₱900 flat-rate shipping on orders above ₱3,500

*VALID ONLY ON ORDERS ABOVE ₱3,500. Ensure cart value is at least ₱3,500 after discounts to see shipping option at check-out. Ships in 3-6 weeks, opt for standard shipping for a faster shipping option. Offer cannot be combined with other offers or discounts. Not valid for cash or cash equivalent and is not good towards any previous purchase. Offer is subject to change without notice. Other restrictions may apply.

Get 10% off all year round! Join Thryft Club
Get 10% off all year round and $10 off your next order! Join Thryft Club
Buy 3 Get Another Free On All Under ₱440

Your cart

Your cart is empty

Check out these collections!

Bestselling Fiction
Bestselling Nonfiction
Bestselling Books for Children
Vintage and Rare Books
Vinyl Records
Women's Clothing
Men's Clothing

Stay in touch and win free books

Keep up with our latest sales and events, and receive
recommendations direct to your inbox. We'll only send the good stuff, promise!

By completing this form, you are signing up to receive our emails and can unsubscribe at any time

Thank you! You’ll be the first to know when this item is back in stock.
Oops! Something went wrong. Please try signing up for restock notifications again.

This title is currently out of stock, but don’t worry—we restock quickly! Enter your email below to be the first to know as soon as it’s available again.

Notify Me

Blockbusters : Hit-Making, Risk-Taking, and the Big Business of Entertainment

by Anita Elberse
Compare to estimated retail price: ₱2,200.00 PHP  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Blockbusters : Hit-Making, Risk-Taking, and the Big Business of Entertainment - Thryft
Blockbusters : Hit-Making, Risk-Taking, and the Big Business of Entertainment - Thryft

Unparalleled insights into entertainment industry blockbusters.

Blockbusters by Anita Elberse could be a good read for anyone interested in the entertainment industry and its big players. Elberse's research-backed insights provide an in-depth look into the strategies and decision-making behind some of the world's most successful entertainment brands and their blockbuster products. This book is a must-read for anyone seeking to understand the inner workings of the industry and navigate the high-stakes business world at large.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Blockbusters : Hit-Making, Risk-Taking, and the Big Business of Entertainment

by Anita Elberse
Compare to estimated retail price: ₱2,200.00 PHP  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

ISBN: 9780805094336
Authors: Anita Elberse
Publisher: Henry Holt and Co.
Date of Publication: 2013-10-15
Format: Hardcover
Related Collections: Business, Sports, Music
Related Topics: Leadership, Pop Culture, Entrepreneurship, Technology, Management
Goodreads rating: 3.74
(rated by 752 readers)

Description

Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professorsWhat's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL―along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals?Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of building a business around blockbuster products―the movies, television shows, songs, and books that are hugely expensive to produce and market―is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums, and how digital technologies are transforming the entertainment landscape.Full of inside stories emerging from Elberse's unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really works―and how to navigate today's high-stakes business world at large.
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

Find out more about our process here.

 
 More payment options
Blockbusters : Hit-Making, Risk-Taking, and the Big Business of Entertainment - Thryft
Blockbusters : Hit-Making, Risk-Taking, and the Big Business of Entertainment
Add to Wishlist

Unparalleled insights into entertainment industry blockbusters.

Blockbusters by Anita Elberse could be a good read for anyone interested in the entertainment industry and its big players. Elberse's research-backed insights provide an in-depth look into the strategies and decision-making behind some of the world's most successful entertainment brands and their blockbuster products. This book is a must-read for anyone seeking to understand the inner workings of the industry and navigate the high-stakes business world at large.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.