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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Contemporary Advertising (Int'l Ed) - Thryft
William F. Arens | Mcgraw-hill Higher Education

Contemporary Advertising (Int'l Ed)

₱1,133.55 from ₱440.55 Save up to 62%

Goodreads rating: 3.9

₱1,133.55 from ₱440.55 Save up to 62%

In stock: Very Good

This book is a great resource for those interested in practical advertising strategies and real-world examples of advertising campaigns. The author's writing is clear and concise, making it easy to understand and apply the concepts in the book. The emphasis on Integrated Marketing Communications (IMC) is particularly relevant for those interested in creating comprehensive advertising strategies.
The Kim Kardashian Principle - Thryft
Jeetendr Sehdev | Piatkus

The Kim Kardashian Principle

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.64

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

Hey there! If you're ready to embrace your self-obsession and dive into the glamorous world of the rich and famous, "The Kim Kardashian Principle" is the book for you. This intriguing read takes a closer look at the strategies used by today's biggest influencers and reveals why the old ways just don't cut it anymore. From YouTube sensations to tech moguls, this book will inspire you to break away from the crowd and confidently shine in the spotlight. So, grab your favorite drink, get cozy, and get ready to unleash your inner celebrity as you turn the pages of this captivating book. You won't regret it!
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | Wiley

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 3.85

₱440.55 from ₱193.05 Save up to 56%

In stock: Very Good

If you're wondering how to elevate your company's online presence, this book is a treasure trove of modern strategies. David Meerman Scott provides a forward-thinking approach, embracing the latest in social media and digital communication. Businesses, nonprofits, and marketing professionals can find value in his practical advice for reaching buyers more directly and cost-effectively. It's a playbook for the digital age, where traditional marketing tactics are transformed into innovative, buyer-focused strategies.
Cultural Intelligence: Surviving and Thriving in the Global Village
Kerr C. Inkson, David C. Thomas  | Berrett-koehler Publishers

Cultural Intelligence: Surviving and Thriving in the Global Village

from ₱688.05

Goodreads rating: 3.48

from ₱688.05

In stock: Well Read

If you're in a role that requires connecting with people from diverse backgrounds, "Cultural Intelligence" is a must-read. It transcends basic etiquette to provide practical skills for adapting and excelling in any cultural scenario. Whether you're in business, government, or education, it offers strategies to help you become more perceptive and responsive to the nuanced demands of global interactions, which could be a game-changer for your career.
Fast Food Nation: The Dark Side of the All-American Meal - Thryft
Eric Schlosser | Harper Perennial

Fast Food Nation: The Dark Side of the All-American Meal

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 3.75

₱440.55 from ₱242.55 Save up to 45%

In stock: Very Good, Well Read

"Fast Food Nation" is more than just an eye-opener; it's a deep dive into a cultural phenomenon that shapes how millions live. If you've ever enjoyed the convenience of a quick meal but sensed an underlying issue with the industry, Eric Schlosser's rigorous investigation and engaging storytelling will confirm your suspicions and then some. It's the kind of book that doesn't just inform you; it transforms the way you view every bite.
The Wikipedia Revolution How a Bunch of Nobodies Created the World's Greatest Encyclopedia - Thryft
Jimmy Wales, Andrew Lih  | Hyperion

The Wikipedia Revolution How a Bunch of Nobodies Created the World's Greatest Encyclopedia

₱539.55 from ₱292.05 Save up to 47%

Goodreads rating: 3.79

₱539.55 from ₱292.05 Save up to 47%

In stock: Very Good

If you're fascinated by the power of collective intelligence and open-source platforms, "The Wikipedia Revolution" is a must-read. It dives into the origins and evolution of a site you likely use every day, offering an insider's perspective on how a group of volunteers built the world's most extensive encyclopedia. The stories behind the site's creation and growth will inspire you about the potential of collaboration and the Internet's democratizing power.
The Future of Work : Attract New Talent, Build Better Leaders, and Create a Competitive Organization - Thryft
Jacob Morgan | Wiley

The Future of Work : Attract New Talent, Build Better Leaders, and Create a Competitive Organization

₱737.55 from ₱440.55 Save up to 42%

Goodreads rating: 3.82

₱737.55 from ₱440.55 Save up to 42%

In stock: Very Good

If you've noticed the winds of change blowing through the workplace—this book is for you. Jacob Morgan makes a compelling case for the fundamental rethinking of organizational structures and leadership paradigms. With technology and employee values shifting, 'The Future of Work' addresses how to attract talents and thrive amidst these transformations, making it an essential read for forward-thinking leaders and managers.
Site Reliability Engineering: How Google Runs Production Systems
Jennifer Petoff, Chris Jones, Betsy Beyer  | O'reilly Media

Site Reliability Engineering: How Google Runs Production Systems

from ₱836.55

Goodreads rating: 4.22

from ₱836.55

In stock: Like New

If you're grappling with the challenges of managing and scaling software in a real-world environment, "Site Reliability Engineering" is like a GPS for navigating the complexities. This book isn't a fleeting trend—it's a deep dive into Google's best practices and invaluable insights. Think of it as spending quality time with some of the best minds in site reliability, without having to score a job at Google. Whether you're a dev, an ops pro, or somewhere in between, you'll find nuggets of wisdom here that could shift the way you think about production systems forever.
What More Can I Say?: Why Communication Fails and What to Do About It - Thryft
Dianna Booher | Prentice Hall Press

What More Can I Say?: Why Communication Fails and What to Do About It

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 3.53

₱440.55 from ₱242.55 Save up to 45%

In stock: Well Read

If you've ever found yourself fumbling over a business pitch or struggling to make your voice heard in meetings, Dianna Booher's insights could be your communication game-changer. This book doesn't just point out where you might be going wrong; it gives you a practical roadmap to being understood and persuasive. Every interaction is an opportunity to build stronger relationships in your professional world, and Booher's nine-point checklist is a tool that could help anyone be more credible and impactful on the job.
Presentation Zen : Simple Ideas on Presentation Design and Delivery - Thryft
Garr Reynolds | New Riders

Presentation Zen : Simple Ideas on Presentation Design and Delivery

₱638.55 from ₱292.05 Save up to 58%

Goodreads rating: 4.05

₱638.55 from ₱292.05 Save up to 58%

In stock: Very Good

This book is a must-read for anyone who wants to deliver captivating presentations that leave a lasting impact. Garr Reynolds masterfully combines design principles with the power of storytelling to help you transform your dry presentations into engaging experiences. With fresh examples and techniques used by TED speakers, this revised edition provides valuable insights to make your presentations memorable, resonating with your audience long after they leave the room. Let this book be your guide to creating effective and influential presentations that inspire action.
Six Billion Shoppers: The Companies Winning the Global E-Commerce Boom
Porter Erisman | Macmillan

Six Billion Shoppers: The Companies Winning the Global E-Commerce Boom

from ₱539.55

Goodreads rating: 4.11

from ₱539.55

In stock: Well Read

If you're intrigued by how the digital marketplace is transforming lives globally, especially in places where traditional retail has skipped a beat, "Six Billion Shoppers" is a must-read. Porter Erisman offers a firsthand glimpse into the bustling world of e-commerce in areas you might not have considered before. It's a compelling narrative that blends together economics, technology, and human ingenuity, showing you how today's global e-commerce shift could spell out lucrative opportunities for entrepreneurs and established brands alike.
Relationships 101: What Every Leader Needs to Know
New
John C. Maxwell | Harpercollins Leadership

Relationships 101: What Every Leader Needs to Know

from ₱440.55

Goodreads rating: 4.22

from ₱440.55

In stock: Like New

If you're stepping into a leadership role or seeking to enhance your influence in any group, "Relationships 101" could be your guide. John C. Maxwell's insights are distilled into clear, actionable principles that focus on the human side of leadership. You'll learn not just how to better lead but how to connect with people in a meaningful way, which in the business world can be a game changer. Maxwell's reputation for practical wisdom ensures that this small book packs a big punch.
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
Luke Sullivan | John Wiley & Sons Inc

Hey, Whipple, Squeeze This: A Guide to Creating Great Ads

from ₱1,628.55

Goodreads rating: 4.21

from ₱1,628.55

In stock: Well Read

If you're intrigued by the power of creativity in marketing, "Hey, Whipple, Squeeze This" could be your new favorite read. Luke Sullivan offers a witty and informative dive into the advert world, blending historical perspectives with contemporary insights, especially into digital realms. It's a must-read for anyone aspiring to craft ads that strike a chord and actually sell — a bridge between art and commerce in the quirkiest, most enlightening way.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 3.74

₱440.55 from ₱292.05 Save up to 37%

In stock: Very Good

If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
The Cluetrain Manifesto : 10th Anniversary Edition - Thryft
Rick Levine | Basic Books

The Cluetrain Manifesto : 10th Anniversary Edition

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 3.83

₱440.55 from ₱193.05 Save up to 56%

In stock: Well Read

The Cluetrain Manifesto is a must-read for aspiring entrepreneurs and business leaders. The book emphasizes the importance of treating customers as human beings rather than faceless entities. The 10th-anniversary edition also includes new commentaries from industry experts, making it a valuable read for anyone interested in the ever-changing world of business.
The Stay Interview: A Manager's Guide to Keeping the Best and Brightest - Thryft
Richard P. Finnegan | Amacom

The Stay Interview: A Manager's Guide to Keeping the Best and Brightest

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 3.85

₱440.55 from ₱242.55 Save up to 45%

In stock: Very Good

You know that sinking feeling when a star member of your team hands in their notice. 'The Stay Interview' is the managerial life preserver you’ve been looking for. With Finnegan's expert insights, you’ll learn to conduct meaningful conversations that not only gauge employee satisfaction but actively engage your team in crafting their own stay plans. It’s a hands-on approach to retention that can change the way you lead for the better.
The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives
Peter H. Diamandis, Steven Kotler  | Simon Schuster

The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives

from ₱589.05

Goodreads rating: 4.15

from ₱589.05

In stock: Like New

If you're fascinated by the rapid evolution of technology and its profound impact on society, "The Future Is Faster Than You Think" is an enthralling guide. Diamandis and Kotler's expertise provides a thought-provoking exploration of how technological leaps will alter our daily lives and societal fabric. This book is like having insider access to a roadmap for the next technological revolution, making it a must-read for anyone curious about the next decade's innovations.
California--Graphic Design - Thryft
N/A | Madison Square Pr

California--Graphic Design

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 2.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

"California Graphic Design showcases the work of top design firms, providing a glimpse into the most current and innovative graphic design solutions. This book would be perfect for students or professionals looking to stay up-to-date with the latest design trends and gain inspiration for their own work."
Who's Running Your Career?: Creating Stable Work in Unstable Times - Thryft

Who's Running Your Career?: Creating Stable Work in Unstable Times

₱490.05 from ₱242.55 Save up to 55%

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

This book could be a good read for someone who is feeling uncertain or anxious about their career path. It offers valuable insights and practical strategies for navigating through the constantly changing job market. With the author's expertise in workforce trends, readers can learn how to anticipate and adapt to industry shifts, ultimately empowering them to take control of their career and create stability in an unstable world.
Get a Grip on Network Cabling - Thryft
Frank J. Derfler | Ziff Davis Pr

Get a Grip on Network Cabling

₱1,908.90 from ₱1,282.05 Save up to 35%

Goodreads rating: 2.0

₱1,908.90 from ₱1,282.05 Save up to 35%

In stock: Well Read

If you're looking to delve into the technicalities of network infrastructure, "Get a Grip on Network Cabling" could be your go-to guide. Despite its 1993 publication date, the foundational principles explained by Derfler and Freed remain relevant, especially if vintage networking is your thing or if you need to understand the evolution of cabling. It’s perfect for getting a solid grasp on how to make smart cabling investments for your network's future.
Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign
David Peck | Wiley

Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign

from ₱490.05

Goodreads rating: 3.75

from ₱490.05

In stock: Very Good

If you're about to take the plunge into the whirlpool of social media marketing, "Think Before You Engage" is like having a compass and a map. It dispels the fog of hastiness and guesswork with focused questions that ensure you're not embarking on a digital journey without direction. It's not just about putting your brand out there; it's about doing it smartly to maximize impact and minimize missteps. David Peck's book could be the mentor you never knew you needed, making intricacies of social media campaigns graspable and less daunting.
Filmmaking - Thryft
Jason Tomaric | Routledge

Filmmaking

₱1,548.00 from ₱985.05 Save up to 36%

Goodreads rating: 3.94

₱1,548.00 from ₱985.05 Save up to 36%

In stock: Very Good

If you're itching to peel back the curtain on the film industry and dive into the world of movie magic, Jason Tomaric's "Filmmaking" is just what you need. With its comprehensive breakdown of the process and insider secrets, it's invaluable for aspiring directors or producers, regardless of budget. Tomaric doesn't just offer wisdom; he opens a door to an elusive industry, with actionable advice to get your story from script to screen.
Advertising and Promotion: An Integrated Marketing Communications Perspective - Thryft
Michael A. Belch, George E. Belch  | Mcgraw-hill Education (ise Edi

Advertising and Promotion: An Integrated Marketing Communications Perspective

₱292.05 from ₱193.05 Save up to 43%

Goodreads rating: 3.82

₱292.05 from ₱193.05 Save up to 43%

In stock: Well Read

Belch/Belch 8th edition continues its advertising focus with an emphasis on IMC. It includes comprehensive coverage of agency issues and creative work related to the IMC mix. The authors emphasize the importance of utilizing various tools such as advertising, public relations, direct marketing, interactive/Internet marketing, sales promotion, and personal selling to communicate with consumers effectively. The book reflects the shift towards implementing an integrated marketing communications strategy and highlights the significance of using all available promotional tools to convey a unified message to consumers. The integrated marketing communications perspective discussed in the text is crucial for understanding modern business practices.
Office Code: Building Connections Between Cultures and Workshop Design - Thryft
Unnamed | Koch, Alexander

Office Code: Building Connections Between Cultures and Workshop Design

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 0.0

₱440.55 from ₱292.05 Save up to 37%

In stock: Well Read

If the dynamics of culture and workplace design intrigue you, this book is a valuable resource. It delves into crafting workshops that consider cultural differences, improving communication and collaboration within a diverse office environment. By applying its concepts, you could enhance workplace inclusivity and productivity.
Sams Teach Yourself Network Troubleshooting In 24 Hours - Thryft
Jonathan Feldman | Sams

Sams Teach Yourself Network Troubleshooting In 24 Hours

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.88

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book is great for those who are new to network troubleshooting or those who want to sharpen their skills. With practical strategies and comprehensive coverage, it is a valuable resource for technical support staff, network administrators, and IT professionals. The book stands out for its in-depth coverage of various network issues, including cable modems, wireless infrastructure, and enterprise routers, and its emphasis on documentation and black box troubleshooting strategies.
Cue and Cut : A Practical Approach to Working in Multi-Camera Studios - Thryft
Roger Singleton-Turner | Manchester University Press

Cue and Cut : A Practical Approach to Working in Multi-Camera Studios

₱297.90 from ₱193.05 Save up to 48%

Goodreads rating: 3.33

₱297.90 from ₱193.05 Save up to 48%

In stock: Like New

"Cue and Cut" is an excellent guide for individuals interested in working in television studios or pursuing a career in multi-camera content creation. The book offers practical advice, from understanding the equipment required to producing a polished result. The book is based on the first-hand experience of the author, who has worked with the top production crews in the BBC and ITV. With extensive coverage of multi-camera aspects, "Cue and Cut" is recommended for undergraduate, HND, B.Tech, post-graduate students, and anyone interested in mastering the multi-camera studio, regardless of their experience level.
Growth Is Dead - Now What? : Law Firms On The Brink - Thryft
Peter J. Kalis Esq., Bruce Macewen  | Createspace Independent Publishing Platform

Growth Is Dead - Now What? : Law Firms On The Brink

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 4.08

₱440.55 from ₱292.05 Save up to 37%

In stock: Very Good

If you work in or around the legal sector, Bruce MacEwen's "Growth Is Dead" could revolutionize your understanding of today's market challenges. It's more than an analysis of post-2008 financial woes; it's a collection of insights urging law firm leaders to rethink their business models. The book's direct impact on industry leaders recommends it as vital reading for understanding and navigating the evolving legal landscape.
Thought Leadership Meets Business: How business schools can become more successful - Thryft
Peter Lorange | Cambridge University Press

Thought Leadership Meets Business: How business schools can become more successful

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 4.0

₱440.55 from ₱193.05 Save up to 56%

In stock: Very Good

If you're deeply invested in future-proofing your career in business management or academia, this book serves as a strategic playbook. Peter Lorange, with his seasoned experience at IMD, unveils invaluable insights on how executive education can evolve to meet real-world business demands. This isn't just theory; it's a guide borne of proven success and emerging trends in global business education.
Up Your Service - Thryft
Ron Kaufman | Ron Kaufman Pte Ltd

Up Your Service

₱242.55 from ₱193.05 Save up to 59%

Goodreads rating: 4.18

₱242.55 from ₱193.05 Save up to 59%

In stock: Well Read

If you're running a business or managing a team, "Up Your Service" could give you a new perspective on customer satisfaction. It's not just another manual; it digs into the philosophy of service that could shape your company culture. Full of actionable tips, it's like having a coach guiding you to create experiences that turn customers into advocates. It's inspiring, practical, and may just be the blueprint to differentiate your service from the rest.
Perfect Phrases for Performance Reviews
Douglas Max | Mcgraw Hill

Perfect Phrases for Performance Reviews

from ₱440.55

Goodreads rating: 3.92

from ₱440.55

In stock: Very Good

If you're leading a team and dread performance review time, "Perfect Phrases for Performance Reviews" might just be the resource you're looking for. This book offers a plethora of ready-to-use phrases that can help you communicate more effectively with your employees. You'll find it easier to describe a wide range of performance issues and workplace behaviors in a way that's constructive and clear, which is especially valuable if you're aiming to inspire growth and improvement without causing unnecessary discomfort or misunderstanding.
Marketing Strategy and Competitive Positioning - Thryft
Graham J. Hooley | Pearson

Marketing Strategy and Competitive Positioning

₱836.55 from ₱490.05 Save up to 42%

Goodreads rating: 4.07

₱836.55 from ₱490.05 Save up to 42%

In stock: Very Good

If you're looking to brush up on your marketing strategies and gain a competitive edge, this book might just be your ally. The latest edition brings you up to speed with current trends, compelling case studies, and research findings that translate directly to the business decisions you face every day. It's like sitting down with experts who demystify the complexities of positioning in the market.
Standing Ovation - Thryft
James C. Humes | Harpercollins

Standing Ovation

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 4.33

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

Recommendation: Standing Ovation is an excellent book for anyone hoping to overcome their fear of public speaking and deliver captivating speeches. With practical tips on effective speech writing, using humor and anecdotes, and engaging with hostile audiences, this book is perfect for those who want to take their public speaking skills to the next level. The author's extensive experience in the field makes this book a valuable resource for anyone who wants to make a lasting impression on their audience.
Slam Dunks And No-Brainers - Language In Your Life, The Media, Business, Politics, And, Like, Whatever - Thryft

Slam Dunks And No-Brainers - Language In Your Life, The Media, Business, Politics, And, Like, Whatever

₱391.05 from ₱193.05 Save up to 56%

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

With dazzling wit and acuity, three-time Pulitzer Prize finalist Savan
dissects contemporary language to discover what the most popular idioms
reveal about America today.


Author: Leslie Savan
Publisher: Alfred A. Knopf
Publication Date: 2005
High Impact Speeches: How to Create & Deliver Words That Move Minds - Thryft

High Impact Speeches: How to Create & Deliver Words That Move Minds

₱490.05 from ₱242.55 Save up to 55%

₱490.05 from ₱242.55 Save up to 55%

In stock: Well Read

This book is a must-read for anyone who wants to become a powerful and influential speaker. It not only teaches the techniques of crafting and delivering impactful speeches but also helps you develop your own unique style. By sharing the strategies that have worked for some of the greatest speakers in history, Richard F. Heller empowers readers to inform, persuade, and captivate their audience. Whether you're a business executive, a student, or someone looking to enhance your communication skills, High Impact Speeches will guide you in writing and delivering a winning speech that can advance your career and leave a lasting impact on your audience.
Responses to Change: Helping People Make Transitions - Thryft
Kerry Bunker, Center for Creative Leadership (CCL)  | Pfeiffer

Responses to Change: Helping People Make Transitions

₱440.55 from ₱193.05 Save up to 56%

Goodreads rating: 3.75

₱440.55 from ₱193.05 Save up to 56%

In stock: Very Good

If you're a leader amidst organizational change, this book is a valuable resource. It offers a practical guide to understanding your team's varied responses to disruptions. By identifying the four patterns—entrenched, overwhelmed, poser, or learner—the book equips you with the knowledge to tailor your support and intervention, helping both your team and yourself adapt and thrive. This is particularly pivotal in the dynamic climates of modern industry where agility and responsive leadership are key to success.
International Public Relations : Negotiating Culture, Identity, and Power - Thryft
Patricia A. Curtin, T. Kenn Gaither  | Sage Publications, Inc

International Public Relations : Negotiating Culture, Identity, and Power

₱985.05 from ₱391.05 Save up to 60%

Goodreads rating: 2.92

₱985.05 from ₱391.05 Save up to 60%

In stock: Very Good

The book effectively illustrates how theory informs practice with its unique cultural-economic model and practice matrix. It offers a comprehensive and critical approach to global public relations practices with real-world examples from around the world. Readers can expect to gain a deep understanding of cultural diversity, ethics, and values in international public relations. It is an excellent resource for students and professionals interested in expanding their knowledge of global public relations practices.
Essentials of Business Communication - Thryft

Essentials of Business Communication

₱539.55 from ₱292.05 Save up to 54%

Goodreads rating: 3.53

₱539.55 from ₱292.05 Save up to 54%

In stock: Very Good

This book is ideal for professionals who want to hone their communication skills. It provides a comprehensive guide to writing effective memos, letters, reports, and resumes. It also offers additional coverage of contemporary communication methods such as Internet and E-mail communication, diversity, and ethics. The book's unique feature is its three-in-one structure, which includes text, practical workbook, and self-teaching grammar/mechanics handbook. It is written by Mary Ellen Guffey, who is a dedicated professional and a leading expert in the field of business communication.
Internet Commerce - Thryft

Internet Commerce

₱440.55 from ₱242.55 Save up to 46%

₱440.55 from ₱242.55 Save up to 46%

In stock: Very Good

If you're intrigued by the digital evolution of business, "Internet Commerce" is your must-read. It not only dives into the changing workplace dynamics due to the online marketplace but also brings you tangible case studies to relate to. Plus, it's not just theoretical—it tackles practical issues like market research, security, and ethics to give you a comprehensive understanding of the Internet's impact on business.
Java Thin-Client Programming For A Network Computing Environment - Thryft
Jürgen Friedrichs, Henri Jubin  | Prentice Hall Ptr

Java Thin-Client Programming For A Network Computing Environment

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Like New

Recommendation: If you are a beginner looking to explore Java-based network computing solutions, then this book is for you. With easy-to-follow examples and code snippets, this book teaches you how to build network computing solutions using Java. One of the unique features of this book is the accompanying CD-ROM that includes sample code from the book and free software (Visualage for Java, Lotus Bean Machine, Servlet Express, Web Runner BeanTools, and Lotus Domino Go Web server) that help you to apply the knowledge you learn in a practical way. It's a great resource for developers who want to learn how to build high-performance and scalable network computing solutions with Java.
Jane's Crisis Communications Handbook 2003 - Thryft

Jane's Crisis Communications Handbook 2003

₱688.05 from ₱341.55 Save up to 54%

Goodreads rating: 3.0

₱688.05 from ₱341.55 Save up to 54%

In stock: Well Read

If you are a public relations professional or a business leader, Jane's Crisis Communications Handbook 2003 could be an excellent guide for you to handle communication during a crisis effectively. This book offers practical procedures for forming a team and handling natural disasters, human-caused hazards, and mechanical malfunctions. Additionally, it provides guidance on managing stakeholder relations, creating a Joint Information Center, building relationships with the media, and commemorating anniversaries. This book is a valuable resource for anyone responsible for managing communication during a crisis.
The First Move: A Negotiator's Companion
New
Aurelien Colson, Alain Lempereur, Michele Pekar  | Wiley

The First Move: A Negotiator's Companion

₱638.55 from ₱453.60 Save up to 32%

Goodreads rating: 4.13

₱638.55 from ₱453.60 Save up to 32%

In stock: Like New, Very Good

If you're someone who negotiates regularly and feels there's room for improvement, "The First Move: A Negotiator's Companion" could be a game-changer for you. The book offers a fresh perspective combining the best of different global approaches to negotiation. By adopting even a fraction of the strategies outlined, you're bound to become more responsive to your clients' needs, helping you to close deals more effectively and with a greater sense of responsibility. This isn't just about business success; it's about transforming your interactions in a way that yields positive, professional relationships.
Making News : A Straight-Shooting Guide to Media Relations - Thryft
David Henderson | Iuniverse

Making News : A Straight-Shooting Guide to Media Relations

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 3.6

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

This book is a must-read for anyone working in public relations or trying to gain media coverage. The author provides valuable insight into how the news business functions, and offers practical advice on how to best communicate with the media to achieve the desired outcome. The book is unique in that it features perspectives from over 100 leading journalists in the United States and Britain, making it a comprehensive guide to media relations.
Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers  | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

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Goodreads rating: 3.57

₱242.55 from ₱193.05 Save up to 45%

In stock: Well Read

This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.
No Rules Logos - Radical Design Solutions That Break The Rules - Thryft
STONES JOHN | Rotovision

No Rules Logos - Radical Design Solutions That Break The Rules

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Goodreads rating: 4.44

₱292.05 from ₱193.05 Save up to 51%

In stock: Like New

No Rules Logos is an excellent read for designers who want to break away from conventional design. The book showcases examples of innovative logos that break design rules in striking ways, and provides analytics and insights into how they perform. Reading this book will inspire readers and give them the courage to experiment with their own designs.
Becoming a Public Relations Writer : A Writing Workbook for Emerging and Established Media - Thryft
Ronald D. Smith | Routledge

Becoming a Public Relations Writer : A Writing Workbook for Emerging and Established Media

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Goodreads rating: 3.47

₱787.05 from ₱341.55 Save up to 61%

In stock: Well Read

This book is a must-read for anyone looking to develop their public relations writing skills. It offers practical tips and exercises to enhance your writing, with a focus on ethical and legal issues. The comprehensive list of writing formats and styles, updated to reflect modern technology, makes it an indispensable resource for anyone seeking to enter or advance in the field. Readers will appreciate the straightforward language, realistic examples, and integrated communication approach that makes this book a standout in the field.
Creating The Perfect Design Brief - How To Manage Design For Strategic Advantage - Thryft
Peter L. Phillips | Allworth

Creating The Perfect Design Brief - How To Manage Design For Strategic Advantage

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Goodreads rating: 3.78

₱292.05 from ₱193.05 Save up to 51%

In stock: Like New

This book is recommended for any individual or business looking to take their design process to the next level. The book offers a step-by-step guide to assembling a team and implementing strategies to get a design brief approved. What makes this book unique is that it not only focuses on the design process, but also emphasizes the importance of changing the perception of the business and presenting a brief to move towards the desired goal. Overall, this book will greatly benefit those seeking to strategize their design process for successful outcomes.
Confessions Of A Real Estate Agent - Thryft
Terry Ryder | Wrightbooks

Confessions Of A Real Estate Agent

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Goodreads rating: 3.0

₱440.55 from ₱242.55 Save up to 45%

In stock: Very Good

This book is an eye-opener, especially if you're diving into the real estate market. Terry Ryder provides a maverick journalist's perspective on the industry, exposing the underbelly of real estate dealings with candid, often shocking, accounts. It's ideal for arming yourself against the sly tactics agents might use, offering wisdom through entertaining yet cautionary tales.
Practical Marketing : An Asian Perspective - Thryft
Wee Chow Hou | Addison Wesley

Practical Marketing : An Asian Perspective

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Goodreads rating: 5.0

₱440.55 from ₱341.55 Save up to 30%

In stock: Very Good

If you've got an eye on the Asian markets, "Practical Marketing: An Asian Perspective" could be your guidebook. This isn't just about theory; it's a lens on how dynamic, diverse economies have shaped marketing strategies across a vast region. Business students, marketers, and entrepreneurs could find this especially valuable for understanding consumer behavior and market trends in Asia's high-growth contexts.
Collaborate or Perish! - Reaching Across Boundaries in a Networked World
Zachary Tumin, William Bratton  | Crown Business

Collaborate or Perish! - Reaching Across Boundaries in a Networked World

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Goodreads rating: 3.85

from ₱440.55

In stock: Well Read

If you often find yourself needing to work with different groups, "Collaborate Or Perish!" could be the tool you need to transform your cooperative efforts. The combined wisdom of a top law enforcement professional and an academic gives it a grounded, practical edge, ensuring the strategies suggested are not just theory but real-world-tested. It could help you navigate and leverage today's interconnected environments with greater ease and success.
100 Great Business Ideas From Leading Companies Around the World - Thryft
Jeremy Kourdi | Marshall Cavendish Corp

100 Great Business Ideas From Leading Companies Around the World

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Goodreads rating: 3.38

₱440.55 from ₱242.55 Save up to 46%

In stock: Well Read

Diving into '100 Great Business Ideas' is like having a mentor who distills years of corporate success into actionable strategies. The book's strength lies in Jeremy Kourdi’s ability to articulate complex concepts from business giants into digestible, implementable tips. It’s ideal for aspiring entrepreneurs and established professionals seeking to inject innovative thinking into their ventures.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.