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Creative Nonfiction

Dive into the world of Creative Nonfiction at Thryft. Our collection features compelling narratives blending factual reporting with artistic storytelling. From gripping memoirs to engaging essays, explore various perspectives on our dynamic world.

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The Invisible Grail: How Brands Can Use Words to Engage with Audiences - Thryft

The Invisible Grail: How Brands Can Use Words to Engage with Audiences

₱440.55 from ₱292.05 Save up to 37%

₱440.55 from ₱292.05 Save up to 37%

In stock: Very Good

If you're intrigued by the alchemy of language and branding, "The Invisible Grail" is a clarion call to revisit the potency of words. Imagine threading narratives that not just speak to but resonate with your audience, transforming mere consumers into loyal advocates. It's a cerebral journey into the heart of masterful communication—a must-read as you craft the verbal essence of your brand.
The Escape Manifesto : Quit Your Corporate Job. Do Something Different! - Thryft
Escape the City | Capstone

The Escape Manifesto : Quit Your Corporate Job. Do Something Different!

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 4.06

₱440.55 from ₱242.55 Save up to 45%

In stock: Well Read

If you're feeling trapped in your 9-to-5 job, this book isn't just a ray of hope—it's your guide to breaking free. You aren't alone in wanting more from life than a predictable work routine. Let these authors be your mentors in navigating the leap from dissatisfaction to a fulfilling career path that aligns with your passions. Whether it’s starting a business, shifting careers, or embarking on adventure, "The Escape Manifesto" offers the inspiration and practical steps you're seeking.
Pinterest for Business: How to Pin Your Company to the Top of the Hottest Social Media Network - Thryft
Edward Swiderski, Jess Loren  | Que Publishing

Pinterest for Business: How to Pin Your Company to the Top of the Hottest Social Media Network

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 2.64

₱440.55 from ₱242.55 Save up to 45%

In stock: Like New

If you've noticed how visuals can dramatically enhance engagement online, "Pinterest for Business" could be your playbook. It offers practical steps to not just participate but excel on Pinterest—an oft-underrated platform that can drive sales and brand recognition. With case studies to illustrate successes and detailed tips, this guide offers a hands-on approach to leveraging the power behind those pins. Transform how you market with a visual edge that this book equips you with.
Design to Grow : How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too) - Thryft
David Butler, Linda Tischler  | Penguin Books Ltd

Design to Grow : How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)

₱440.55 from ₱242.55 Save up to 51%

Goodreads rating: 3.75

₱440.55 from ₱242.55 Save up to 51%

In stock: Well Read

If you're keen on understanding how a colossal company like Coca-Cola maintains its competitive edge, "Design to Grow" cuts right to the chase. David Butler provides a rare glimpse into the dynamic interplay between maintaining massive scale and embracing agility. Perfect for both the seasoned manager and the aspiring entrepreneur, this book translates complex business strategies into actionable insights.
Innovation is Everybody's Business - Thryft
Tamara Ghandour | Nicholas Brealey

Innovation is Everybody's Business

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book is a game-changer for anyone who has ever felt undervalued in their work. With powerful insights and a practical approach, Tamara Ghandour shows us that innovation is not limited to a select few, but accessible to all. By understanding our unique innovation style and using it to our advantage, we can transform ourselves into invaluable assets in any workplace. Whether you're in the C-Suite or on the frontline, this book will empower you to prove your worth and make a lasting impact through innovation. Get ready to unleash your full potential and become indispensable.
The Little Book of Thinking Big Aim Higher and Go Further Than You Ever Thought Possible - Thryft
Richard Newton | Capstone

The Little Book of Thinking Big Aim Higher and Go Further Than You Ever Thought Possible

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 3.8

₱440.55 from ₱242.55 Save up to 45%

In stock: Like New

If you're feeling stuck or your dreams seem out of reach, 'The Little Book of Thinking Big' could be the nudge you need. It's not just about lofty ideas; Richard Newton equips you with practical thinking tools to redefine your goals and refocus on what truly matters, propelling you towards a life full of purpose and possibility. It’s a quick read that promises to expand your horizons and ignite your determination.
Pacing for Growth: Why Intelligent Restraint Drives Long-term Success - Thryft
Alison Eyring | Berrett-koehler Publishers

Pacing for Growth: Why Intelligent Restraint Drives Long-term Success

₱490.05 from ₱292.05 Save up to 46%

Goodreads rating: 4.36

₱490.05 from ₱292.05 Save up to 46%

In stock: Well Read

"Pacing for Growth" feels like a coach in book form, really. Alison Eyring brings a fresh perspective by paralleling the principles of endurance training with growing a business. Imagine understanding the limits and maximizing the potential of your team like an athlete who knows when to push and when to conserve energy. It’s about finding that sweet spot – maintaining momentum without risking burnout. This book could change the way you navigate your company's growth, with strategies that are as practical as they are insightful.
Principles and Practice of Marketing - Thryft
David Jobber | Mcgraw-hill Inc., Us

Principles and Practice of Marketing

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 4.08

₱429.75 from ₱292.05 Save up to 36%

In stock: Very Good

If you're keen on grasping the dynamics of current marketing trends, this book by Jobber and Ellis-Chadwick could be your go-to resource. It doesn't just cover the core principles but also connects you with the digital aspects of marketing like mobile and email strategies, which are crucial in today's digital-driven world. Plus, its focus on ethics adds depth, aligning with modern expectations of corporate responsibility.
Think Write Grow : How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More - Thryft
Grant Butler | Wiley

Think Write Grow : How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More

₱787.05 from ₱391.05 Save up to 50%

Goodreads rating: 3.48

₱787.05 from ₱391.05 Save up to 50%

In stock: Well Read

If you're looking to make a real impact in your field, "Think Write Grow" could become your manual for success. The principles that Grant Butler shares are distilled from the strategies of prominent figures and are designed to help you convert your knowledge into influence. If crafting meaningful content that propels both you and your business forward is your goal, this book promises to guide you through accomplishing just that. With its practical approach, you're likely to find yourself returning to its insights again and again as you build your thought leadership platform.
The Business Model Innovation Factory - How To Stay Relevant When The World Is Changing - Thryft

The Business Model Innovation Factory - How To Stay Relevant When The World Is Changing

₱935.55 from ₱440.55 Save up to 57%

₱935.55 from ₱440.55 Save up to 57%

In stock: Very Good

Reasons to read: - "The Business Model Innovation Factory" is a must-read for leaders and organizations looking to stay relevant and competitive in today's fast-changing world. - With real-world examples and practical advice, Saul Kaplan provides survival skills on how to design, prototype, and experiment with new business models in the face of disruptive markets and competition. - By understanding the need for constant business model innovation, this book helps leaders avoid being "Netflixed" and provides the tools to create a pipeline of new business models.
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
Luke Sullivan | John Wiley & Sons Inc

Hey, Whipple, Squeeze This: A Guide to Creating Great Ads

from ₱1,628.55

Goodreads rating: 4.21

from ₱1,628.55

In stock: Well Read

If you're intrigued by the power of creativity in marketing, "Hey, Whipple, Squeeze This" could be your new favorite read. Luke Sullivan offers a witty and informative dive into the advert world, blending historical perspectives with contemporary insights, especially into digital realms. It's a must-read for anyone aspiring to craft ads that strike a chord and actually sell — a bridge between art and commerce in the quirkiest, most enlightening way.
Wordcraft : The Art of Turning Little Words Into Big Business - Thryft
Alex Frankel | Crown

Wordcraft : The Art of Turning Little Words Into Big Business

₱490.05 from ₱242.55 Save up to 55%

Goodreads rating: 3.4

₱490.05 from ₱242.55 Save up to 55%

In stock: Well Read

Wordcraft provides insights on the literary aspects of brand creation, revealing the stories behind some of the most recognizable brands such as Viagra and IBM's "e-business". Alex Frankel offers a unique insider's perspective on the professional naming marketing strategy and how it influences consumer behavior across various markets. This book is highly recommended for marketing professionals, entrepreneurs and those interested in learning about successful brand creation.
Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 3.67

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
B2B Means Back to Basics Whether It's the Net or Whether It's Not, Business Is Business (In Case You Forgot) - Thryft
Bill Quain | International Network Training Institute, Inc.

B2B Means Back to Basics Whether It's the Net or Whether It's Not, Business Is Business (In Case You Forgot)

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 3.97

₱429.75 from ₱292.05 Save up to 36%

In stock: Very Good

B2B Means Back to Basics is a great read if you're looking to ground yourself in classic business wisdom that stands true regardless of the digital era we're in. Bill Quain's straightforward approach reminds us that despite technological advances, the core of business success remains unaltered. This book could be a reality check and a motivational guide all in one, especially if you're navigating the complexities of modern business environments.
Brand Warfare 10 Rules for Building the Killer Brand : Lessons for New and Old Economy Players - Thryft
David F. D'Alessandro, Michele Owens  | Mcgraw-hill

Brand Warfare 10 Rules for Building the Killer Brand : Lessons for New and Old Economy Players

₱440.55 from ₱242.55 Save up to 46%

Goodreads rating: 3.41

₱440.55 from ₱242.55 Save up to 46%

In stock: Very Good

If you're interested in why some brands become household names while others fade into obscurity, "Brand Warfare" is a must-read. It's packed with insights from real-world examples and gives you actionable strategies to make your brand stand out. D'Alessandro's battle-tested rules could transform how you approach marketing and brand identity.
The Ten Faces of Innovation : IDEO's Strategies for Beating the Devil's Advocate and Driving Creativity Throughout Your Organization - Thryft
Sold out
Jonathan Littman, Tom Kelley  | Currency/doubleday

The Ten Faces of Innovation : IDEO's Strategies for Beating the Devil's Advocate and Driving Creativity Throughout Your Organization

from ₱313.65

Goodreads rating: 3.99

from ₱313.65

Out of stock

This book is a must-read for anyone looking to foster innovation and drive creativity within their organization. Through captivating stories and real-world examples, Tom Kelley takes you on a journey to discover the ten roles that can ignite innovation and counter the skeptics. Whether you're an entrepreneur, a manager, or simply someone who wants to unleash their creative potential, The Ten Faces of Innovation will provide you with practical strategies to transform your thinking, challenge the status quo, and bring fresh ideas to life. Get ready to be inspired and empowered to make a difference in your professional life!
Wild Idea Club : A Collaborative System to Solve Workplace Problems, Improve Efficiency, and Boost Your Bottom Line - Thryft
Sold out
Andrew Chapman, Lee Silber, Linda Krall  | Weiser

Wild Idea Club : A Collaborative System to Solve Workplace Problems, Improve Efficiency, and Boost Your Bottom Line

from ₱251.10

Goodreads rating: 3.61

from ₱251.10

Out of stock

This book is a must-read for managers looking to transform their workplace into an innovative and efficient environment. By introducing the concept of idea-generating clubs, the author empowers employees to take ownership of problem-solving. With step-by-step guidance, managers can tap into the collective genius of their team, foster collaboration, and boost morale. In a world where doing more with less is a necessity, this book offers practical strategies to drive innovation and ensure survival in tough times.
Mindchamps Way, The: How To Turn An Idea Into A Global Movement - Thryft
Sold out

Mindchamps Way, The: How To Turn An Idea Into A Global Movement

from ₱753.75

from ₱753.75

Out of stock

This book could be a good read for someone who is interested in making a real impact in the field of education. It tells the inspiring story of MindChamps, an organization that combines passion and business strategy to create a global movement. This book will show you how their unique philosophy and values-driven strategies have the power to shape the future of individuals, families, communities, countries, and education systems worldwide. If you're looking for a book that will motivate and inspire you to make a difference, "The MindChamps Way" is a must-read.
Harvard Business Review on Breakthrough Thinking
New
Dorothy Leonard-Barton, Jeffrey F. Rayport  | Harvard Business Press

Harvard Business Review on Breakthrough Thinking

from ₱539.55

Goodreads rating: 3.6

from ₱539.55

In stock: Well Read

If you're looking to spark a transformation in how you or your company thinks about and fosters innovation, this book is a treasure trove. It's not just about flashes of creative genius; it's about structuring your strategic processes to nurture and sustain breakthrough thinking. Harvard Business Review's collection gives you access to a mindset that has shaped successful strategies for countless professionals.
Cutting Edge Advertising
New
Jim Aitchison, Neil French  | Prentice Hall Ptr

Cutting Edge Advertising

from ₱292.05

Goodreads rating: 4.02

from ₱292.05

In stock: Well Read

If you're looking to revolutionize the way you approach print advertising, "Cutting Edge Advertising" could be a game-changer for you. This book isn't stuck in the past—it actively dismantles outdated methods and takes you on a journey through the principles that are shaping advertising now. You'll gain insider knowledge from renowned advertising professionals and learn how to craft compelling ads that resonate in today's market. This isn't just theory; it’s a practical guide that will inspire you to create and innovate.
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
New
David Meerman Scott | Wiley

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

from ₱638.55

Goodreads rating: 3.85

from ₱638.55

In stock: Well Read

If keeping up with marketing’s digital revolution feels overwhelming, this book acts as your compass. It's ideal for entrepreneurs and marketers who want to speak directly to their customers without the hefty price tag of traditional marketing. David Meerman Scott, a seasoned marketing strategist, gives you a roadmap full of real-world examples, ensuring you stay current with the latest social media and content marketing trends. This is a must-read to craft impactful, cost-effective campaigns and harness the full potential of digital platforms.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.