Business Books
Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.
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Lilly Singh
|
Penguin
Random
House
Uk
How to Be a Bawse : A Guide to Conquering Life
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Goodreads rating: 3.93
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This book could be a good read for millennials who need guidance on how to achieve success in life. Lilly Singh shares her own experiences to help readers learn to conquer their fears and boost self-confidence while working towards their goals. The book offers a no-nonsense approach to success and encourages readers to work hard, stay focused, and stay committed to their dreams.
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Mark Manson
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Harper
The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
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Goodreads rating: 3.89
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Recommendation:
- You know those self-help books that tell you to think positive all the time? Well, this book is the complete opposite. It's like a breath of fresh air, giving you permission to let go of the pressure to be perfect and to stop caring about things that don't truly matter. With its blunt honesty, humorous anecdotes, and unconventional advice, "The Subtle Art of Not Giving a F**k" will challenge your beliefs and push you to confront your fears. It's a wake-up call to live life on your own terms and find true satisfaction by embracing your flaws and accepting the chaotic reality of the world. So if you're tired of self-help clichés and ready for a brutally honest reality check, this book is for you.
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Fred Reichheld
|
Harvard
Business
Review
Press
Winning on Purpose : The Unbeatable Strategy of Loving Customers
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Goodreads rating: 4.01
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Winning on Purpose could be a good read for entrepreneurs and business leaders who are looking to enhance their customer loyalty. The book provides insights into the Net Promoter System and how businesses with superior NPS can consistently deliver higher returns to shareholders across various industries. The author delves deep into the concept of Earned Growth Rate (EGR), which helps businesses leverage the power of NPS to achieve both personal and business success. This book is an indispensable guide for inspiring customer love within your own team.
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John A. Bargh
|
Atria
Books
Before You Know It: The Unconscious Reasons We Do What We Do
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Goodreads rating: 4.02
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"Before You Know It" is an intriguing journey into unseen depths of the psyche that control much of our behavior. Whether you're interested in personal growth, understanding social dynamics, or just fascinated by the human mind, Dr. Bargh's insights and research can change the way you see the world—and yourself. If you've ever been amazed by the decisions you make almost automatically, this book holds the keys to understanding why, and might just give you a newfound awareness of the 'invisible' forces shaping your daily life.
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Donald J. Trump, Mark Burnett, Robert T. Kiyosaki |
Plata
Publishing
Midas Touch : Why Some Entrepreneurs Get Rich-And Why Most Don't
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Goodreads rating: 3.95
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This book is a goldmine for aspiring entrepreneurs who want to understand the secrets behind achieving exceptional success. Through the compelling insights of Donald Trump and Robert Kiyosaki, you'll learn how to develop strength of character, stay focused, build a powerful brand, nurture valuable relationships, and master the art of paying attention to the little things that truly matter. If you're hungry for entrepreneurial wisdom and ready to take your business to the next level, Midas Touch is an invaluable guide that will transform your mindset and fuel your journey towards becoming a successful entrepreneur.
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Bina Venkataraman
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Riverhead
Books
The Optimist's Telescope : Thinking Ahead in a Reckless Age
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Goodreads rating: 3.47
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The Optimist's Telescope offers practical solutions for making better long-term decisions for individuals, businesses, and society as a whole. Venkataraman draws from her experience as a former climate adviser to the Obama administration and shares stories from around the world to showcase how we can adopt practices that benefit us over time. She highlights the importance of thinking ahead and dispels the myth that human nature is impossibly reckless. This book is recommended for anyone looking to make positive changes for themselves and the world around them.
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George Berkowski
|
Piatkus
How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time
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How to Build a Billion Dollar App is a fascinating guide that provides a deep dive into the world of billion-dollar apps, and serves as an essential reading for anyone trying to build the next must-have app. The author George Berkowski shares exclusive insights and behind-the-scenes stories of the success stories of billion-dollar-app club members, including Instagram, WhatsApp, Snapchat, Candy Crush, and Uber. The book offers practical advice on how to convert an idea into a spectacularly successful mobile business, including finding a co-founder, building a team, attracting millions of users, and juggling the pressures of being the CEO of a billion-dollar company.
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Malcolm Gladwell
|
Penguin
Books
Outliers : The Story of Success
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Goodreads rating: 4.19
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This book would be a good read for anyone who wants to understand the nuances of success. Using real-life examples such as Bill Gates and The Beatles, Gladwell pinpoints hidden patterns and factors that lead to extraordinary achievement. The book is thought-provoking and challenges conventional notions of success.
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Natalie Berg, Miya Knights |
Kogan
Page
Amazon : How the World's Most Relentless Retailer will Continue to Revolutionize Commerce
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"Amazon" by Natalie Berg is an insightful analysis of the rise of the ecommerce behemoth. The book delves into the disruptive retail strategies of Amazon, providing valuable lessons for any business in the ecommerce sector. Berg analyzes Amazon's cutting-edge innovations, such as voice technology and checkout-free stores, and how they will fundamentally change the way consumers shop. This book is a must-read for anyone interested in understanding the future of retail and how Amazon's initiatives will impact the sector."
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Steve W. Price
|
I
N
T
I
Pub
&
Resource
Books
Inc
Household Gold : How to Convert Household Expenses Into Household Income -- And Own Your Own Life in the Process!
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Goodreads rating: 3.82
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Household Gold Explores the opportunity to convert household expenses into household income-and own your own life in the process.
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Blueprint to the Digital Economy
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This book is an essential read for anyone looking to understand how technology has shaped and will continue to shape the modern business landscape. It provides numerous real-world examples of how the internet and multimedia technology are radically altering the traditional ways that organizations operate. Don Tapscott's expertise in the field and compelling writing style make this book a must-read for entrepreneurs, tech enthusiasts, and anyone interested in the digital economy.
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Rick Brinkman, Rick Kirschner |
Mcgraw-hill
Companies
Dealing With People You Can't Stand
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Goodreads rating: 3.66
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This book is a must-read for anyone struggling with challenging colleagues at work. The author presents ten types of difficult people and provides strategies for coping with them. What sets this book apart from others is the humor and cartoons used to explain the concepts, making it an enjoyable read. The unique take-charge skills suggested in this book can improve communication, which can result in better teamwork.
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Kerry Larkan
|
Marshall
Cavendish
Corp
The Talent War: How to Find and Retain the Best People for Your Company
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In this competitive job market, you're probably facing the challenge of not only finding top talent but also holding onto it. "The Talent War" is a practical guide that feels like you're getting direct advice from a seasoned mentor. It doesn't just brush over the issues superficially; it dives into the real-life strategies of successful companies. It's a valuable resource if you're looking to shape a robust team culture and make hiring decisions that align with your company’s ethos and future goals.
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William D. Hall
|
Wiley
Making the Right Decision : Ethics for Managers
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"Making the Right Decision: Ethics for Managers" is a must-read for any manager looking to learn how to incorporate ethics in decision-making. With practical advice and a case study example, the book provides a clear guide to integrating ethics into everyday management. Readers are sure to appreciate the actionable business tips, including setting up corporate codes and in-house ethics training programs. This book is a valuable resource for any manager seeking to make ethical decisions that benefit both their company and society as a whole.
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Mary Ellen Guffey
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Cengage
Learning
Business Communication : Process and Product
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Goodreads rating: 3.39
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Business Communication: Process and Product is a must-read for anyone looking to improve their communication skills in a professional environment. Guffey's unique 3-x-3 process offers a practical and strategic approach to solving communication problems and creating successful communication products. With over 3,000 student-oriented pages, excellent document models, and unparalleled support, this book is a valuable resource for any student or instructor seeking to improve their business communication skills.
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"Principles of Marketing: An Asian Perspective" is perfect for anyone looking for an in-depth, comprehensive guide to marketing, with a particular focus on the unique and exciting world of Asian marketing. With practical examples and real-life stories, this book is not only informative but also engaging and enjoyable to read. Whether you are a marketing student or a business professional looking to expand your knowledge in this field, this book is an excellent choice.
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Elizabeth Haas Edersheim
|
Wiley
McKinsey's Marvin Bower : Vision, Leadership, and the Creation of Management Consulting
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"I had the privilege of working closely with Marvin and McKinsey for many years. This book makes Marvin come to life and perpetuates him as a role model."-Peter F. Drucker"A wonderful book about a wonderful man. In many ways, Marvin's McKinsey framed the hypotheses in our own search for excellence-for example, passion for values, belief in people as the prime resource, and willingness to let people experiment. As well as I thought I knew Marvin, however, this remarkable book, drawing on the collective memories of those who worked most closely with him, taught me a ton about how extraordinary the man really was and what made him that way. Many have called Drucker the man who invented management; I think history will conclude that both he and Marvin Bower share that pedestal."-Bob Waterman, coauthor of In Search of Excellence"Marvin Bower became a legend, not just within McKinsey & Company, but within professional services and the business world more broadly. In everything he did and said, he embodied the professional approach and the importance of values. This book sheds remarkable insight on a remarkable man and on the power of constancy of purpose."-Ian Davis, Worldwide Managing Director, McKinsey & Co."It is as Marvin would have wanted it-simple, honest, fact-based, wonderful stories with a long-term perspective. An insightful read about the father of management consulting."-Lois Juliber, retired COO, Colgate-Palmolive"This book provides fascinating insight into the early days of modern management consulting. It is an extremely enlightening look at the origin of one of America's most important professions and one of America's most innovative leaders."-Thomas H. Lee, founder, Chairman, and President, Thomas H. Lee Partners L.P.
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Joseph Chew
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Armour
Publishing
The Path To Success And Happiness
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The Path To Success And Happiness could be a great read for anyone looking for guidance to lead a happy and fulfilling life. With personal insights and real-life examples, author Joseph Chew provides practical strategies and principles to help readers find success in all areas of their lives, including finances, relationships, and personal growth. One of the book's most unique and distinctive features is its focus on God's view of money and assets, encouraging readers to follow His design for their business and life. Readers could appreciate this book for its practical advice and inspiring guidance towards true success and happiness.
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Michael Schluter
|
Lion
Books
Relational Manager
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Relational Manager emphasizes on the importance of building strong relationships in personal and professional life. It presents examples showing the impact of relational poverty on different aspects of our lives, and how strong relationships lead to better outcomes. The book provides practical tips and guidance for building, maintaining and repairing relationships at all levels.
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Stephen R. Covey, Blaine Lee |
Simon
&
Schuster
The Power Principle
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Recommendation: The Power Principle teaches readers how to gain influence and respect without resorting to coercive tactics. It provides useful strategies for those who want to earn trust and establish themselves as effective leaders. With a practical approach and well-organized content, this book is a valuable tool for anyone looking to improve their ability to influence others.
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John C. Stepper, Daniel P. Petrozzo |
Van
Nostrand
Reinhold
Implementing Reengineering : An In-depth Guide to Reengineering Using Information Technology
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Goodreads rating: 4.33
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This book is an essential read for anyone involved in business management or IT who are looking to reengineer their organizations and processes. Petrozzo and Stepper outline a clear roadmap for effective reengineering that merges empowerment, teaming, and continuous improvement in successive iterations, allowing for a quicker realization of benefits with reduced risk. Their advanced methods and tools, such as process simulation and scenario-based training, provide a practical and evolutionary approach to transformation that readers will find valuable and informative.
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Mitchell Lee Marks, Philip Mirvis |
John
Wiley
&
Sons
Joining Forces
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Goodreads rating: 4.07
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Recommendation: Joining Forces provides crucial insights into the world of mergers and acquisitions, helping businesses plan and align both people and processes, ensuring that they create a sustainable competitive advantage. With clear and concise advice from pre-merger planning to post-merger alignment, it is an ideal read for professionals in this space who are looking to create value from their M&A transactions.
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Michel Robert
|
Mcgraw
Hill,
Inc.
Strategy Pure and Simple
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This book is an excellent read for CEOs who want to streamline their business' goals and strategy. With its tactical approach, "Strategy Pure and Simple" provides practical steps to help CEOs take their business to the next level. The book's unique feature is its emphasis on helping readers outcompete rivals, and users would likely appreciate its clear and concise instructions.
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Harold R. Eberle
|
Worldcast
Publishing
How to Overcome a Poverty Mind-Set : Volume One, Developing a Prosperous Soul
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This book is a great read for anyone struggling with negative thoughts surrounding their finances. It offers practical and balanced approaches to applying financial principles that work, without being a repeat of the traditional "prosperity message". The unique feature of this book is its focus on releasing God's financial blessings and the author's application of these same principles to the subject of time. Highly recommended for those seeking inspiration and real strategies to improve their financial situation.
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Peter F. Drucker
|
Dutton
Adult
Managing in a Time of Great Change
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"Managing in a Time of Great Change" could be a great read for individuals who are interested in expanding their knowledge and skills on navigating through constant changes in the global business environment. Drucker's advice on team building and cutting costs could be especially beneficial for those in managerial positions. Additionally, his insights on doing business in Japan and changes in the U.S. economy provide readers with unique perspectives on globalization and its impact on businesses. Overall, this book is highly recommended for those who want to stay ahead in a rapidly evolving business world.
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Stuart Pugh, Don Clausing, Ron Andrade |
Prentice
Hall
Creating Innovative Products Using Total Design : The Living Legacy of Stuart Pugh
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This book is a must-read for anyone involved in product design. It covers the entire spectrum of the design process, from the 34 elements of product design specification to team dynamics and management techniques. Pugh's approach to total design is essential for consistent success in the field of product development. One of the most unique aspects of this book is Pugh's famous "Concept Selection - A Method that Works," which describes innovative techniques that were put to the test so successfully for General Motors's Saturn project. Overall, this book provides ground-breaking insights from a great visionary that should not be missed.
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Sue Bishop
|
Kogan
Page
Develop Your Assertiveness - Creating Success
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If you find yourself shying away from speaking up, whether in a meeting or with friends, "Develop Your Assertiveness" can be your guide to becoming more self-assured. Sue Bishop offers practical exercises that are easy to apply in daily interactions, helping you develop the confidence to express your needs and stand your ground without coming off as aggressive.
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Joo-Seng Tan, Soon Ang, P. Christopher Earley |
Stanford
Business
Books
CQ: Developing Cultural Intelligence at Work (Stanford Business Books
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This book explains to those living and working in another country how to identify and develop their Cultural Intelligence, or CQ. Cultural intelligence is an outsider’s natural ability to interpret and respond to unfamiliar cultural signals in an appropriate manner. CQ is distinguished by three core the head, or the ability to discover new information about a culture; the heart, or one’s motivation and confidence in dealing with a culture; and the body, or the capability to adapt actions and behavior so that they are appropriate in a new culture. A manager with a high CQ can enter into new cultural settings―national, professional, organizational, regional―and immediately understand what is happening and why, confidently interact with people, and engage in the right actions. Filled with real-world examples and case studies, this book explains how to assess one’s own skills and improve one’s CQ.
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Stanley S. Gryskiewicz
|
Jossey-bass
Positive Turbulence - Developing Climates For Creativity, Innovation, And Renewal
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This book is an excellent guide for leaders who want to turn turbulence into an advantage and stay ahead of the competition. Positive Turbulence provides practical methods for fostering creativity, innovation, and renewal. Gryskiewicz shows how leaders can develop their organization to continuously pursue new ideas, products, and processes. The book offers insights into how to manage challenges to the status quo effectively and make them catalysts for growth.
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"The Management Of Strategy - Concepts" would be a great read for business-oriented individuals looking to understand and implement effective strategies. Written by experts, the book highlights the importance of integrating resources and capabilities to gain sustained competitive advantage, making it a highly practical resource for both aspiring managers and seasoned professionals.
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Phyllis Mindell
|
Prentice
Hall
Press
A Womens Guide to the Language of Sucess
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This book is a must-read for female professionals who want to step up their communication game. Mindell offers practical advice on how to communicate more effectively in the workplace, including shedding weak language and gestures. Readers will appreciate the clear and actionable tips and gain confidence in their ability to command respect and be taken seriously.
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This book could be a good read for someone who is interested in making a real impact in the field of education. It tells the inspiring story of MindChamps, an organization that combines passion and business strategy to create a global movement. This book will show you how their unique philosophy and values-driven strategies have the power to shape the future of individuals, families, communities, countries, and education systems worldwide. If you're looking for a book that will motivate and inspire you to make a difference, "The MindChamps Way" is a must-read.
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John Mauldin
|
Wiley
Just One Thing : Twelve of the World's Best Investors Reveal the One Strategy You Can't Overlook
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"If you're interested in investing and want to learn from the best, this book provides valuable nuggets of wisdom from some of the greatest investors of our time. One of the unique features of this book is that it condenses the most effective strategies of twelve experts into one concise volume, making it a quick yet insightful read. The conversational and entertaining tone also makes it accessible to readers who are new to investing. Overall, a great resource for anyone looking to improve their investment game."
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John Harrison
|
Butterworth-heinemann
Supergrowth Companies : Entrepreneurs in Action
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Supergrowth Companies is a great read for entrepreneurs and managers who are looking for analytical insights to drive their businesses forward. The book provides a comprehensive examination of over 200 businesses, including The Body Shop and Amstrad, giving the reader access to the growth strategies, leadership styles, and organizational expansion tactics used by successful companies. With its combination of interviews and case studies, Supergrowth Companies offers practical advice for anyone committed to growing their business.
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Jim Aitchison, May Lwin |
Pearson
Education
Asia
Pte.,
Ltd.
Clueless in Advertising
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Clueless in Advertising is perfect for students, job-seekers and new recruits who are interested in the advertising industry. Not only does it provide a comprehensive overview of the different roles in an advertising agency, it also features advice from some of the top names in the field. The book's unique feature is its inclusion of a wide selection of ads, providing readers with an opportunity to learn from and be inspired by successful advertising campaigns. Overall, Clueless in Advertising is an informative and practical guide for anyone considering a career in advertising.
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Fran Tarkenton, Wes Smith |
Simon
&
Schuster
What Losing Taught ME about Winning : The Ultimate Guide for Success in Small and Home-Based Businesses
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This book can be a good read for new entrepreneurs who are looking to learn from someone who has attained success in small and home-based businesses. Fran Tarkenton shares his personal journey of risks and benefits of entrepreneurship, and provides valuable insight on how to select role models and maintain intense focus on one's goals. Readers would appreciate the useful tips, and the encouragement to persevere, even in the face of adversity.
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Alan J. Rowe
|
Ft
Pr
Creative Intelligence : Discovering the Innovative Potential in Ourselves and Others
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Recommendation:
- This book is a great read if you're looking to tap into your creative side and unlock your full potential. Through the use of the Creative Potential Profile, the author helps you understand and measure your creativity, and provides strategies to promote and apply it effectively. This book will inspire you to think outside the box and embrace your inner innovator, making it a valuable resource for individuals and organizations seeking to thrive in today's fast-changing world.
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Kim Chandler McDonald
|
Kogan
Page
Innovation : How Innovators Think, Act and Change Our World
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Recommendation: Innovation showcases the stories and mindsets of over 100 successful pioneers who have revolutionized their respective fields. It offers insight on how they've done it and why innovation is critical for both individuals and businesses. This book is perfect for anyone looking to become more innovative and succeed in the digital economy.
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D.A. Benton
|
Mcgraw
Hill
Executive Charisma: Six Steps to Mastering the Art of Leadership
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This book is a must-read for anyone aspiring to become a successful leader. It offers a proven six-step process that will guide you towards mastering the art of leadership. The author, D.A. Benton, provides valuable insights and practical advice on how to develop executive charisma. By following the steps outlined in the book, you will learn how to initiate action, maintain esteem, be an effective communicator, and exude confidence. Whether you're a new manager or an experienced executive looking to enhance your leadership skills, this book offers a roadmap to success.
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John Foster
|
Kogan
Page
Writing Skills for Public Relations : Style and Technique for Mainstream and Social Media
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This book is perfect for PR practitioners who want to improve their writing skills, especially in the realm of traditional and social media. It offers practical tips on how to write effectively and avoid common mistakes, such as using jargon and cliches. The book also covers important legal considerations and provides guidance on editing and producing good text design and layout. Overall, it is a valuable resource for anyone who wants to communicate more effectively in the public relations field.
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Bryan Lawson
|
Routledge
How Designers Think : The Design Process Demystified
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This book would be a great read for design enthusiasts who want to understand the process of design. The author shares forty years of his research and observations of designers at work. The book is not an authoritative prescription for the design thinking process but provides helpful advice for developing an understanding of the design process. The book explores how designers think and might be better educated, and it develops techniques to assist them in their task. The book is written in a simple language and would be useful for anyone interested in the design thinking process.
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Ziad Khoury
|
Selectbooks
Frontline Profit Machine : The Khoury Blueprint for Exploding Profits at the Point of Sale
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Goodreads rating: 4.0
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Frontline Profit Machine could be a good read for business owners who want to improve their sales and bottom-line profits by focusing on the performance of their frontline employees. The book provides a comprehensive blueprint for bringing about cultural transformation through employee training, empowerment, and incentive programs. Users would appreciate the book's emphasis on practical solutions and its actionable insights that can help them achieve significant profit gains.
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Lys Marigold, Faith Popcorn |
Harper
Business
Clicking : 17 Trends That Drive Your Business--and Your Life
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Goodreads rating: 3.71
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Clicking is an essential read for anyone interested in understanding future consumer behavior trends. Faith Popcorn, the highly regarded trends forecaster, provides insightful narratives and examples of how individuals and businesses can take advantage of the latest trends. With updated content in this revised edition, the book promises to offer readers more valuable insights into future trends.
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Christopher Meyer, Stan Davis |
Addison-wesley
Blur : The Speed of Change in the Connected Economy
from ₱440.10
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Goodreads rating: 3.63
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BLUR is a great read for entrepreneurs and business leaders who want to thrive in the new connected economy. The authors, Stan Davis and Chris Meyer, provide a framework for adapting to the changes brought about by speed, connectivity, and intangibles in business. Through real-world examples from enterprises such as Amazon and MCI, they demonstrate how to deliver and capture value, evaluate success, develop strategy, and manage organizations in this rapidly changing economic landscape. This book is an essential guide for anyone who wants to thrive in the modern business world.
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Georgette Belair and John O'Neill, John O'Neill |
A
Sq
Quality
Press
Implementing Design for Six SIGMA : A Leader's Guide: Getting the Most from Your Product Development Process
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This book could be a good read for those in leadership positions in product development who are looking to implement efficient processes. The unique feature of this book is its focus on combining design and Six Sigma methodologies to achieve optimal results. Users could potentially review the book as practical and informative for improving product development processes.
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Communication for the Intensive Care Specialist : Planning for Effective, Efficient and Compassionate Interactions
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This book offers a comprehensive guide for intensive care specialist trainees, as well as junior doctors, on how to effectively communicate in high-pressure situations. The author emphasizes the importance of ethical principles and clear communication in medical decision-making. The case studies included in the book provide practical examples for readers to learn from and apply in their own practice. Overall, this book is a must-read for anyone working in intensive care, and can greatly improve communication skills and patient care.
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Ronald B. Adler, Jeanne Marquardt Elmhorst |
Mcgraw
Hill
Higher
Education
Communicating at Work: Principles and Practices for Business and the Professions
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Goodreads rating: 3.52
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This book could be a good read for anyone looking to improve their communication skills at work. With a strong multicultural focus and emphasis on working in teams, the book provides practical, real-world advice for improving communication in the workplace. Its updated coverage of intercultural communication and new communication networks make it a relevant read for modern workplaces. Users would appreciate its clear and easy-to-understand writing style and the use of examples to illustrate communication principles.
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ian-morrison
|
Nicholas
Brealey
Second Curve : Managing the Velocity of Change
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The book provides insight into the importance of identifying the right curve for sustainable and successful growth in business. It uses real-life examples to support the two-curve concept while explaining what works and what doesn't. It is a good read for business leaders and executives seeking to remain relevant in their industry and maintain market leadership.
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Andrew Chapman, Lee Silber, Linda Krall |
Weiser
Wild Idea Club : A Collaborative System to Solve Workplace Problems, Improve Efficiency, and Boost Your Bottom Line
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Goodreads rating: 3.61
from ₱251.10
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This book is a must-read for managers looking to transform their workplace into an innovative and efficient environment. By introducing the concept of idea-generating clubs, the author empowers employees to take ownership of problem-solving. With step-by-step guidance, managers can tap into the collective genius of their team, foster collaboration, and boost morale. In a world where doing more with less is a necessity, this book offers practical strategies to drive innovation and ensure survival in tough times.
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Steven Cohen
|
Mcgraw
Hill
Negotiate Your Way to Success
from ₱280.35
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Goodreads rating: 3.6
from ₱280.35
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"Negotiate Your Way to Success" is a practical guide that teaches you how to negotiate any kind of business deal effectively. Steven Cohen presents 24 powerful strategies that cater to each negotiator's "hot button" issues. This guide offers step-by-step instruction on how to identify and address concerns so that everyone involved is content with the final outcome. The book offers tips on negotiating in cross-cultural situations, dealing with emotions, and active listening techniques. Cohen also helps you understand when to walk away from a negotiation, making this a must-read for anyone serious about upgrading their negotiation skills.
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