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Sun Zi Bingfa

Regular price ₱787.05 ₱341.55 57% off
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Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Sun Zi Bingfa

Regular price ₱787.05 ₱341.55 57% off
Unit price
per
ISBN: 9789813130951
Authors: Chow-Hou Wee
Publisher: Pearson
Date of Publication: 2017-01-01
Format: Paperback
Related Collections: Business, History, Philosophy
Related Topics: War, Leadership, Management
Goodreads rating: 3.0
(rated by 2 readers)

Description

Sun Zi Bingfa: Strategic Applications to Business and Marketing Practices in an expanded edition of best-seller Sun Tzu: War and Management. Authentic yet easy-to-read, this insightful book applies a corporate strategy analysis framework on the ancient Chinese military treatise. It provides real-life examples to illustrate the application of the concepts.
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Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.