₱900 flat-rate shipping on orders above ₱3,500

*VALID ONLY ON ORDERS ABOVE ₱3,500. Ensure cart value is at least ₱3,500 after discounts to see shipping option at check-out. Ships in 3-6 weeks, opt for standard shipping for a faster shipping option. Offer cannot be combined with other offers or discounts. Not valid for cash or cash equivalent and is not good towards any previous purchase. Offer is subject to change without notice. Other restrictions may apply.

Get 10% off all year round! Join Thryft Club
Get 10% off all year round and $10 off your next order! Join Thryft Club
Buy 3 Get Another Free On All Under ₱440
Sale

Global Marketing:Global Edition

Regular price ₱787.05 Now ₱193.05 Save 75%
Unit price
per
Compare to estimated retail price: ₱4,693.50 PHP  

Navigating the world of global marketing effortlessly.

This book is a must-read for anyone interested in understanding the intricacies of global marketing. With its focus on current issues and events, it provides valuable insights and tools to apply the 4Ps of marketing on a global scale. Whether you're a student or a professional, this book will help you navigate the complexities of global markets and stay ahead in the ever-changing business world. Get ready to dive deep into the exciting challenges and controversies of global marketing!

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Global Marketing:Global Edition

Regular price ₱787.05 Now ₱193.05 Save 75%
Unit price
per
Compare to estimated retail price: ₱4,693.50 PHP  
ISBN: 9780273756071
Authors: Warren J. Keegan
Publisher: Pearson/Education
Date of Publication: 2011-09-01
Format: Paperback
Related Collections: Business, Sociology, Economics
Goodreads rating: 3.59
(rated by 135 readers)

Description

For undergraduate and graduate global marketing courses. The excitement, challenges, and controversies of global marketing. Global Marketing strives to reflect current issues and events while offering conceptual and analytical tools that will help readers apply the 4Ps to global marketing. The new edition focuses on the recent changes in the world, including the global financial crisis.
Condition guide
 

Navigating the world of global marketing effortlessly.

This book is a must-read for anyone interested in understanding the intricacies of global marketing. With its focus on current issues and events, it provides valuable insights and tools to apply the 4Ps of marketing on a global scale. Whether you're a student or a professional, this book will help you navigate the complexities of global markets and stay ahead in the ever-changing business world. Get ready to dive deep into the exciting challenges and controversies of global marketing!

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.