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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks - Thryft
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Recommendation: Hey there! If you want to take your presentations to the next level, "TED Talks Storytelling: 23 Storytelling Techniques from the Best TED Talks" is a must-read for you. This book reveals the secret behind delivering a great TED talk - storytelling. By studying over 200 TED talks, the author discovered that stories were the common thread among all the captivating talks. Packed with case studies and practical tips, this short but powerful guide will teach you how to inject life into your presentations and keep your audience mesmerized. Get ready to leave a lasting impression and connect with your listeners on a whole new level!
Surrounded by Idiots: The Four Types of Human Behavior (Or, How to Understand Those Who Cannot Be Understood)
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This book could be a good read for you if you've ever felt frustrated by the communication barriers between you and others. "Surrounded by Idiots" provides a simple and groundbreaking method for assessing people's personalities based on four types. By understanding these types, you will gain insights on how to adjust your communication style, handle conflicts, and improve relationships. With its practical advice and relatable examples, this book will help you navigate the complexities of human behavior and empower you to create better connections with others.
Made to Stick: Why Some Ideas Survive and Others Die
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"Made to Stick" is a treasure trove for anyone who wants to communicate more effectively. The Heath brothers dissect powerful ideas and shed light on why some thoughts are unforgettable while others fade. If you often find yourself struggling to convey your thoughts in a memorable way, this book could offer you the blueprint for crafting messages that resonate and endure. Whether you're in marketing, education, or simply looking to leave a lasting impression on your audience, their insights are as entertaining as they are practical.
Made to Stick : Why Some Ideas Survive and Others Die - Thryft
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If you're looking to elevate your message or simply understand why certain things catch on while others fizzle out, "Made to Stick" is a treasure trove of insights. You'll enjoy the Heaths' lively storytelling as they dissect real-world examples, giving you a toolkit to make your next idea unforgettable. Whether you're marketing, teaching, or trying to inspire change, this book could shift how you share your message with the world.
Digital Marketing - Strategy, Implementation And Practice - Thryft
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Recommendation: This book is a must-read for anyone looking to optimize their digital marketing strategies. Packed with real-life case studies and expert interviews, it provides practical guidance to help you navigate the ever-evolving world of digital media. From understanding user behavior to leveraging social media platforms, this book will empower you to take your marketing efforts to the next level and amplify your brand online. Don't miss out on this invaluable resource!
Never Eat Alone and Other Secrets to Success One Relationship at a Time
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Imagine you're scaling a mountain, and "Never Eat Alone" is like having the best gear to help you climb – not just for the sake of reaching the top, but enjoying the camaraderie on the way up. Keith Ferrazzi is that seasoned guide who shares that who you know and how you maintain those relationships can really make the difference in your career. It's like opening a toolbox filled with strategies for connecting genuinely, helping others, and in the process, helping yourself. It goes beyond superficial networking, infusing your professional journey with real human warmth.
The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
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If you're someone looking to make a real difference in the world using the tools at your fingertips, then "The Dragonfly Effect" is right up your alley. It goes beyond just the technical how-tos of social platforms and dives deep into influencing positive change by aligning your mission with strategic, creative, and audience-engaging approaches. The diverse case studies included in the book—from global giants to innovative startups—provide inspiring and practical blueprints for effecting powerful social good.
How to Win Friends and Influence People - Thryft
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Dale Carnegie | Simon & Schuster

How to Win Friends and Influence People

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Goodreads rating: 4.22

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This book could be a good read for someone who wants to learn how to effectively communicate and interact with people to build relationships and achieve goals. The author provides practical advice and real-life examples to help readers understand how to handle different situations with grace and confidence. Readers will find this book valuable if they are looking to improve their social skills, network, or succeed in business.
The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience - Thryft
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This book is a must-read for anyone looking to improve their presentation skills. With the guidance of Carmine Gallo, a communications expert, you will learn the secrets behind Steve Jobs's legendary presentations. The book breaks down Jobs's techniques into 18 easily digestible "scenes," offering practical examples and proven strategies for creating engaging and compelling presentations. Whether you're a novice or an experienced speaker, this book will help you captivate your audience and leave a lasting impression. Get ready to wow your audience the Steve Jobs way!
Everything and Less - The Novel in the Age of Amazon
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Mark McGurl | Verso

Everything and Less - The Novel in the Age of Amazon

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Goodreads rating: 3.44

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"Everything and Less" will resonate with you if you're curious about the seismic shifts in literary culture since Amazon's rise. It's a thoughtful dissection of the marketplace and our changing tastes in literature, guided by an omnipresent algorithm that decides what gets read and what remains hidden. Mark McGurl's keen analysis offers a rich perspective that's both enlightening and a bit unsettling for avid readers and writers contemplating the current and future state of the written word.
Generation Iy - Thryft
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Dan T. Cathy, Tim Elmore  | Lightning Source Inc

Generation Iy

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Goodreads rating: 3.89

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This book is an eye-opener for parents, teachers, coaches, and youth pastors seeking to understand the unique perspective of the younger generation today. Dr. Tim Elmore provides practical strategies to guide, engage, and equip the "i" generation for real success in the real world. This book is a must-read for anyone who wants to transform the way they relate to and guide the younger generation.
Networking for People Who Hate Networking: A Field Guide for Introverts, the Overwhelmed, and the Underconnected - Thryft
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This book is a great read for individuals who feel uncomfortable in social situations but still want to network and build connections. It offers a refreshing perspective on traditional networking techniques and provides practical advice to help readers leverage their natural strengths to create meaningful connections. The book's unique feature is that it acknowledges that not everyone is naturally outgoing or extroverted and offers alternative networking solutions that work for all personality types. Overall, this is a must-read for anyone looking to build their professional network and improve their networking skills.
More Sex Is Safer Sex: The Unconventional Wisdom of Economics
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If you're the kind of person who enjoys having your perspectives challenged, "More Sex Is Safer Sex" might be right up your alley. Steven Landsburg takes economic principles and playfully applies them to unconventional wisdom, creating a narrative that's as thought-provoking as it is controversial. Through each page, you'll find yourself questioning the intuitive, which could make dinner conversations a lot more interesting.
Kiss, Bow, Or Shake Hands : The Bestselling Guide to Doing Business in More Than 60 Countries - Thryft
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Wayne A. Conaway, Terri Morrison  | Adams Media

Kiss, Bow, Or Shake Hands : The Bestselling Guide to Doing Business in More Than 60 Countries

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Goodreads rating: 4.09

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This book is a perfect pick for anyone who is involved in international business dealings. With over sixty country profiles, the book provides readers with valuable insights into the practices, customs, and philosophies of different cultures. The book helps readers understand how to handle common business interactions with grace, respect, and appreciation. It is an authoritative, comprehensive guide to proper international business protocol that offers practical advice and tips to master global business etiquette. It is highly recommended for business professionals, executives, and travelers who wish to do business in other countries successfully.
Leadership and Self-Deception : Getting Out of the Box - Thryft
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This book helps leaders discover and escape destructive patterns, leading to improved teamwork, trust and communication. It shows the importance of being honest about one's own actions and how it can lead to a better work environment.
Digital Ape - Thryft
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Nigel Shadbolt | Scribe Publications

Digital Ape

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Goodreads rating: 3.29

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You seem curious about the ever-growing presence of AI in our daily lives. "Digital Ape" by Nigel Shadbolt is a grounded guide that navigates through this complex topic with clarity. It balances dispelling fears and acknowledging challenges, putting control back into human hands. Ideal for those seeking an insightful perspective on how to coexist with, and benefit from, smart technology.
Keeping Up with the Quants: Your Guide to Understanding and Using Analytics
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Imagine turning what looks like a messy jumble of numbers into clear decisions that drive your business forward. "Keeping Up with the Quants" is more than just a guide; it's like a compass in the digital age for anyone feeling lost in the sea of data. Whether you're a newcomer to analytics or looking to sharpen your skills, it offers practical insights that demystify the process of data interpretation and ensures you won't feel left behind in the fast-paced world where data reigns supreme.
Maximum Influence : The 12 Universal Laws of Power Persuasion - Thryft
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Maximum Influence provides a comprehensive guide to mastering persuasion skills through 12 laws that the author has studied by observing and analyzing successful influencers. The book includes case studies and practical techniques to help anyone develop their influence and persuasion abilities. Readers could benefit from learning about the actual skills that master influencers use instead of thinking about persuasion as something unobtainable.
Strategy Pure and Simple - Thryft
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Michel Robert | Mcgraw Hill, Inc.

Strategy Pure and Simple

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Goodreads rating: 3.45

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This book is an excellent read for CEOs who want to streamline their business' goals and strategy. With its tactical approach, "Strategy Pure and Simple" provides practical steps to help CEOs take their business to the next level. The book's unique feature is its emphasis on helping readers outcompete rivals, and users would likely appreciate its clear and concise instructions.
Business Communication : Building Critical Skills with BComm GradeMax - Thryft
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"Business Communication" is an excellent read for individuals seeking to develop vital communication skills required in the business world. The innovative approach of the book allows instructors to focus on specific skills, making it ideal for short courses and different teaching approaches. Readers will appreciate the strong workplace activity orientation that helps them connect what they learn to what they do or will do on the job. With a solid grounding in business communication fundamentals, this book offers a practical and comprehensive guide for individuals looking to succeed in the workplace.
Ted Talks: The Official TED Guide to Public Speaking - Thryft
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This book is a must-read for anyone who has ever been inspired by a TED talk. Chris Anderson, the curator of TED, provides an insider's guide to creating talks that are unforgettable. With insights from some of the most inspiring TED speakers, this book equips you with the tools to give a powerful and impactful talk. It will teach you how to craft your talk's content, deliver it effectively on stage, and ultimately, unleash your inner TED speaker. Get ready to transform your audience's worldview and create a lasting impact with your ideas.
The Craft of Writing Articles - Thryft
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Gordon Wells | Allison & Busby

The Craft of Writing Articles

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Goodreads rating: 4.0

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The Craft of Writing Articles by Gordon Wells is a must-read for writers who want to learn the ins and outs of crafting compelling articles. Wells draws from his vast experience as an author of over forty non-fiction books to provide practical guidance on finding topics, researching, and structuring your work. This book serves as an excellent guide for writers looking to hone their craft and produce high-quality work that will be well-received by readers.
Art Hats In Renaissance City: Reflections & Aspirations Of Four Generations Of Art Personalities - Thryft
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This book would be a good read for someone who is curious about the journey of Singapore's art scene. Through personal reflections and aspirations, it provides an authentic voice of those who have shaped the cultural landscape of the city. It not only showcases the diversity of creative industries but also highlights the crucial role of heritage development in Singapore's artistic evolution. Whether you are an art enthusiast or simply interested in understanding the transformation of a city through art, this anthology offers valuable insights and real-life experiences that will leave you inspired.
Deconstructing Logo Design: 300+ International Logos Analysed and Explained - Thryft
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Matthew Healey | Rotovision

Deconstructing Logo Design: 300+ International Logos Analysed and Explained

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Goodreads rating: 3.79

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This book is a treasure trove for aspiring and professional designers alike, offering a behind-the-scenes look at what makes a logo not just good, but great. It’s like sitting down with a seasoned expert who walks you through the nuances of brand storytelling through logos. If you've ever wondered why a logo sticks in your mind or how it can so succinctly encapsulate a brand's essence, you'll find this book both enlightening and practical.
Business Communication : Process and Product - Thryft
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Mary Ellen Guffey | Cengage Learning

Business Communication : Process and Product

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Goodreads rating: 3.39

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Business Communication: Process and Product is a must-read for anyone looking to improve their communication skills in a professional environment. Guffey's unique 3-x-3 process offers a practical and strategic approach to solving communication problems and creating successful communication products. With over 3,000 student-oriented pages, excellent document models, and unparalleled support, this book is a valuable resource for any student or instructor seeking to improve their business communication skills.
The Power Principle - Thryft
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Stephen R. Covey, Blaine Lee  | Simon & Schuster

The Power Principle

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Goodreads rating: 3.96

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Recommendation: The Power Principle teaches readers how to gain influence and respect without resorting to coercive tactics. It provides useful strategies for those who want to earn trust and establish themselves as effective leaders. With a practical approach and well-organized content, this book is a valuable tool for anyone looking to improve their ability to influence others.
Persuasive Proposals And Presentations - 24 Lessons For Writing Winners - Thryft
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This book is ideal for anyone who wants to polish their writing and presentation skills. With practical advice and examples of common mistakes, it teaches readers how to effectively develop and communicate a winning strategy. Empowering readers to make compelling presentations and proposals, this book is bound to boost your confidence and help improve your communication skills.
New Influencers : A Marketer's Guide to the New Social Media - Thryft
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Recommendation: "New Influencers" is a game-changer, providing insights into the world of social media marketing. Paul Gillin identifies the new influencers and their motivations and offers practical strategies that cater to both large and small organizations. If you're seeking to leverage the power of social media and gain a competitive advantage for your business, then this book is a must-read.
Organizing Genius - The Secrets Of Creative Collaboration - Thryft
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This book is perfect for those interested in understanding how great ideas come to fruition through collaborative efforts. The authors showcase how different individuals with unique skills and perspectives came together to create some of the most innovative products and services that transformed industries. This book highlights the unique aspect of how collaboration can change our ways of lives and lead to revolutionary changes.
How To Talk So People Listen - Thryft
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sonya-hamlin | Thorsons

How To Talk So People Listen

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Goodreads rating: 3.2

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Struggling to capture attention during conversations or meetings? Sonya Hamlin's guide offers practical advice on refining your communication style for a variety of situations. Whether it's with your boss or your peers, this book will help you to be heard and, more importantly, understood. It's a powerful tool for anyone looking to improve their interpersonal interactions.
Communicating at Work: Principles and Practices for Business and the Professions - Thryft
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This book could be a good read for anyone looking to improve their communication skills at work. With a strong multicultural focus and emphasis on working in teams, the book provides practical, real-world advice for improving communication in the workplace. Its updated coverage of intercultural communication and new communication networks make it a relevant read for modern workplaces. Users would appreciate its clear and easy-to-understand writing style and the use of examples to illustrate communication principles.
The Fundamentals Of Creative Photography - Thryft
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David Präkel | Ava Publishing

The Fundamentals Of Creative Photography

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Goodreads rating: 3.57

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This book could be a good read for hobbyist or amateur photographers seeking to improve their skills. It offers a comprehensive insight into the basics of photography and covers practical considerations essential for executing well-captured shots. The author's unique take on creative photography allows for an engaging and stimulating read that inspires readers to explore photography as an art form.
Don't Mess With My Professionalism: How to Resolve Conflict Across Cultures
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If you’ve ever found yourself puzzled or frustrated by differing workplace behaviors in a multicultural setting, this book is a must-read. Vanessa Barros lays out a clear and practical framework, the ACE model, to tackle the persistent issue of intercultural conflict. With this book, you can turn potential misunderstandings into opportunities for collaboration and growth, making it an invaluable resource for anyone working in the increasingly global business environment.
Form: Book & Promotion - Thryft
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Wang Shaoqiang | Page One Pub

Form: Book & Promotion

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Imagine holding a piece that whispers creativity and innovation, where every page turn is an encounter with visual surprises. "Form: Book & Promotion" isn't merely about reading; it's an experience, elevating the tactile and aesthetic aspects of printed materials to art. It's perfect if you're passionate about design or looking for inspiration in your own creative ventures.
Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign - Thryft
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This book provides a comprehensive guide to help you ask the right questions before diving into a social media marketing campaign. With expert insights and practical advice, author David Peck equips you with the knowledge you need to avoid common pitfalls and engage your customers effectively. Whether you're a small business owner or a job seeker, this book will teach you how to harness the power of social media to drive success for your brand or organization. By addressing the essential questions, you'll be able to create and implement a strategic marketing campaign that will keep your customers coming back for more.
Negotiating Game - Thryft
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Chester L. Karrass | Thomas Y. Crowell

Negotiating Game

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Goodreads rating: 3.59

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Recommendation: Negotiating Game by Dr. Chester L. Karrass is a must-read for anyone looking to hone their negotiation skills. Dr. Karrass, the chairman of the largest negotiating training organization in the world, shares his expertise in this book, teaching readers how to become successful negotiators. With practical tips and insights, Negotiation Game is a valuable resource for professionals and individuals alike who want to improve their negotiating abilities.
Be A People Person - Effective Leadership Through Interpersonal Relationships - Thryft
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Recommended because this book is a timeless classic on how to develop one's interpersonal skills and become a people person, which is essential for effective leadership. The author, John C. Maxwell, offers practical advice on how to improve one's communication and relational skills, and how to lead with humility and authenticity. This book is highly recommended for anyone looking to enhance their leadership skills, especially those who struggle with interpersonal relationships.
You Can Communicate - PR Secrets For Personal Success - Thryft
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Stephen Manallack | Longman

You Can Communicate - PR Secrets For Personal Success

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Goodreads rating: 3.0

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This practical guide teaches communication strategies and techniques used by successful corporations. It provides insights into overcoming communication barriers, crafting effective speeches, and gaining influence through negotiations. With this book, you'll gain access to the secrets of professional public relations consultants, and learn new ways to boost your personal success.
Public Relations in Asia : An Anthology : An anthology - Thryft
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Public Relations in Asia provides a comprehensive overview of how public relations (PR) works in ten Asian countries. Each chapter provides insights into the unique cultural, political, economic, and media landscapes of these countries, and how they impact PR practices. This book is a must-read for communications professionals looking to operate in Asia.
Corporate Image Management : A Marketing Discipline for the 21st Century - Thryft
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Corporate Image Management is a must-read for senior executives looking to improve their brand reputation in today's global market. The book emphasizes that a company's image is not just about design, but also about the professionalism of its leadership and the quality of its employees. With examples from successful companies such as Singapore Airlines and MasterCard International, readers will learn how to use strategic image management to implement change and drive success.
Reputation : Realizing Value from the Corporate Image - Thryft
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Reputation : Realizing Value from the Corporate Image

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Goodreads rating: 4.0

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"Reputation" could be a great book for anyone who is interested in learning more about how companies can build a strong, positive image and how that translates into a competitive advantage. Fombrun provides a comprehensive analysis of how companies in a variety of industries have achieved celebrity status and how readers can apply these strategies in their own businesses. If you want to learn how you can leverage your company's image to create hidden assets that will set you apart from the competition, this book is for you.
Adobe Master Class : Design Invitational - Thryft
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Adobe Master Class: Design Invitational could be an excellent read for graphic artists, designers and anyone who wants to improve their skills with Adobe products. The book offers readers an inside look at the design processes of some of the industry's leading graphic artists, and presents their work in stunning galleries. Additionally, the author, Deke McClelland, provides practical advice and tips for readers to apply to their own design work, helping them to improve and develop their own unique design style.
Rightful Termination : Avoiding Litigation - Thryft
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Ron Visconti, Ralph Mapson  | Crisp Learning

Rightful Termination : Avoiding Litigation

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This book is a must-read for managers and HR professionals who are responsible for terminating employees. Author Richard Stiller provides practical tips to avoid legal issues and make the process less stressful. The book is a concise guide that covers all the essential information one needs to know about employee termination. Reviewers praise the book for its clear language and helpful examples.
The Entertainment Economy - Thryft
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Michael J. Wolf | Crown Business

The Entertainment Economy

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"The Entertainment Economy" is a great read for those interested in understanding the various ways in which the entertainment industry influences the world economy. The author, Michael J. Wolf, provides insightful analyses on how principles and strategies used in the modern entertainment business are transforming the global culture. The book is well-researched, with Wolf drawing on his broad experience in media consultancy to deliver a well-written and comprehensive analysis."
Movie Marketing : Opening the Picture and Giving it Legs - Thryft
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"Movie Marketing: Opening the Picture and Giving it Legs" can be a valuable resource for independent filmmakers and individuals looking to work in film distribution and marketing. The book offers a comprehensive tour of the various marketing strategies used for films across genres, budgets, and target audiences. It features insights from marketers, distributors, and even filmmakers themselves. The book also covers areas such as merchandising, promotions, and creating trailers. With case studies of films like Pulp Fiction, Hoop Dreams, and Goldeneye, readers can gain a solid understanding of successful movie marketing.
The Economics of Attention : Style and Substance in the Age of Information - Thryft
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This book is perfect for those interested in understanding the shift to a new economy where intellectual property and style are more important than ever. The author explains how the disciplines of arts and letters play a crucial role in creating and trading cultural capital. Lanham offers compelling insights that will help readers navigate the new attention economy, and provide a unique perspective on the business world and the moguls who will lead it.
Drop the Pink Elephant - 15 Ways to Say What You Mean....and Mean What You Say (Mass Market Paperback) - Thryft
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This book, "Drop the Pink Elephant," is a must-read for anyone who wants to improve their communication skills. With simple and practical advice, it shows you how to avoid the common pitfalls and unnecessary negatives that can hinder effective communication. By learning to speak in pictures, getting rid of jargon, and recognizing when to apologize or thank people, you'll be able to sharpen your conversation and capture your audience's attention. Don't let poor communication skills hold you back - drop the pink elephant and start making your words count for more.
Communication for the Intensive Care Specialist : Planning for Effective, Efficient and Compassionate Interactions - Thryft
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This book offers a comprehensive guide for intensive care specialist trainees, as well as junior doctors, on how to effectively communicate in high-pressure situations. The author emphasizes the importance of ethical principles and clear communication in medical decision-making. The case studies included in the book provide practical examples for readers to learn from and apply in their own practice. Overall, this book is a must-read for anyone working in intensive care, and can greatly improve communication skills and patient care.
Writing Skills for Public Relations : Style and Technique for Mainstream and Social Media - Thryft
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John Foster | Kogan Page

Writing Skills for Public Relations : Style and Technique for Mainstream and Social Media

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Goodreads rating: 4.0

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This book is perfect for PR practitioners who want to improve their writing skills, especially in the realm of traditional and social media. It offers practical tips on how to write effectively and avoid common mistakes, such as using jargon and cliches. The book also covers important legal considerations and provides guidance on editing and producing good text design and layout. Overall, it is a valuable resource for anyone who wants to communicate more effectively in the public relations field.
Emily Posts The Etiquette Advantage In Business : Personal Skills For Professional Success - Thryft
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"The Etiquette Advantage in Business" is an essential guide for anyone looking to excel in the business world. The book provides valuable insights on personal skills that can be used to manage people effectively, make connections, and succeed in your career. It's a practical guide that covers everything from email communication to job search, formal dinner parties to business entertaining, along with social customs of doing business abroad. This well-revised edition is a must-read for professionals looking to level up their game and build essential connections in their industry.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.