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Managing Global Innovation : Frameworks for Integrating Capabilities around the World

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Appeal of the book: Unleashing Global Potential: Innovation Beyond Borders

Book recommendation: - This book is a perfect guide for businesses aiming to expand their innovation capabilities globally. With practical frameworks and real-life examples, it shows how to acquire and integrate crucial knowledge from various sources. By optimizing your innovation footprint, improving communication, and enhancing collaboration, you can unlock the full potential of global innovation, giving your company a competitive edge. Don't miss out on this opportunity to transform your business on a global scale!

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Managing Global Innovation : Frameworks for Integrating Capabilities around the World

Regular price ₱947.25
Unit price
per
ISBN: 9781422125892
Date of Publication: 2012-11-06
Format: Hardcover
Related Collections: Business, Economics, Science
Goodreads rating: 3.35
(rated by 17 readers)

Description

The key to bridging your global innovation gapIn today’s global economy, it would be short-sighted to rely solely on local resources for new-product innovations. Instead, knowledge and activity critical to innovation most likely lie outside your company’s home territories—sometimes far outside. And this distance makes it harder than ever to obtain and integrate these resources, eating away at your competitive edge.How to tackle this challenge? In Managing Global Innovation , INSEAD’s Yves L. Doz and Keeley Wilson show you how to build and leverage a global innovation network. Drawing on extensive research and real-life company examples, they walk you through a set of practical frameworks for acquiring and integrating innovation-critical knowledge from multiple sources. You’ll learn to optimize your innovation footprint, improve communication and receptivity, and enhance collaboration in order to succeed on a global scale.Based on in-depth research within more than three dozen corporations—including Citibank, Essilor, GE, GlaxoSmithKline, HP Labs, HP Singapore, Nokia, Novartis, Shiseido, Siemens, Snecma, Synopsys, and Xerox—this book bridges theory and practice.Managing Global Innovation gives you the tools to harness critical expertise from around the globe—and channel it into your innovation programs.
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Appeal of the book: Unleashing Global Potential: Innovation Beyond Borders

Book recommendation: - This book is a perfect guide for businesses aiming to expand their innovation capabilities globally. With practical frameworks and real-life examples, it shows how to acquire and integrate crucial knowledge from various sources. By optimizing your innovation footprint, improving communication, and enhancing collaboration, you can unlock the full potential of global innovation, giving your company a competitive edge. Don't miss out on this opportunity to transform your business on a global scale!

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.