Business Books
Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.
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Tom Kelleher
|
Sage
Publications,
Inc
Public Relations Online : Lasting Concepts for Changing Media
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Public Relations Online provides hands-on internet exercises and alternative perspectives that offer an overall understanding of the computer systems and networks and how real people use online media to communicate effectively. It's an excellent resource for advanced undergraduate and graduate students for Public Relations courses.
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William J. Stevenson
|
Richard
D
Irwin
Production/Operations Management
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If you're looking to grasp the intricacies of production and operations in business, this book is for you. Stevenson breaks down complex concepts with a clarity that can bridge the gap between academia and real-world application. It’s a go-to manual for anyone studying business or already in the field who wants to improve their understanding and practical skills in managing operations.
Michael Miller
|
Que
Pub
Easy Facebook
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If you're new to the world of social media and the idea of diving into Facebook feels overwhelming, "Easy Facebook" could be your life-saver. With its step-by-step, fully illustrated instructions, this book eliminates the intimidation factor. It handholds you through each task, from creating an account to managing privacy. It's like having a friend by your side as you join the digital social sphere.
Michiel Makkee, Annelies van Diepen, Jacob A. Moulijn |
John
Wiley
&sons
Chemical Process Technology
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Chemical Process Technology introduces readers to a comprehensive and balanced introduction to chemical and biotechnological processes. With richly illustrated chapters, the book offers numerous examples and case studies from different industries, making it easy to apply the knowledge gained from the book to real-life industrial processes. The book also contains problems with solutions to encourage better understanding of the subject. If you are interested in learning about how chemical theories are transformed into practical processes, this book is for you.
Christopher Meyer
|
Free
Press
Relentless Growth - How Silicon Valley Innovation Strategies Can Work In Your Business
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If you're looking to inject some of that renowned Silicon Valley momentum into your business, "Relentless Growth" might just be the catalyst you need. Christopher Meyer unpacks the innovation strategies that have propelled tech giants to the forefront, offering actionable insights and practical frameworks. Imagine revolutionizing your approach to growth while keeping that crucial innovative spark—this book promises to guide you through that transformative journey.
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This book would be a great read for someone who is interested in understanding the complexities and challenges of global marketing. With its focus on providing competitive orientation and strategies, it serves as a valuable compass for global marketing managers. The numerous real-company examples and in-depth cases offer practical insights into market entry, expansion, and rationalization. Whether you're a student or a professional, this book will help you navigate the global marketing landscape with confidence.
Robert L. Hilliard
|
Cengage
Learning
Writing for Television, Radio, and New Media
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Hilliard's comprehensive guide offers practical tips and techniques for writing successful scripts across various media, including TV, radio, and online platforms. With clear organization, excellent examples, and attention to detail, this book is a must-have for anyone looking to break into the world of professional writing for television, radio, or new media.
Reinventing the Business : Preparing Today's Enterprise for Tomorrow's Technology
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This book offers a comprehensive reinvention model which helps businesses make the necessary changes to adapt to technological advancements. It provides real-life examples of businesses that have reinvented themselves successfully, making the book an excellent guide for executives and entrepreneurs.
Sandy Carter
|
Ibm
Press
The New Language of Business : SOA & Web 2.0
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0.
2. The New Language of Business: SOA & Web 2.0 explains how organizations can use service-oriented architecture (SOA) to achieve integration and automation of key processes and infrastructure. The book demonstrates how businesses can become more agile and innovative by leveraging IT, and provides practical advice for implementing a flexible, responsive business model. The unique feature of the book is its extensive use of real-world examples, including a detailed case study of IBM, to illustrate the benefits and pitfalls of SOA. Recommended for IT professionals and business leaders who want to understand how to use technology to drive business performance.
The Company Of The Future - Meeting The Management Challenges Of The Communications Revolution
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The Company of the Future is an essential read for managers at all levels who want to stay ahead in our rapidly changing digital landscape. The book emphasizes the need to embrace and exploit the technology that is disrupting traditional business models, and to focus on building strong relationships among employees, customers, suppliers, and partners. Cairncross lays out ten critical capabilities for success in this new era, making this book a valuable roadmap for navigating the challenges and opportunities of the communications revolution.
Roger Jennings
|
Wrox
Expert One-on-One Visual Basic 2005 Database Programming
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"Expert One-on-One Visual Basic 2005 Database Programming" is a comprehensive guide for experienced VB programmers upgrading their skills. This book offers best practices and advanced techniques for data management with VB 2005 and SQL Server. With real-world examples and easy-to-follow instructions, readers can learn to create usable Windows and Web forms in minutes without writing a line of code. The book also covers T-SQL extensions, in-process Web services, and notifications. Overall, this book is an indispensable resource for programmers looking to develop their skills in Visual Basic 2005 and SQL Server.
Pearlin Siow
|
Armour
Publishing
Pte
Ltd
Secrets of Asia's Most Successful Internet Gurus - Learn How They Made Their Millions Online!
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Dive into this book if the digital realm fascinates you. It's like having a coffee chat with Asia's internet moguls, uncovering how their innovative thinking and strategic moves led them to astounding success in the virtual marketplace. The book doesn't just tell a story; it offers a treasure trove of lessons that might inspire your next big online venture.
Bob "Dr. Mac" LeVitus
|
For
Dummies
MacOS Sierra For Dummies
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This book is the ultimate guide for anyone who wants to harness the full potential of their Mac. It provides step-by-step instructions and practical tips to navigate through the classic features of MacOS Sierra, as well as expert advice on leveraging the major changes that come with this version. Whether you are a novice or an experienced user, "MacOS Sierra For Dummies" is the go-to resource to become a Mac maestro.
Million Dollar Web Presence: Leverage the Web to Build Your Brand and Transform Your Business
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If you're hoping to boost your online presence and harness the potent combination of technology and marketing prowess, this book could be your guide. It's penned by industry veterans who'll provide you with actionable insights to elevate your brand and business. Dive in for wisdom on how to convert web engagement into tangible success.
Mobile Media and Applications, From Concept to Cash : Successful Service Creation and Launch
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This book is a comprehensive guide for professionals and decision makers in the IT, Telecoms and Media industries looking to create and launch successful mobile services. The author provides real case studies and experiences to help readers understand the challenges and keys to success in this industry. It also highlights the impact of mobile devices and customer behavior on mobile services, and offers best practices for making service environments efficient and powerful. Overall, this book is an invaluable resource for anyone looking to create successful mobile services.
David G. Myers, Franklin Allen, Richard A. Brealey |
Mcgraw-hill
Corporate Finance 8e
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This book is best for students or professionals in finance who need a comprehensive guide to corporate finance. It covers various topics like capital budgeting, risk, and return that are fundamental to finance. The book stands out for its clear explanations and real-life examples, making it easy for readers to understand complex concepts.
Alex Musa, Howard Grossman |
Prima
Games
Saints Row: The Third - The Studio Edition : Prima's Official Game Guide
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Goodreads rating: 3.7
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This guidebook is a must-have for any gamer who wants to complete every mission and activity, acquire every collectible, and take over all rival gang territory. With a behind-the-scenes tour, the Studio Edition offers a unique insight into the game's design and development. The cheats for your cell phone and list of all accolades revealed make it easier to attain every Achievement or Trophy. The one-of-a-kind Saints style cover makes it a great addition to any gamer's collection.
Marshall Phelps, David Kline |
John
Wiley
&
Sons
Inc
Burning the Ships: Intellectual Property and the Transformation of Microsoft
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If you're fascinated by big tech's inner workings and the transformative power of collaboration, you'll find "Burning the Ships" compelling. It's not just a recounting of Microsoft's pivot; it's a playbook for modern executives on leveraging intellectual property to foster innovation. Phelps’s narrative promises to reveal the friction and triumphs that redefine an industry giant, delivering insights that could reshape how you view business strategy in an open innovation era.
Choudhry Moorad
|
Financial
Times
Management
Bond Market Securities
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If finance is your realm and understanding the ever-evolving bond market is your quest, "Bond Market Securities" is a lighthouse in murky waters. Moorad's clear explanations demystify the principles and instruments that make up the debt market. From yield curve models to index-linked bond analytics, it's indispensable for those looking to deepen their financial acumen or for professionals seeking a refresher.
Rick Barba
|
Prima
Games
The Sims, Livin' Large - Expansion Pack : Prima's Official Strategy Guide
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The book provides a detailed guide to the world of The Sims. It is perfect for new players who want to learn the ins and outs of the game, including how to create a family, manage their needs, and deal with challenges like roach infestations and alien abductions. The Livin' Large expansion pack is also thoroughly covered in the book, making it a must-read for players looking to enhance their gameplay.
Stan Rapp, Thomas L. Collins |
Mcgraw-hill
Beyond Maximarketing : The New Power of Caring and Daring
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This book can be a good read for anyone interested in the future of successful companies. It offers a new management philosophy called "a passion for caring and daring" which emphasizes building a strong relationship with customers. The book describes how successful companies can differentiate themselves by having a passionate commitment towards their customers. If you want to learn about the importance of building customer loyalty and how companies can achieve it, this book is a must-read.
Mark Addicks, Bob Pearson |
Jossey-bass
Pre-Commerce : How Companies and Customers are Transforming Business Together
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Goodreads rating: 3.93
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Pre-Commerce is a must-read for business leaders who want to stay ahead of the curve in the digital age. The book offers a step-by-step process for companies to transform the way they interact with and learn from customers, making it a valuable resource for executives who want to understand how social media is transforming commerce. The book's most unique feature is its focus on the concept of "pre-commerce," which emphasizes the importance of the customer's decision making process long before the actual transaction. By adopting the strategies outlined in this book, companies can position themselves to succeed in the new era of digital commerce.
Richard M. Levich
|
Mcgraw
Hill
Higher
Education
International Financial Markets - Prices And Policies
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Goodreads rating: 3.86
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This book is a comprehensive guide to understanding global financial markets. It analyzes key financial instruments, pricing mechanisms, and relationships, providing insights into the economic determinants of these markets. Additionally, it covers the policy issues that arise from private and public sector interactions. This book is recommended for finance professionals, investors, and anyone interested in understanding global financial systems.
Mary Modahl
|
Harper
Business
Now or Never: How Companies Must Change Today to Win the Battle for Internet Customers
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"Now or Never" is a must-read for businesses trying to attract and retain customers in the digital age. Mary Modahl provides valuable insights into the ten consumer segments and offers practical suggestions for businesses to make electronic commerce more attractive to shoppers. With clear and concise writing, this book is easy to understand and apply. Users will appreciate the actionable advice, making it a must-have for any business looking to stay ahead of the curve.
N/A
|
Madison
Square
Pr
California--Graphic Design
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"California Graphic Design showcases the work of top design firms, providing a glimpse into the most current and innovative graphic design solutions. This book would be perfect for students or professionals looking to stay up-to-date with the latest design trends and gain inspiration for their own work."
Fred Caswell
|
Trafalgar
Square
Success in Statistics
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"Success in Statistics" is an excellent book for individuals seeking to master statistical concepts and techniques. With its comprehensive coverage of topics and clear explanations, readers can easily absorb the content and apply their newfound knowledge to real-life situations. Caswell’s writing style is engaging and easy to follow, making it an excellent resource for anyone looking to improve their statistical skills.
Bert Rosenbloom
|
South-western
College
Pub
Marketing Channels: A Management View
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If delving into the intricacies of marketing channels and decision-making fascinates you, "Marketing Channels: A Management View" might just be your next great read. Bert Rosenbloom's expertise delivers an insightful blend of theory and practical application, all while addressing the swift technological and cultural shifts in the industry. This book equips you with a managerial perspective that's vital for navigating today's complex marketing landscapes.
Paul Trott
|
Pearson
Innovation Management and New Product Development
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As you're diving into the complexities of innovation and product development, this book stands as a comprehensive guide that connects academic theories with the real-world challenges of managing innovation. With its clear and accessible style, it brings to light the multifaceted nature of innovation management, aligning it with technology and knowledge management, and weaving them into the fabric of new product development. If staying ahead of the curve and understanding the intricacies of how companies innovate excites you, this book is designed to equip you with the insights necessary to navigate and lead in a world where innovation is key to success.
John Hagel III, Arthur G. Armstrong |
Harvard
Business
Review
Press
Net Gain : Expanding Markets through Virtual Communities
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"Net Gain" introduces a groundbreaking economic model to help readers understand and quantify the revenue potential of virtual communities. It offers valuable real-world scenarios and lessons for building value and creating a competitive edge in the online economy. Recommended for entrepreneurs, marketers, and business owners who want to establish an entirely new approach to product development, marketing, customer service, and distribution.
Ellen Sautter, Diane Crompton |
Jist
Works
Find a Job Through Social Networking: Use LinkedIn, Twitter, Facebook, Blogs and More to Advance Your Career
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This book could be a good read for you if you are looking to leverage social media platforms to advance your career. It reveals the secrets of using LinkedIn, Twitter, Facebook, blogs, and more to find job opportunities and make valuable connections. With practical tips and strategies, it empowers you to navigate the world of social networking to maximize your job search and achieve career success.
Michael S. Rabins, Charles E. Pritchard, Charles E. Harris Jr. |
Wadsworth
Publishing
Company
Engineering Ethics - Concepts And Cases
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"Engineering Ethics - Concepts And Cases" could be a valuable read for engineering students, as it provides over 200 case studies for analyzing ethical situations commonly faced in the field. The book also introduces a structured methodology for analyzing cases and highlights the importance of critical moral reasoning. The bibliography provides additional reading opportunities for those interested in delving deeper into the topic.
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Paul McGillick
|
Tuttle
Publishing
HB Design - Selected Architectural Works
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HB Design - Selected Architectural Works could be a good read for architecture enthusiasts and aspiring architects who seek inspiration from the exceptional pieces of architecture created by one of Asia's most successful and influential firms. The book not only showcases a comprehensive collection of their completed and in-progress work, but also sheds light on their process-driven philosophy, wherein each project is a journey of discovery with no assumptions made. HB Design strives to contribute meaningfully to the city with well-crafted buildings that delight and surprise, making it an exceptional addition to any architecture lover's bookshelf.
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Scott Fox
|
Amacom
Internet Riches: The Simple Money-Making Secrets of Online Millionaires
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If you're contemplating diving into the realm of online entrepreneurship, "Internet Riches" is akin to a treasure map for sprouting digital magnates. Scott Fox demystifies the path to building a thriving online business, often with little to no startup capital. His hands-on approach marries motivational anecdotes with practical strategies, making it less about the pipe-dream of internet riches and more about actionable steps you can take. Whether part-time hustles or full-time endeavors, this book could light the path to your own dot-com success story.
Graham Jones
|
Nicholas
Brealey
Click.ology: What Works in Onlline Shopping and How Your Business Can Use Consumer Psychology to Succeed
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If you're steering an online retail venture, "Click.ology" is like your navigator through the maze of digital consumer behavior. Graham Jones translates complex psychological patterns into actionable strategies, helping you understand why customers click 'buy' or abandon carts. It's like having an expert whispering in your ear, telling you precisely what tweaks to make to your website to not just chase, but catch those ever-elusive sales. The book's futuristic outlook ensures you're prepped not just for today's clicks but for tomorrow's as well.
B. Martin Pedersen
|
Graphis,
Inc.
Graphis Corporate Identity: v. 3
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Third in a valued series, this update takes a fresh look at what targeted companies have been doing over the past three years to create, present, and preserve their corporate image. The book spotlights 30 categories that tell the story of each company, including logos, symbols, product, and package design. 400 color and b&w illustrations.
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If you're fascinated by the intricate world of printed media, "What Is Publication Design?" could be your perfect companion. Lakshmi Bhaskaran takes you through a thorough exploration, touching all facets from aesthetics to sustainability in the field. Whether you're a novice with a budding interest in graphic design or a seasoned professional seeking inspiration, this well-rounded guide would serve up fresh insights, backed by an international array of design work that could prove to be both instructive and inspiring.
Patrick Carey, Dan Oja, June Jamrich Parsons |
Cengage
Learning
New Perspectives MicrosoftOffice 365 & Excel 2016: Comprehensive
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This comprehensive guide is a must-read for anyone looking to excel in Microsoft Excel 2016. With a focus on critical-thinking and problem-solving, it provides real-world scenarios and hands-on activities that make learning engaging and relevant. The inclusion of New Productivity Apps offers a visual introduction to various Microsoft applications, ensuring a well-rounded understanding of the Office 365 suite. By emphasizing learning outcomes and skill transference, this book equips readers with the tools they need to succeed in college and beyond.
I. Jacobson, Maria Ericsson, Agneta Jacobson |
Addison-wesley
The Object Advantage - Business Process Reengineering With Object Technology
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The Object Advantage is a must-read for managers and business owners who want to re-engineer their processes with object technology. This book provides practical steps to success by offering a blueprint for re-designing a business according to Business Process Reengineering (BPR) principles. It describes all the details of a business by viewing customers as users and business processes as cases of how they use the business. This book will be invaluable for re-engineering teams, employees within a re-engineered company who wish to understand their new environment, and systems analysts and designers expanding their applications of object technology into business modeling and re-engineering.
Gary Walsh, Denis R. Headon |
Wiley
Protein Biotechnology
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This book could be a good read for students or professionals in the field of biochemistry who are interested in learning about protein biotechnology. The book provides a comprehensive survey of the currently available products or those under development in this field, making it a valuable resource for anyone working in the biotech industry. Additionally, the book is easy to read and well-referenced, making it a reliable source of information.
David Whiteley
|
Mcgraw-hill
Book
Co
Ltd
Electronic Commerce
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This book could be a good read for someone who wants to understand the vast world of Electronic Commerce. Through its thorough exploration of consumer-oriented commerce, Electronic Markets, and Electronic Data Interchange (EDI), the book leaves no stone unturned. It provides a comprehensive guide that takes you on a journey through the intricacies of EC, making it a must-read for anyone looking to navigate this dynamic field.
The Economist
|
The
Economist
Pocket World in Figures 2009
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Recommendation:
- This book is for the curious minds who love to dive into a world of facts and figures. It provides rankings and data on a wide range of topics, from geography and population to finance and culture. With information on more than 200 subjects and profiles of major economies, it is an invaluable resource for anyone seeking to understand the world we live in. Get ready to be amazed by the fascinating insights within these pages.
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unknown author
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Bnn,
Inc.;
Ram
Graphic Design for Wedding
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If you're dreaming of a personalized wedding that truly reflects your uniqueness as a couple, "Graphic Design for Wedding" might just be the inspirational treasure trove you're looking for. From invites to catalogs, this book is full of tangible ideas to make your special day visually stunning and memorably yours.
Mark J.P. Anson
|
Wiley
CAIA Level I
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This book is a must-read for anyone preparing for the CAIA Level I exam as it contains all "need to know" material for candidates and is the official study text. It covers both traditional and alternative investment markets, with a focus on the latter, and is organized with a study guide outline and learning objectives with key terms. Additionally, the book addresses all unique attributes associated with the alternative investments space, making it an invaluable resource for specialists in the field.
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Jerry Dimos, Steven Groves, Guy Powell |
Wiley
ROI of Social Media
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Diving into "ROI of Social Media" will empower you to architect and quantify the impact of your social media efforts. Tailored especially for those grappling with proving the fiscal worth of their social marketing, it's almost like a GPS for navigating the landscape where finance meets social strategy. The book's practical blend of robust case studies across various global brands ensures actionable insights, making it an indispensable resource for marketing professionals aiming to cement their digital campaigns' value within their organizations.
Peter S. Pande et al, Roland R. Cavanagh, Robert P. Neuman |
Mcgraw
Hill
The Six Sigma Way: How GE, Motorola, And Other Top Companies Are Honing Their Performance
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If you're looking to understand how major corporations achieve remarkable efficiency and quality, "The Six Sigma Way" offers a deep dive into the methodology that's been adopted by industry leaders. It's not just theory; it's practical insight that could transform your approach to process improvement and operational excellence. Consider it a must-read if you're in the business of business optimization.
David Groth
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Sybex,
Incorporated
Cabling - The Complete Guide To Network Wiring
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"Cabling - The Complete Guide To Network Wiring" is the ultimate resource for network technicians and cable installers. It covers everything from cabling system design and installation to troubleshooting your system. The book is filled with practical tips and tricks for safely and effectively working with cables in the workplace. A unique feature of this book is the 32-page color insert that makes identifying connectors and cables a breeze. Whether you're a seasoned network professional or just starting out, this book is an essential resource for anyone working with cables in a network setting.
Catharine M. Fishel
|
Rockport
Pub
Packaging : 50 Real-Life Projects Uncovered
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If you have a fascination for the artistry behind the products we use every day, this book offers a treasure trove of insights. By dissecting real-world examples, you'll get a behind-the-scenes look at the packaging design process, from the earliest sketches to the finished product. Whether you're a budding designer, a marketer, or simply curious about packaging, you'll find 'Packaging: 50 Real-Life Projects Uncovered' an enlightening and practical guide to design challenges and triumphs.
Yuval Cohen
|
Crc
Press
Introduction to Industrial Engineering
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If industrial engineering piqued your interest or if you're considering this field as a career path, "Introduction to Industrial Engineering" can be a cornerstone for your studies and understanding. Written to bridge the gap between theory and practice, it provides a comprehensive overview of the role, tools, and essential psychological and ergonomic considerations within the profession. By exploring the new developments and traditional aspects of industrial engineering, this book could serve as both a foundational text and a springboard for further specialization.
Michael J. Bauer, Charles C. Poirier |
Berrett-koehler
Publishers
E-Supply Chain - Using the Internet to Revolutionize Your Business: How Market Leaders Focus Their Entire Organization on Driving Value to Customers
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Goodreads rating: 2.33
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If you're intrigued by how market leaders seamlessly integrate the internet into their supply chains for unmatched efficiency and customer satisfaction, this book could reveal some groundbreaking strategies. The authors, Poirier and Bauer, offer a forward-thinking exploration that feels especially relevant for entrepreneurs or business managers looking to stay ahead in a digital-first economy. Despite its publication date, the fundamental insights remain pertinent in today's rapidly evolving e-commerce landscape.
Linden Brown, Richard Fletcher, Sean De Burca |
Pearson
College
Div
International Marketing : An SME Perspective
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This book provides a comprehensive coverage of practical marketing planning and strategies that cater to the growing SMEs. With emphasis on technology and a network perspective, readers can gain real-life examples from case studies and Instructor's Manual.
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