Sociology Books

Explore the depths of human society and social behaviour in our extensive Sociology section. From theories and structures, to issues of globalisation and inequality, our selection offers insightful reads for both casual learners and seasoned sociologists. Delve into pivotal works that examine the narratives shaping our societies today.

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Before You Know It: The Unconscious Reasons We Do What We Do
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John A. Bargh | Atria Books

Before You Know It: The Unconscious Reasons We Do What We Do

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Goodreads rating: 4.02

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"Before You Know It" is an intriguing journey into unseen depths of the psyche that control much of our behavior. Whether you're interested in personal growth, understanding social dynamics, or just fascinated by the human mind, Dr. Bargh's insights and research can change the way you see the world—and yourself. If you've ever been amazed by the decisions you make almost automatically, this book holds the keys to understanding why, and might just give you a newfound awareness of the 'invisible' forces shaping your daily life.
David and Goliath: Underdogs, Misfits and the Art of Battling Giants
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If you've ever felt like the little guy facing giants in life, "David & Goliath" by Malcolm Gladwell could be an inspiring read for you. Gladwell has a knack for uncovering insights that challenge conventional wisdom, making the book a beacon for anyone seeking to understand how perceived weaknesses can be turned into strengths. It's not just about rooting for the underdog; it's about redefining what it means to have an advantage.
Blink: The Power of Thinking Without Thinking
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Malcolm Gladwell | Penguin Books

Blink: The Power of Thinking Without Thinking

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Goodreads rating: 3.96

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If you've ever wondered about the quick decisions we make daily, "Blink" is a mind-opener. Gladwell takes you on a journey through the subconscious to show how split-second choices aren't as random as they seem. It's a book that might make you trust your gut a little more, or at least understand the science behind your snap judgements. Whether you're into psychology, business, or just curious about the human mind, this read has a little something that could change how you think about thinking.
The Honest Truth About Dishonesty
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Dan Ariely | Harper

The Honest Truth About Dishonesty

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Goodreads rating: 3.94

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This book dives deep into why we sometimes skirt the edges of truth, explaining that the causes of dishonesty are often more complex than simple immorality. It's an insightful read for anyone fascinated by psychology and human behavior, offering a scientific yet accessible understanding of why we lie. By understanding our weaknesses, the book implicitly suggests ways to foster honesty in ourselves and our society.
Wanting Mimetic Desire: How to Avoid Chasing Things You Don't Truly Want
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"Wanting" isn't just insightful; it's transformative. If you ever felt caught in the loop of wanting things without knowing why, this book may shine a light on those hidden forces. Luke Burgis unpacks mimetic desire, helping you understand the 'why' behind your choices and offering strategies to align your desires with your authentic self. It's a read that promises to shift your perspective on desire and free you from the relentless pursuit of what you think you want.
The Power of Habit : Why We Do What We Do, and How to Change - Thryft
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Recommendation: - This book will give you a deep understanding of why we do what we do and how to change our habits. It presents fascinating research and real-life examples that will open your eyes to the power of habits and their impact on our lives. Whether you want to improve your personal habits, transform your business, or create positive change in your community, The Power of Habit is a game-changer. Prepare to be amazed and empowered as you unlock the hidden potential of your habits.
The Tipping Point : How Little Things Can Make a Big Difference - Thryft
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The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
The Power of Habit : Why We Do What We Do in Life and Business - Thryft
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Recommended for individuals seeking to learn about the science of habit-formation and its effects on personal and business growth. Users will appreciate the in-depth exploration and analysis of how habits work in our daily lives and how we can modify them to our benefit, making this an essential read for anyone looking to improve themselves or their business.
Hypercompetition - Thryft
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Richard A. D'Aveni | Free Press

Hypercompetition

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Goodreads rating: 3.69

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Hypercompetition by Richard D'Aveni offers a comprehensive analysis of the challenging and ever-changing business environment of today, where traditional competitive advantages are no longer sustainable. Through hundreds of industry examples, D'Aveni explains how companies can gain a temporary advantage and succeed in dynamic markets by disrupting the status quo and employing a set of strategies referred to as the "New 7-S's". This book is a must-read for managers, planners, consultants, academics, and students of hypercompetitive industries.
Eyes Wide Open
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Noreena Hertz | China Press

Eyes Wide Open

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Goodreads rating: 3.57

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If you ever feel paralyzed by the sheer volume of information we're bombarded with daily, "Eyes Wide Open" could be your guide. Noreena Hertz doesn't just identify the problem; she offers a practical roadmap for navigating through the noise. Her ten-step process pulls from diverse examples, which shows just how universally applicable her advice is. As a book-keeper, I've seen readers appreciate how Hertz empowers them to become more discerning and assertive in their decisions.
Engaging Millennials: 7 Fundamentals to Recruit, Reward & Retain the Largest Generation in the Workforce - Thryft
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By 2025, Millennials will form 75% of the global workforce and more than half of them (58% of global Millennials) are living in Asia! As this huge demographic surges towards becoming a substantial contributor to Asia’s workforce, organisations continue to face engagement and retention challenges while balancing the need to stay relevant in a volatile, uncertain, complex and ambiguous world. Archaic methods of management do not deliver success with the new breed of employees. Instead, the outdated model leaves Millennials uninspired and unmotivated to produce results. Like any generation of workers, performance lies in management—if you're not getting what you need from your Millennials, it's time to learn how to lead them the way they need to be led. To get the best out of Millennials, it is imperative for leaders to modify their current management style. While the pop culture narrative would have us believe that Millennials are entitled, lazy, spoiled brats— Millennials are the generation of highly adaptive, bright, and quick to take on a challenge. If the different generations can learn how to collaborate in a way that capitalises on their strengths and compensates for their weaknesses, it will inspire a knowledge sharing inevitably encourages the crosspollination of ideas which can spark major innovation. Best practices and proven strategies from Google, Netflix, LinkedIn, and other top employers provide real-world models for effective management, and new research on first-wave versus second-wave Millennials helps you parse the difference between your new hires and more experienced workers. You'll learn why flex time, social media, dress code, and organizational structure are shifting, and answer the allimportant How do we engage Millennials? Millennials are the product of a different time, with different values, different motivations, and different wants. This book shows you how to bring out their best and discover just how much they're really capable of.
Organizing Genius - The Secrets Of Creative Collaboration - Thryft
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This book is perfect for those interested in understanding how great ideas come to fruition through collaborative efforts. The authors showcase how different individuals with unique skills and perspectives came together to create some of the most innovative products and services that transformed industries. This book highlights the unique aspect of how collaboration can change our ways of lives and lead to revolutionary changes.
Lead the Work : Navigating a World Beyond Employment - Thryft
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Recommendation: - Lead the Work offers a deeply insightful exploration of the changing nature of employment and its impact on management and productivity. The book provides a roadmap for managers and leaders in navigating this new environment. With its focus on the evolving work landscape, it is an essential read for those seeking to adapt and thrive in today's fast-changing business world.
Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It) - Thryft
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A meatball sundae is the unfortunate result of mixing two good ideas. The meatballs are the foundation, the things we need (and sometimes want). These are the commodities that so many businesses are built on. The sundae toppings (hot fudge and the like) are the New Marketing, the social networks, Google, blogs and fancy stuff that make people all excited. The challenge most organizations they try to mix them. They attempt to slap new marketing onto old and end up with nothing but a failed website. This book explores the 14 trends that are changing our world and how organizations can either embrace them or be punished by them.
Dear Undercover Economist : The very best letters from the Dear Economist column - Thryft
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Tim Harford | Abacus

Dear Undercover Economist : The very best letters from the Dear Economist column

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Goodreads rating: 3.61

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This book would be a good read for those who enjoy an unconventional approach to problem-solving. Tim Harford uses the tools of economics to provide rational explanations and practical advice for various everyday situations. From family conflicts to stock market decisions, Harford's wit and insights will help you understand the underlying principles behind these dilemmas and make more informed choices in your own life. Get ready for a unique and thought-provoking read that will challenge your perspectives and leave you with a fresh outlook on the world.
Fit, Failure, And The Hall Of Fame - How Companies Succeed Or Fail - Thryft
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Raymond E. Miles, Charles C. Snow  | Free Press

Fit, Failure, And The Hall Of Fame - How Companies Succeed Or Fail

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Goodreads rating: 4.4

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This book is ideal for managers and entrepreneurs looking to improve their chances of success by understanding the importance of creating and maintaining a fit between a company's strategy, structure, and processes. The authors draw on historical examples of successful and failed organizations to provide insights into how managers can ensure that their companies remain "fit," stay competitive, and thrive in today's marketplace. The book also offers practical advice on how to achieve dynamic fit, a key ingredient of long-term corporate health. If you want to stay ahead of the competition and build a company that can weather the storms of any corporate climate, this book is a must-read.
Living Digital 2040: Future Of Work, Education And Healthcare - Thryft
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This book is a must-read for anyone who wants to stay ahead in the digital era. Living Digital 2040 offers a fascinating glimpse into the future of work, education, and healthcare, exploring how technology will revolutionize our lives. King Wang Poon presents a comprehensive vision of smart cities and digital economies, providing valuable insights and practical advice. Get ready to embrace the possibilities of tomorrow with this illuminating read!
Co-Opetition - Thryft
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Barry J. Nalebuff, Adam M. Brandenburger  | Currency Doubleday

Co-Opetition

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Goodreads rating: 3.99

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Co-Opetition could be a good read if you are a business owner or manager looking to explore innovative strategies to optimize outcomes. The book explains game theory to provide insights into how you can develop a co-opetition model. It offers a new framework that combines competition and cooperation for high-profit gains, which has been adopted by massive corporations like Intel, American Airlines, and NutraSweet. Reviewers have praised the book's ability to present a fresh way of thinking about business relationships by merging the best of both worlds rather than adhering to conventional competition principles.
Don't Mess With My Professionalism: How to Resolve Conflict Across Cultures
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If you’ve ever found yourself puzzled or frustrated by differing workplace behaviors in a multicultural setting, this book is a must-read. Vanessa Barros lays out a clear and practical framework, the ACE model, to tackle the persistent issue of intercultural conflict. With this book, you can turn potential misunderstandings into opportunities for collaboration and growth, making it an invaluable resource for anyone working in the increasingly global business environment.
The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
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If you're someone looking to make a real difference in the world using the tools at your fingertips, then "The Dragonfly Effect" is right up your alley. It goes beyond just the technical how-tos of social platforms and dives deep into influencing positive change by aligning your mission with strategic, creative, and audience-engaging approaches. The diverse case studies included in the book—from global giants to innovative startups—provide inspiring and practical blueprints for effecting powerful social good.
The Idea Hunter - How to Find the Best Ideas and Make Them Happen
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If you're struggling to find innovative ideas in your professional life or feel like you've hit a creative roadblock, "The Idea Hunter" might be the game-changer you need. This book demystifies the process of idea generation, showing that it's more about your habits and where you look for inspiration rather than relying solely on spontaneous creativity or genius. It's filled with actionable strategies and inspiring stories that can help you transform your thinking and spot opportunities where others might not. Dive in, and you might just find yourself becoming an idea magnet in your field.

Understanding Social Dynamics

At Thryft, our Sociology section serves as a gateway to understanding complex social structures and behaviours. We offer a wide range of titles covering key sociological theories, modern societal challenges, by influential thinkers. Sociology engages with real world issues, functioning as a lens to view personal and collective social identities. Whether you’re pursuing personal growth or specific academic interests, our collection has something for everyone. Connect with these enlightening works today.