal read for anyone interested in entrepreneurship or anyone who wants to succeed in business.
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Sherman So, J.Christopher Westland |
Marshall
Cavendish
Books
Ltd
Red Wired : China's Internet Revolution
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China now contains 250 million Internet users, the largest in the world, and growing. Fortunes have been made, but more importantly, society and business are being transformed along the unique lines of Chinese Internet development. This will substantially affect the business and political character of the fastest growing economic power in the world. Red Wired takes a fascinating inside look at how China has adopted the Internet at rapid pace. Through unique access to the key players in China's Internet revolution, the authors offer a new perspective on the growth of this superpower and the role that technology has played. Moreover, they offer business lessons from Internet companies which succeeded in this most complex and unique of markets.
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John Andrews, Daniel Franklin |
Profile
Books
The Economist: Megachange : The world in 2050
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This book, "The Economist: Megachange: The world in 2050," is a must-read for curious minds who want to understand the significant trends that will shape the coming decades. Through insightful chapters, the book delves into topics such as population growth, technological advancements, energy resources, and scientific developments. Packed with compelling facts and figures, it provides an authoritative and comprehensive exploration of the potential megachanges that lie ahead. Get ready to uncover the untold secrets and be prepared for the future that awaits us.
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Michael Backman
|
Palgrave
Macmillan
Inside Knowledge : Streetwise in Asia
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Bestselling author Michael Backman here draws upon a wealth of new examples, case studies and anecdotes to provide crucial insights into Asian business themes. This will provide a valuable guide for anybody whose business takes them into Asia and will enable readers to get to grips with Asian business and understand how Asia really works.
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In the early 1990s, China finally opened for business, and Wall Street wanted to get in on the act. When the investment bankers arrived from New York with their Harvard MBAs, pinstripes and tassled loafers, ready to negotiate with the Old Cadres, the stage was set for a collision between Wall Street's billions and the world's oldest culture. This is the true story of a tough Wall Street banker who had reached the top and found that it wasn't enough. Looking for glory, he came to China to surf the next new investment wave and teamed up with an ex-Red Guard and an Englishman living in Beijing. Together, they raised over $400 million and bought up factories all over China. They thought the contracts were watertight. But then they began learning the hard way that China doesn't play by anyone else's rules. Left sitting in their boardrooms while their Chinese partners marched off in their own different directions, they watched their millions begin sliding towards the abyss. Faced with no option but to fight, they embarked on a series of desperate battles to regain control of their businesses. Their struggle reveals the human face of this vast and complex country that knows it must modernise but throughout history has always kept the advantage when dealing with outsiders. Clissold tells his at times surreal story with amusement and affection, and the result is exhilarating, an eye-opening account of the arcane world of traditional Chinese business and an instructive insight into the limitations of Wall Street and western business-school training. He opens a window of understanding between East and West in a truly exciting human-interest story that is a mix of adventure, farce and high finance.
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Mohamed El-Erian
|
Mcgraw
Hill
When Markets Collide: Investment Strategies for the Age of Global Economic Change
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"When Markets Collide" is a timely alert to the fundamental changes taking place in today's global economic and financial systems--and a call to action for investors who may fall victim to misinterpreting important signals. While some have tended to view asset class mispricings as mere noise, this compelling book shows why they are important signals of opportunities and risks that will shape the market for years to come. One of today's most respected names in finance, Mohamed El-Erian puts recent events in their proper context, giving you the tools that can help you interpret the markets, benefit from global economic change, and navigate the risks.The world economy is in the midst of a series of hand-offs. Global growth is now being heavily influenced by nations that previously had little or no systemic influence. Former debtor nations are building unforeseen wealth and, thus, enjoying unprecedented influence and facing unusual challenges. And new derivative products have changed the behavior of many market segments and players. Yet, despite all these changes, the system's infrastructure is yet to be upgraded to reflect the realities of today's and tomorrow's world. El-Erian investigates the underlying drivers of global change to shed light on how you should: Think about the new opportunities and risks Construct an appropriately diversified and internationalized portfolio Protect your portfolio against new sources of systemic risk Best think about the impact of central banks and financial policies around the worldOffering up predictions of future developments, El-Erian directs his focus to help you capitalize on the new financial landscape, while limiting exposure to new risk configurations."When Markets Collide" is a unique collection of books for investors and policy makers around the world. In addition to providing a thorough analysis and clear perspective of recent events, it lays down a detailed map for navigating your way through an otherwise perplexing new economic landscape."SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMISTWinner of the 2008 "Financial Times" and Goldman Sachs Business Book of the Year Award
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Adrian Day
|
Wiley
Investing In Resources - How To Profit From The Outsized Potential And Avoid The Risks
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This book is recommended for those interested in investing in resource markets. Adrian Day provides a comprehensive analysis of the resource market, discussing the challenges and rewards associated with such investments. He helps readers gain insight into the factors that drive resource prices higher by explaining the changing resource industry and the "Super Cycle." Day also provides guidance on how to invest in base metals, gold, silver, and agriculture while outlining the political, environmental, and social risks inherent in resource markets. If you are looking to invest in resource markets and want to minimize risks, this book can be an excellent guide.
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Daniel Ammann
|
St.
Martin's
Griffin
The King of Oil : The Secret Lives of Marc Rich
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Billionaire oil trader Marc Rich for the first time talks at length about his private life (including his expensive divorce from wife Denise); his invention of the spot oil market, which made his fortune and changed the world economy; his lucrative and unpublicized dealings with Ayatollah Khomeini's Iran, Fidel Castro's Cuba, war-ravaged Angola, and apartheid South Africa; his quiet cooperation with the Israeli and U.S. governments (even after he was indicted for tax fraud by Rudy Guiliani) and near-comical attempts by U.S. officials to kidnap him illegally.This sure-to-make-headlines book from Daniel Ammann is the first no-holds-barred biography of Rich, who was famously pardoned by Bill Clinton, and resurfaced in the news during the confirmation hearings of Attorney General Eric Holder. The King of Oil sheds stunning new light on one of the most controversial international businessmen of all time, charting Rich's rise from the Holocaust, which he fled as a young boy, to become the wealthiest and most powerful oil and commodities trader of the century. From his earliest trading days to the present, Marc Rich's story is astonishing and compelling.
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Kristin van Ogtrop
|
Back
Bay
Books
Just Let Me Lie Down : Necessary Terms for the Half-Insane Working Mom
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Kristin van Ogtrop knows she's lucky-fulfilling career, great husband, three healthy kids, and, depending on the hamster count, an impressive roster of pets. You could also say she's half-insane, but name one working mom who isn't. Using stories and insights from her own life, van Ogtrop offers a lexicon for working moms everywhere. Terms and concepts illustrate the highs (kids who know where their soccer cleats are, coworkers who don't hit "Reply All," dogs who helpfully eat whatever falls from the table) and the lows (getting out of the house in the morning, getting along with everyone at the office, getting willful kids into bed) of balancing work and family. Filled with amusing and resonant observations, JUST LET ME LIE DOWN establishes van Ogtrop as the Erma Bombeck of the new millennium.
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Thomas C. Richards
|
Merrill
Pub
Co
COBOL, A Structured Approach
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This book is a classic guide for anyone who wants to learn the COBOL programming language. It provides a structured approach to learning COBOL, covering all the essential topics needed to become a proficient programmer. The book is written in an easy-to-understand manner and provides plenty of examples and exercises to help the reader apply their knowledge. If you are new to COBOL programming, this book is an excellent resource to get you started!
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Ku Swee Yong
|
Marshall
Cavendish
International
(asia)
Weathering a Property Downturn
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This book could be a good read for anyone who is interested in the Singapore real estate market and wants to understand how to handle a property downturn. Ku Swee Yong provides valuable insights and strategies to help investors weather the storm, backed by solid research and astute observations. Whether you're a seasoned investor or a beginner in the real estate market, this book offers qualified and invaluable observations on public and private properties, mixed developments, luxury estates, and even overseas properties. It's a sobering read that will equip you with the knowledge and skills to thrive in challenging market conditions.
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Fortune Magazine
|
Liberty
Street
Fortune Scandal : The Amazing Tales of Cheats, Crooks, and Criminals, and How They Helped Create the Modern Economy
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"Fortune Scandal" is a captivating and eye-opening book for anyone interested in exploring the dark realities of modern business. The author delves into real-life stories of corporate greed, corruption, and scandal, from the infamous Swedish match king to the Enron scandal and beyond. Through detailed research and compelling storytelling, "Fortune Scandal" sheds light on the ruthless side of business and the devastating consequences it can have on society. It is a must-read for those seeking a deeper understanding of the inner workings of the world's most powerful corporations.
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Philippe Jorion
|
Mcgraw-hill
Value at Risk: The New Benchmark for Managing Financial Risk
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"Value at Risk" is ideal for finance professionals seeking to effectively assess and manage financial risk in a dynamic environment. The book provides a comprehensive overview of the latest risk instruments, updates on Monte Carlo methods, and a specific focus on liquidity risk. Readers will benefit from the author's expertise and clear explanations of complex concepts.
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Robert T. Kiyosaki
|
Aslan
Publishing
If You Want to be Rich and Happy Don't Go to School
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If you are like most of us,your years in scholl did little to prepare you for the challenges of the real world. They are more likely planted seeds of financial and emotional failure in your life. This book reverses the damage It shows how to identify and revrse the harmful programming received in the classroom, and learn new habits that will set you up for financial and emotional success right now. Even more important, this book teaches you the skills and principles that will ensure your wealth in times ahead.With the blueprint in this book, you will learn attitudes and abilities that will help you not merely to sirvive, but to rposper, regardless of whether the economy goes up or down. If you want to be rich and happy, read this book
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James Kynge
|
Houghton
Mifflin
Harcourt
China Shakes the World : A Titan's Rise and Troubled Future -- And the Challenge for America
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China Shakes the World provides a ground-level look at how China's rise affects global trade and politics. It challenges common myths and reveals China's systemic weaknesses, such as environmental crises and a corrupt banking system. By providing dramatic stories of workers and visionaries at the heart of China's rise, Kynge helps readers understand the complexity of this global phenomenon and its consequences for the 21st century. This book is recommended for readers interested in understanding China's economic and geopolitical impact on the world.
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Michael Lewis
|
Hodder
&
Stoughton
The Money Culture
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The Money Culture offers an insightful and unflinching look into the world of finance and the larger-than-life characters who shape it. Through Lewis's sharp reporting, readers will gain a deeper understanding of the ups and downs of money markets and the forces that drive them. This book is perfect for anyone interested in the inner workings of Wall Street and the larger culture of finance.
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Alvin Toffler
|
Bantam
Powershift : Knowledge, Wealth and Violence at the Edge of the 21st Century
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This book is a must-read for those interested in understanding the changing nature of power in the modern world. Toffler offers insightful analysis into the shifting geopolitical landscape and how knowledge plays a crucial role in shaping it. With over 500 pages, the book is comprehensive and detailed, providing a thorough understanding of the topic.
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Fred R. David, Forest R David |
Pearson
Strategic Management : A Competitive Advantage Approach, Concepts
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For undergraduate and graduate courses in strategy. In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Fifteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 29 new cases and end-of- chapter material, including added exercises and review questions. MyManagementLab for Strategic Management is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams–resulting in better performance in the course–and provides educators a dynamic set of tools for gauging individual and class progress. This program will provide a better teaching and learning experience—for you and your students. Here’s You are purchasing a standalone product; MyLab does not come packaged with this content. If you would like to purchase both the physical text and MyLab search for 013382389X/ 9780133823899. That package includes 0133444899/ 9780133444896 and 0133451836/ 9780133451832. MyLab is not a self-paced technology and should only be purchased when required by an instructor.
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sen
|
Oxford
University
Press,
Usa
Development as Freedom
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"Development as Freedom" by Amartya Sen is a profound book that explains the unique relationship between freedom and development. It is a great read for anyone interested in the societal and economic arrangements of our world and its effects on individual freedoms. The book beautifully links values, institutions, development, and freedom, making it an exceptional analytical framework. The main theme of the book is how development is a tool to spread freedom and its positivity to unfree citizens, and how freedom, in turn, enhances individual welfare and general welfare. Overall, this book should be read by anyone interested in the principles of freedom and social well-being.
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Hilary Rosenberg
|
Harpercollins
The Vulture Investors : A Searing Expose of the Winners and Losers of the Great American Bankruptcy Feeding Frenzy
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A look at vulture investors--the investors who capitalize on bankruptcy by feeding on businesses in trouble--presents anecdotes on such big-time investors as Mary Whiteman, revealing their secret dealings and schemes. 20,000 first printing. National ad/promo.
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Judith Rodin
|
Profile
Books
The Resilience Dividend : Managing disruption, avoiding disaster, and growing stronger in an unpredictable world
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New york. Athens. Wenzhou. Boston. Oslo. Dhaka. New orleans. Nairobi. In recent years, dozens of cities across the globe have been hit by large-scale catastrophes of every natural disaster, geopolitical conflict, food shortages, disease and contagion, terrorist attacks. If you haven't been directly touched by one of these cataclysms yourself, in our interconnected world you are sure to have been affected in some way. They harm vulnerable individuals, destabilise communities and threaten organisations and even whole societies. We are at greater risk than ever from city-wide catastrophe, and as the severity and frequency of these disasters increase, we must become better at preparing for, responding to and recovering from them. Be it haiti's dependence on humanitarian aid, the rebuilding effort after the great fire of manhattan or the reason why more girls than boys drowned in japan's tsunami, the resilience dividend combines vivid stories with practical insights (such as how to di
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Jayati Bhattacharya
|
Institute
Of
Southeast
Asian
Studies
Beyond the Myth : Indian Business Communities in Singapore
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This book is a macro-study of Indian business communities in Singapore through different phases of their growth since colonial times. It goes beyond the conventional labour-history approach to study Indian immigrants to Southeast Asia, both in terms of themselves and their connections with the peoples' movements. It looks at how Indian business communities negotiated with others in the environments in which they found themselves and adapted to them in novel ways. It especially brings into focus the patterns and integration of the Indian networks in the large-scale transnational flows of capital, one of the least-studied aspects of the diaspora history in this part of the world.
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Thom Hartmann
|
Twelve
The Crash of 2016: The Plot to Destroy America--and What We Can Do to Stop It
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The United States is more vulnerable today than ever before-including during the Great Depression and the Civil War-because the pillars of democracy that once supported a booming middle class have been corrupted, and without them, America teeters on the verge of the next Great Crash.
The United States is in the midst of an economic implosion that could make the Great Depression look like child's play. In THE CRASH OF 2016, Thom Hartmann argues that the facade of our once-great United States will soon disintegrate to reveal the rotting core where corporate and billionaire power and greed have replaced democratic infrastructure and governance. Our once-enlightened political and economic systems have been manipulated to ensure the success of only a fraction of the population at the expense of the rest of us. The result is a "for the rich, by the rich" scheme leading to policies that only benefit the highest bidders. Hartmann outlines the destructive forces-planted by Lewis Powell in 1971 and come to fruition with the "Reagan Revolution"-that have looted our nation over the past decade, and how their actions fit into a cycle of American history that lets such forces rise to power every four generations. However, a backlash is now palpable against the "economic royalists"-a term coined by FDR to describe those hoarding power and wealth-including the banksters, oligarchs, and politicians who have plunged our nation into economic chaos and social instability. Although we are in the midst of what could become the most catastrophic economic crash in American History, a way forward is emerging, just as it did in the previous great crashes of the 1760s, 1856, and 1929. The choices we make now will redefine American culture. Before us stands a genuine opportunity to embrace the moral motive over the profit motive-and to rebuild the American economic model that once yielded great success. Thoroughly researched and passionately argued, THE CRASH OF 2016 is not just a roadmap to redemption in post-Crash America, but a critical wake-up call, challenging us to act. Only if the right reforms are enacted and the moral choices are made, can we avert disaster and make our nation whole again.
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Lee Lowell
|
Wiley
Get Rich with Options : Four Winning Strategies Straight from the Exchange Floor
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"Get Rich with Options is a must-read for anyone interested in options trading. Lee Lowell provides readers with four winning strategies that have proven to be successful in the market. His in-depth insight and expert advice make this book a reliable resource for traders of all levels. Lowell's approach is easy to understand and implement, making it a great choice for beginners or experienced traders looking to enhance their skills. This book will teach you how to profit in this arena by buying deep-in-the-money call options, selling naked put options, selling option credit spreads, and selling covered calls. Overall, Get Rich with Options is an excellent resource for traders looking to improve their options trading knowledge and strategies."
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Sufern Hoe, Carol Soon |
Wspc/ips
Singapore Perspectives 2015: Choices
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Singapore reaches an important milestone in its national development in 2015 when it celebrates its 50th year of independence. It has earned many accolades for the progress it has made in governance, the economy and societal development. However, with changing demographics, resource constraints and the emergence of regional competitors, Singapore's future is fraught with uncertainty. The book is a collection of papers presented at Singapore Perspectives 2015 by leading thought leaders and eminent speakers, reflecting on the critical decisions made in Singapore's past so as to envision strategic paths that the country should take in the future. The contributors include experts in their Ambassador Bilahari Kausikan, Professor Evelyn Goh, Professor Tan Kong Yam, Professor Linda Lim, Professor Kishore Mahbubani, Tong Yee, Vikram Khanna and Associate Professor Eugene Tan. The inter-generational dialogue session with Deputy Prime Minister Teo Chee Hean and Minister in the Prime Minister's Office and Secretary-General of the National Trades Union Congress Chan Chun Sing carries the central theme of looking at the choices Singapore made in the past and the choices that have to be made moving forward. In line with reflecting on Singapore's past, the book will include a full report on a survey of 1,500 Singaporeans' perceptions of 50 historical events from independence to now.
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Francesca Taylor
|
Ft
Press
Market Know How: Finance and Markets
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Which few decisions or activities, if done incorrectly, almost always negatively affect performance, even if most other things go right? And which decisions or activities, done correctly, will almost always deliver disproportionately positive effects on performance? People working in the financial markets and businesses linked to the financial markets, such as HR, IT, credit or legal departments are expected to understand a range of ever-changing financial concepts, products and practices. Yet too often there is no direct experience upon which to draw, or practitioners have become over-specialised. For example, the bond marketer will only have a sliver of knowledge about FOREX markets, or the marketing relationship manager who only has a fleeting acquaintance with derivatives, or the high-flying graduate entrant who is feeling daunted by all the terminology and market jargon. "Market Finance and Markets" is an exciting and targeted training book written for anyone who feels that they may not have all the facts, or for those wanting an authoritative introduction to the financial markets. It brings together experts in securities trading, derivatives, foreign exchange traders and IT consultants to provide explanations and advice on situations, conditions and market uses and applications. This book will be the difference between success and failure - it is from the markets, for the markets. The following people have contributed to the Tony Blunden, Chase Cooper Sue Cooper, Enigma Management Development Bill Hodgson, Sapient Richard Moore, ex-Citigroup and FX market legend Mike Simmons, Independent trainer and author
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Stephen Glain
|
St.
Martin's
Griffin
Mullahs, Merchants, and Militants : The Economic Collapse of the Arab World
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A thousand years ago, a vast Arab empire stretched from the Asian steppe across the Mediterranean to Spain, pioneering new technologies, sciences, art and culture. Arab traders and Arab currencies dominated the global economy in ways Western multinationals and the dollar do today.A thousand years later, Arab states are in decay. Official corruption and ineptitude have eroded state authority and created a vacuum that militant Islam has rushed to fill. Glain takes us on a journey through the heart of what were once the great Islamic caliphates, the countries now known as Lebanon, Syria, Jordan, Israel/Palestine, Iraq and Egypt, to illustrate how a once prosperous and enlightened civilization finds itself at a crossroads between a Dark Age and a New Dawn.As late as a century ago, what we call the Levant was a prosperous trading bloc. By carving the region into proxy states and emirates after the First World War, the Western powers Balkanized and undermined the Levantine economy. That in turn prepared the ground for a regional autocracy that rejected economic openness and religious tolerance, qualities that had made the old Islamic caliphates great. Today the Arab world has opted out of the global economy, with tragic consequences. It is up to the new generation of leaders -- and the Western governments that created the modern Middle East -- to reverse the sclerosis and revive the region.
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Chow- Hou Wee Charles W L Hill
|
Mcgraw
Hill
Education
INTERNATIONAL BUSINESS
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"Principles of Marketing: An Asian Perspective" is perfect for anyone looking for an in-depth, comprehensive guide to marketing, with a particular focus on the unique and exciting world of Asian marketing. With practical examples and real-life stories, this book is not only informative but also engaging and enjoyable to read. Whether you are a marketing student or a business professional looking to expand your knowledge in this field, this book is an excellent choice.
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George Gilder
|
Free
Press
Telecosm: How Infinite Bandwidth Will Revolutionize Our World
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The computer age is over. After a cataclysmic global run of thirty years, it has given birth to the age of the telecosm - the world enabled and defined by new communications technology. Chips and software will continue to make great contributions to our lives, but the action is elsewhere. To seek the key to great wealth and to understand the bewildering ways that high tech is restructuring our lives, look not to chip speed but to communication power, or bandwidth. Bandwidth is exploding, and its abundance is the most important social and economic fact of our time.George Gilder is one of the great technological visionaries, and the man who put the 's' in 'telecosm' (Telephony magazine). He is equally famous for understanding and predicting the nuts and bolts of complex technologies, and for putting it all together in a soaring view of why things change, and what it means for our daily lives. His track record of futurist predictions is one of the best, often proving to be right even when initially opposed by mighty corporations and governments. He foresaw the power of fiber and wireless optics, the decline of the telephone regime, and the explosion of handheld computers, among many trends. His list of favored companies outpaced even the soaring Nasdaq in 1999 by more than double. His long-awaited Telecosm is a bible of the new age of communications. Equal parts science story, business history, social analysis, and prediction, it is the one book you need to make sense of the titanic changes underway in our lives. Whether you surf the net constantly or not at all, whether you live on your cell phone or hate it for its invasion of private life, you need this book.It has been less than two decades since the introduction of the IBM personal computer, and yet the enormous changes wrought in our lives by the computer will pale beside the changes of the telecosm. Gilder explains why computers will empty out, with their components migrating to the net; why hundreds of low-flying satellites will enable hand-held computers and communicators to become ubiquitous; why television will die; why newspapers and magazines will revive; why advertising will become less obnoxious; and why companies will never be able to waste your time again.Along the way you will meet the movers and shakers who have made the telecosm possible. From Charles Townes and Gordon Gould, who invented the laser, to the story of JDS Uniphase, the Intel of the Telecosm, to the birthing of fiberless optics pioneer TeraBeam, here are the inventors and entrepreneurs who will be hailed as the next Edison or Gates. From hardware to software to chips to storage, here are the technologies that will soon be as basic as the air we breathe.
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Charles Fishman
|
Penguin
Press
Hc,
The
The Wal-Mart Effect : How the World's Most Powerful Company Really Works--And Howit's Transforming the American Economy
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Goodreads rating: 3.83
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An award-winning senior editor at Fast Company evaluates the ways in which the world's largest retail company and employer affects everyday life on a global level, in an account that reveals the radical ways in which the company impacts American economics, the workforce, and the environment. 50,000 first printing.
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Jay E. Aronson, Efraim Turban |
Pearson
Decision Support Systems and Intelligent Systems : International Edition
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Goodreads rating: 3.96
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This book is a must-read for anyone interested in learning about contemporary approaches to decision making for organizations. The author takes a modern approach that includes the use of web-based technologies and knowledge management to support enterprise decision making. The book covers a wide range of topics and provides in-depth explanations of decision support theories and practices. Overall, readers will find this book to be an invaluable resource that provides valuable insight into the complex world of modern decision making for managers in the digital age.
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Sybille Sachs, James E. Post, Lee E. Preston |
Stanford
Business
Books
Redefining the Corporation : Stakeholder Management and Organizational Wealth
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This book is a must-read for anyone interested in understanding how modern corporations operate beyond just wealth creation. The case studies of Cummins Engine Company, Motorola, and the Royal Dutch/Shell Group provide a real-world perspective on how corporations can prioritize humanistic values and continuous learning while still achieving success. By adopting a stakeholder-centric approach, this book argues that corporations can create lasting benefits for all their stakeholders, from customers and suppliers to social and political actors.
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Philip Graves
|
Nicholas
Brealey
Consumerology : The Truth about Consumers and the Psychology of Shopping
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Goodreads rating: 3.48
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Market research is a myth. Philip Graves, one of the world's leading experts in consumer behaviour, reveals why the findings obtained from most market research are completely unreliable. Whether it is company executives seeking to define their corporate strategy or politicians wanting to understand the electorate, the idea that questions answered on a questionnaire or discussed in a focus group can provide useful insights on which to base business decisions is the cause of product failures, political blunders and wasted billions.Consumer.ology exposes some of the most expensive examples of research-driven thinking clouding judgement, experience and evidence from New Coke to General Motors, from Mattel to the Millennium Dome and instances of success through ignoring market research, such as Baileys and Dr Who. It also shows organisations the tools they should be using if they want to understand their customers.Using his unique AFECT approach, a set of five criteria to evaluate the reliability of any consumer insight, Graves asserts that it's time for a fresh approach that embraces this new understanding of human behaviour. Along the way, he reveals why the current practice of market research is a false science, why we often don't buy what we say we will, and how to understand consumers better than they do themselves. After reading Consumer.ology business leaders and politicians will never look at market research in the same way again.
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Jonathan Law
|
Oxford
University
Press
A Dictionary Of Business And Management
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Goodreads rating: 4.08
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This is an essential guide for anyone interested in business terminology and jargon. With over 7,000 authoritative entries, it covers all topics from marketing and accounting to organizational behaviour and business strategy. The book is fully revised and updated, making it an excellent resource for both beginners and professionals in the field. Users would appreciate its concise and comprehensive explanations of business concepts.
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William G. Zikmund
|
Cengage
Learning
Australia
Marketing Research
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Marketing Research provides a comprehensive guide for students to successfully undertake marketing research. The book covers all the traditional theories and techniques, and also introduces new ones like ethnography, grounded theory, automated interviewing and text data mining. The book further incorporates a learning-by-doing approach thanks to the Qualtrics tool that allows students to survey, design, evaluate and analyse data. Finally, the book explains all stages of research reporting and presentation methodologies. This textbook is invaluable for students studying marketing research in any business or marketing course.
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Byron Sharp
|
Oxford
University
Press
How Brands Grow : What Marketers Don't Know
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Goodreads rating: 4.16
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How Brands Grow is a must-read for anyone in the marketing industry. It challenges common marketing practices and provides evidence-based answers to questions that marketers ask every day. It is unique in that it presents tried and tested laws in a practical and easy-to-understand format. Users will appreciate gaining a deeper understanding of how advertising, promotions, and loyalty programs actually work, and will be able to apply this knowledge to grow their own brands effectively.
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Ben Fok
|
Marshall
Cavendish
International
(asia)
Pte
Ltd
Your Money Your Investments : Preserving and Growing Your Wealth in Good and Tough Times
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Goodreads rating: 2.0
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Peter Schwartz
|
Currency
The Art of the Long View : Planning for the Future in an Uncertain World
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Goodreads rating: 3.8
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What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life—bottom-line numbers, for instance—but the intangibles: our hopes and fears, our beliefs and dreams. Only stories—scenarios—and our ability to visualize different kinds of futures adequately capture these intangibles.In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business.Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
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Hamish McRae
|
Harvard
Business
Review
Press
The World In 2020 - Power, Culture And Prosperity
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In The World in 2020 , acclaimed commentator and best-selling author Hamish McRae paints a vivid competitive landscape in which culture and values will be the new sources of advantage for the industrialized nations. In the year 2020, all having embraced market capitalism, the North American, European and East Asian countries will be engaged in fierce economic competition. With each nation increasingly able to imitate the others, innovations will cross borders within more days and weeks, removing technological prowess as a source of sustained advantage. McRae sees the "old motors for growth"—land, capital and natural resources—being replaced by more qualitative assets—quality, organization, motivation and self-discipline of the people. Everywhere, governments will take a less active role in the social and economic life of the nation. In such a world, the best predictor of success will be how a nation strikes a proper balance between creativity and intellect on the one hand, and social responsibility on the other. Thus the leading world economic powers of the next generation are just as likely to include China and Australia as the United States and Japan.
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Mark Lynas
|
Harpercollins
Publishers
Limited
The God Species - How the Planet Can Survive the Age of Humans
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Goodreads rating: 3.97
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In 2008 Mark Lynas attended a meeting of leading scientists in Sweden when it suddenly dawned on him that what was being discussed represents a revolutionary new approach to maintaining the life of, and life on, our planet. This book examines this topic.
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Harold R. Kerzner
|
Wiley
Project Management : A Systems Approach to Planning, Scheduling, and Controlling
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"The "bible" of project management, updated to address emerging issues Project Management is the bestselling text for students and professionals, presenting a streamlined approach to project management functions in full alignment with PMI(R)'s latest Project Management Body of Knowledge (PMBOK(R)). This new 12th edition has been updated to reflect the latest changes found in the PMBOK(R) Guide--Sixth Edition, and features new coverage of emerging topics including global stakeholder management, causes of failure, agile project management, project governance failure, customer approval milestones, classifying project metrics, and more. Supplementary materials are available for students, working professionals, and instructors. Widely considered the "bible" of project management, this book provides complete, practical guidance on all aspects of project management. This book provides detailed explanation of the tools and methods used during all stages of a project, reflecting the concepts and standards outlined in the PMBOK(R) Guide. Understand organizational structures and project management functions Learn how to control costs, manage risk, and analyze trade-offs Examine different methods used for planning, scheduling, QA, and more Work effectively with customers and stakeholders from around the globe As projects increase in scope and complexity, managing scheduling, cost, and specifications across time zones, language barriers, technological differences, and other obstacles requires a systematic approach that accounts for every detail. Project Management is the comprehensive reference to keep within arm's reach throughout all stages of the project. (PMI and PMBOK are registered mark of the Project Management Institute, Inc.)"--
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Steven Hill
|
St.
Martin's
Griffin
Raw Deal : How the Uber Economy and Runaway Capitalism Are Screwing American Workers
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Goodreads rating: 3.69
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"Raw Deal" is an eye-opening exposé of the sharing economy and its devastating effects on American workers. Steven Hill offers concrete policy solutions to help workers navigate this precarious shift in the workforce, and restore power back into their hands. A must-read for anyone interested in the future of work and the economy.
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Leah Hager Cohen
|
Crown
Glass, Paper, Beans - Revelations On The Nature And Value Of Ordinary Things
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Goodreads rating: 3.72
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Glass, Paper, Beans is a must-read for those interested in exploring the hidden stories behind everyday objects. Leah Hager Cohen takes readers on a journey, tracing the origins and manufacturing processes of glass, paper, and beans, and reflects on their personal and global significance. This book will make you look at the things around you in a new light, and appreciate the complexity and interconnectedness of the world we live in.
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Slavoj Žižek
|
Verso
The Year of Dreaming Dangerously
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Goodreads rating: 3.72
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This book is perfect for those who want to understand the socio-political events that have unfolded in recent years and those who want to delve deeper and awaken the revolutionary within themselves. It will help readers to analyze the signs from the future and understand the potential for a utopian society. Slavoj Zizek's unique perspective and analysis on the events of 2011 will leave readers inspired and ready to take action towards a brighter future.
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Kim S. Cameron, Marc Lavine |
Berrett-koehler
Publishers
Making the Impossible Possible: Leading Extraordinary Performance-the Rocky Flats Story
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Goodreads rating: 3.28
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The most contaminated nuclear weapons plant in the country, Rocky Flats was an environmental disaster and the site of rampant worker unrest. Although estimates projected that cleaning up and closing the facility would take 70 years and $36 billion, the project was completed 60 years ahead of schedule and $30 billion under budget, and most of the site is now on its way to becoming a wildlife refuge. Kim Cameron and Marc Lavine explain how this amazing feat was accomplished and how other organizations can apply the same methods to achieve breakthrough levels of performance. The authors discovered that the Rocky Flats leaders used a distinctive “abundance approach,” identifying and building on sources of strength, resilience, and vitality rather than simply solving problems and overcoming difficulties. Drawing on numerous firsthand accounts and public records, they identify 21 specific leadership practices and key techniques that were fundamental to this innovative approach. This fascinating and thoroughly researched case study provides a complete guide for anyone wanting to better understand and apply the lessons of this remarkable, history-making achievement.
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Stan Weinstein
|
Mcgraw
Hill
Stan Weinstein's Secrets For Profiting in Bull and Bear Markets
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Goodreads rating: 4.36
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This book could be a good read for someone who wants to learn about successful investment strategies. The author shares his personal philosophy and provides practical advice on buying and selling stocks while using long-term indicators to spot trends. The book is comprehensive, with valuable information on refining the buying process and selling short. Readers would praise this book for its practical tips and strategies that can lead to consistently profitable results.
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Brett King, John Best |
Wiley
Breaking Digital Gridlock, + Website - Improving Your Bank's Digital Future By Making Technology Changes Now
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Goodreads rating: 4.46
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Recommended for: This book is a must-read for credit unions and community banks looking to embrace digital transformation. It offers practical strategies and expert advice on adopting key technologies, forging strategic partnerships, and leveraging analytics. The author's emphasis on maintaining organizational culture and minimizing disruption makes this book a valuable resource for financial institutions seeking to modernize in an efficient and financially-sound manner. With its companion website and reader forum, Breaking Digital Gridlock provides a comprehensive roadmap for navigating the digital age in banking.
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