Economics
Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Jason Barron
|
Portfolio
Penguin
The Visual MBA : A Quick Guide to Everything You'll Learn in Two Years of Business School
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Goodreads rating: 3.76
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The Visual MBA is a must-read for anyone interested in the fundamentals of business. Jason Barron has expertly condensed an entire two-year MBA program into a concise and easy-to-read guide. The book’s colorful illustrations and straightforward language make even the most complex subjects approachable. With sections on marketing, finance, accounting, and strategy, The Visual MBA is an essential tool for anyone looking to expand their business knowledge and succeed in their career.
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Scott Galloway
|
Penguin
Us
The Four : The Hidden DNA of Amazon, Apple, Facebook, and Google
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Goodreads rating: 3.84
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Cuốn sách vạch trần bản chất của Amazon, Apple, Facebook và Google Được dịch sang 22 thứ tiếng, nằm trong danh sách “best seller” của cả New York Times và USATODAY, Tứ Đại Quyền Lực (The Four) khiến cả thế giới rúng động vì lượng sự thật nó hàm chứa trong nội dung. Quyển sách được khuyến cáo với người đọc là họ sẽ bàng hoàng không hề nhẹ trước những điều mình đọc…“Đây là quái vật của dòng sách kinh tế. Cuốn sách thiết yếu và bao quát này hết sức sắc bén, thú vị và cay nghiệt. Những nhận xét thẳng và thật của Scott Galloway chẳng kiêng dè bất cứ một đại gia công nghệ nào. Thực sự là một cuốn sách đáng đọc”, Chuyên gia tâm lý Adam Alter, giảng viên ngành tâm lý học tại trường kinh doanh Stern thuộc Đại học New York nhận xét như thế khi đọc xong Tứ Đại Quyền Lực. Đây là cuốn sách đầu tay của Scott Galloway, một giáo sư tại khoa Kinh doanh Stern thuộc đại học New York, phụ trách giảng dạy về chiến lược thương hiệu và tiếp thị số cho các học viên MBA năm thứ hai.Scott là một nhà đầu tư, đã sáng lập 9 công ty bao gồm L2, Red Envelope và Prophet. Anh cũng từng lọt vào danh sách 50 Giáo sư Kinh doanh Xuất sắc nhất thế giới của trang thông tin Poets & Quants vào năm 2012. Loạt clip hàng tuần Winners and Losers của ông trên YouTube đã thu hút được hàng chục triệu lượt xem. Vậy, tác phẩm của một giáo sư “siêu” kinh doanh này hấp dẫn người đọc ở điểm nào?Đầu tiên, đây là tác phẩm “đụng chạm” trực diện chuyện kinh doanh của Amazon, Apple, Facebook và Google, bốn doanh nghiệp có sức ảnh hưởng áp đảo nhất hành tinh này hiện nay. Bằng sự tôn trọng tuyệt đối, giáo sư Scott Galloway ghi nhận thành công và hành trình thành công của những tên tuổi đình đám nhất trong giới công nghệ này. Những con số, những phép so sánh mà tác giả mang đến cho người đọc khả năng hình dung các “ông lớn” này đang lớn đến mức nào. Đi sâu vào chiến lược kinh doanh của bốn cái tên hàng đầu, Scott Galloway cùng đồng thời lý giải từng quyết định, từng thương vụ lớn mà những doanh nghiệp này đã thực hiện. Ông quan niệm, hiểu được sự lựa chọn của bộ tứ quyền lực là hiểu được mô hình kinh doanh và cách họ tạo ra giá trị trong kỷ nguyên số. “Tôi viết cuốn sách này với hy vọng độc giả sẽ có được cái nhìn thấu đáo và nhận ra được thế mạnh của doanh nghiệp trong một nền kinh tế mà chưa bao giờ dễ trở thành tỷ phú như bây giờ, nhưng cũng chưa bao giờ trở thành triệu phú khó đến vậy”, tác giả chia sẻ. Tuy nhiên, điều khiến tác phẩm của Scott Galloway cực kỳ hấp dẫn là vì ông đã không kiêng dè khi chứng minh, hiểu biết của cả thế giới về bốn cái tên quyền lực kia gần như đều… sai bét. Vượt thoát khỏi làn khói thần bí vây quanh bộ tứ quyền lực ấy che mắt, ông thẳng tay lột phăng chiếc mặt nạ dát vàng của bộ tứ quyền lực để mổ xẻ chiến lược và năng lực thao túng siêu phàm của họ, từ đó giúp độc giả học hỏi và áp dụng những kỹ thuật đó vào sự nghiệp của chính mình.Trong nửa đầu quyển sách, tác giả đưa người đọc vào quá trình xem xét từng chàng kỵ binh và phân tích những chiến lược của họ. Các doanh nghiệp khác có thể học gì từ những chiến lược này. Trong phần thứ hai là cách thức nhận diện những thế mạnh cạnh tranh của bộ tứ này, xem cách kinh doanh mới của họ đang diễn tiến như thế nào. Bên cạnh đó, tac giả cũng cho người đọc thấy được cách thức bộ tứ bảo vệ thị trường của mình ra sao.Bằng một phong thái hết sức từ tốn, Scott Galloway đưa người đọc từ bất ngờ này sang bất ngờ khác. Đâu là tội lỗi của bốn chàng kỵ binh này? Họ đã lợi dụng các chính phủ và đối thủ cạnh tranh như thế nào trong việc bảo vệ sở hữu trí tuệ?Không chỉ dừng lại ở bốn cái tên khổng lồ, tác giả mở rộng bức tranh, mang đến độc giả cái nhìn toàn cảnh bằng cách điểm mặt các ứng cử viên công nghệ sáng giá khác, từ Netflix đến Alibaba, một Amazon thu nhỏ của Trung Hoa, rồi Uber và những người khổng lồ một thời từng làm mưa làm gió như IBM, Microsoft… để cùng tìm câu trả lời cho câu hỏi liệu họ có thể quay lại đường đua hay không? Ai trong số họ có khả năng phát triển một nền tảng chi phối hơn so với bộ tứ hiện tại? Ai sẽ có khả năng trở thành chàng kỵ binh thứ năm? Và, bộ tứ sẽ đưa con người đi đến đâu.Vạch trần bản chất kinh doanh của bốn doanh nghiệp đang ảnh hưởng rất lớn đến đời sống con người nhưng Tứ Đại Quyền lực của Scott Galloway không gây hoang mang cho người đọc. Cuộc trò chuyện ông với độc giả đầy giá trị khi ông cùng người đọc nhìn vào bản thân mình, xem những tính chất nghề nghiệp nào giúp chúng ta tồn tại và có thể hưởng lợi trong kỷ nguyên của bộ tứ quyền lực này. Như lời vị doanh nhân nổi tiếng Calvin McDonald, CEO của Sephora, Scott Galloway thành thật và táo bạo đến tàn nhẫn nhưng cuốn sách này sẽ buộc bạn thay đổi cách nghĩ của mình.Sách do nhà báo Lương Trọng Vũ, Kênh truyền hình FBNC chuyển ngữ, First News thực hiện, NXB Tổng Hợp TP.HCM ấn hành.
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Suzy Welch, Jack Welch |
Harper
Collins
Publication
Ltd
The Real-Life MBA : The No-Nonsense Guide to Winning the Game, Building a Team and Growing Your Career
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Goodreads rating: 3.65
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Business authors Jack and Suzy Welch return, nearly a decade after publishing their international bestseller, Winning, to tackle the most pressing business challenges in the modern world. From creating winning strategies to leading and managing others The Real Life MBA acts as an essential guide for every person in business today - and tomorrow.You can talk about theories, concepts, and ideologies all you want, but when it gets right down to it, winning in business is all about mastering the gritty, inescapable, make-or-break, real-life dilemmas that define the new economy, the old economy, and everything in between. My boss is unbearable. I’m stuck in career purgatory. My team lacks enthusiasm. Our IT department is incompetent. Our strategy is outdated. We don’t understand our Chinese partners. We’re just not growing.This is the real stuff of work today.In the decade since their international best-seller Winning was published, Jack and Suzy Welch have dug deeper into the world of business than ever before , travelling the world consulting to businesses of every size and in every industry, working closely with entrepreneurs from Mumbai to Silicon Valley, starting their own company, and owning and managing more than 40 companies through private equity. Coupled with Jack’s 20 years of iconic leadership at GE and Suzy’s tenure as editor of the Harvard Business Review, their new database of knowledge infuses the pages of The Real Life MBA with fresh, relevant stories and equally powerful solutions.
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Rashmi Bansal
|
Eklavya
Education
Foundation
Connect the Dots
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Goodreads rating: 3.76
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"Connect the Dots" could be a good read for someone who is looking for a practical guide towards starting and building their own business. The book highlights the journeys of 20 successful entrepreneurs in India from humble beginnings who found success by "connecting the dots". The book also explores the importance of recognizing opportunities and taking bold risks in shaping your future, making it an inspiring read for entrepreneurs.
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Eric Schmidt, Jonathan Rosenberg |
Grand
Central
Publishing
How Google Works
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Goodreads rating: 4.05
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Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives."Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.
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Sangeet Paul Choudary, Geoffrey G. Parker, Marshall W. Van Alstyne |
W.
W.
Norton
&
Company
Platform Revolution : How Networked Markets Are Transforming the Economy--and How to Make Them Work for You
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Goodreads rating: 4.04
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This book is perfect for entrepreneurs who are looking to develop platform-based businesses. It explains the strategies and tactics behind successful platform businesses and provides practical advice on how to start and run a platform business. It also covers essential issues such as regulation and consumer trust, making it a valuable resource for established businesses looking to adapt to a changing marketplace. By examining examples such as Uber and Tinder, the authors demonstrate how platforms are disrupting traditional industries, making this a must-read for anyone interested in the future of business.
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Leander Kahney
|
Atlantic
Books
Inside Steve's Brain
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Goodreads rating: 3.95
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"Inside Steve's Brain offers a comprehensive analysis of Steve Jobs' leadership style, his critical thinking, and his unwavering commitment to authenticity. It is an ideal book for anyone who aspires to be a great leader or thrive in the business world. Kahney's book inspires readers to think differently and challenge the status quo, much like Jobs himself."
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Clayton M. Christensen
|
Harvard
Business
Review
Press
The Innovator's Dilemma : When New Technologies Cause Great Firms to Fail
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Goodreads rating: 4.04
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This book would be a great read for entrepreneurs, business owners and anyone interested in innovation. It highlights the challenges that come with innovation, even in established companies. It also provides insights on how to handle the dilemmas encountered when managing innovation in organizations. The book's unique and distinctive feature is its ability to provide strategies for dealing with innovation-related challenges.
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Bill Gates
|
Random
House
Large
Print
Publishing
How to Avoid a Climate Disaster: The Solutions We Have and the Breakthroughs We Need
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Goodreads rating: 4.13
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If you're someone deeply concerned about climate change but feel overwhelmed by the complexity of the problem, Gates offers you a digestible and motivating plan. He uses his tech and business acumen to dissect and present actionable steps, not just for policymakers but for individuals as well. Reading this book feels like having a pragmatic friend guide you through a crisis with a mix of hard truths and hopeful solutions.
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Bob Burg
|
Portfolio
Hardcover
The Go-Giver : A Little Story About a Powerful Business Idea
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Goodreads rating: 4.33
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This is the international bestseller with a radically simple message. "The Go-Giver" tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. One day, desperate to land a big deal at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his devotees simply as the Chairman. Over the next week, Pindar introduces Joe to a series of 'go-givers': a restaurateur, a CEO, a financial adviser, a broker, and the 'Connector' who brought them all together. Pindar's friends share the Five Laws of Stratospheric Success and teach Joe how to open himself up to the power of giving. Joe learns that changing his focus from getting to giving - putting others' interests first and continually adding value to their lives - leads to unexpected returns. Imparted with wit and grace, "The Go-Giver" is a heartwarming and inspiring tale that brings new relevance to the old proverb 'Give and you shall receive'.
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Grace Bonney
|
Artisan
In the Company of Women : Inspiration and Advice from over 100 Makers, Artists, and Entrepreneurs
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Goodreads rating: 4.11
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"In the Company of Women is the perfect read for anyone who is looking for motivation and inspiration to fuel their own business ventures. Through interviews with over 100 successful women from diverse backgrounds, this book provides practical advice on how to succeed in entrepreneurship while staying true to your beliefs. The lush photographs and individual stories of these women's paths to success will captivate and motivate readers to pursue their dreams fearlessly."
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Chris Guillebeau
|
Gardners
Vi
Books
Ams006
The $100 Startup - Reinvent The Way You Make A Living, Do What You Love, And Create A New Future
₱300.15
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Goodreads rating: 3.88
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In Chris Guillebeau's travel to over 175 countries, he has met two kinds of people: those like himself who have the time and income to follow their whims and who've created an entertaining and fulfilling life--and those who feel trapped. This second group wants what the first group has, but the big stumbling block is making money. Because Chris realized that the first group has knowledge to impart, he identified 1500 people worth emulating, and refining that further, he offers here the 50 most valuable and interesting examples of micro-business success. In nearly all cases, people with no special skills discovered a way to monetize their personal passions. It's about finding the intersection between what you like to do and what other people will pay for. You don't need an MBA, a business plan, or even employees. All you need is a product or service that flows from what you love to do anyway, people willing to pay, and a way to get paid.
Michael E. Porter
|
Free
Press
Competitive Advantage : Creating and Sustaining Superior Performance
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The essential complement to the pathbreaking book Competitive Strategy, Michael E. Porter's Competitive Advantage explores the underpinnings of competitive advantage in the individual firm.Competitive Advantage introduces a whole new way of understanding what a firm does. Porter's groundbreaking concept of the value chain disaggregates a company into "activities," or the discrete functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, Competitive Advantage takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company's relative cost position. Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. Competitive Advantage also provides for the first time the tools to strategically segment an industry and rigorously assess the competitive logic of diversification. That the phrases "competitive advantage" and "sustainable competitive advantage" have become commonplace is testimony to the power of Porter's ideas. Competitive Advantage has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter's work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable.
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David Kirkpatrick
|
Simon
&
Schuster
The Facebook Effect : The Inside Story of the Company That is Connecting the World
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The inside story of Facebook, told with the full, exclusive cooperation of founder Mark Zuckerberg and the company's other leaders.In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran.Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else.How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.
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Kenneth L. Fisher, Robert G. Hagstrom, Bill Miller |
Wiley
The Warren Buffett Way : Investment Strategies of the World's Greatest Investor
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Goodreads rating: 4.17
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"The Warren Buffett Way could be a good read for those interested in understanding the genius behind one of the most successful investors of all time. The book provides insights into Buffett's timeless investment strategies and techniques that have made him immensely successful, all while being presented with up-to-date examples. It's like having a personal coaching session with the greatest investor himself!"
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Seth Godin
|
Portfolio
Purple Cow, New Edition : Transform Your Business by Being Remarkable
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Goodreads rating: 3.78
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Purple Cow could be a good read for entrepreneurs and business owners looking to make their products and companies more remarkable. Seth Godin inspires readers to think outside the box and create products that are worth marketing. His stories about companies like Starbucks and Apple serve as great examples of what it means to be a remarkable product. This book could help users stand out in their industry and gain a competitive edge.
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Alexa Clay, Kyra Maya Phillips |
Simon
&
Schuster
The Misfit Economy : Lessons in Creativity from Pirates, Hackers, Gangsters and Other Informal Entrepreneurs
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Goodreads rating: 3.29
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“A fresh perspective on business practices or working lives…and a snappy introduction to a new way of thinking” (Financial Times), The Misfit Economy shows how lessons in innovation, salesmanship, and entrepreneurship can come from surprising places: pirates, bootleggers, counterfeiters, hustlers, and others living on the fringe of society.Who are the greatest innovators in the world? You’re probably thinking Steve Jobs, Thomas Edison, Henry Ford. The usual suspects. Well, The Misfit Economy isn’t about them. It’s about people you’ve never heard of. It’s about people who are just as innovative, entrepreneurial, and visionary as the Jobses, Edisons, and Fords of the world, except they’re not operating out of Silicon Valley. They’re in the street markets of Sao Paulo and Guangzhou, the rubbish dumps of Lagos, the flooded coastal towns of Thailand. They are pirates, slum dwellers, computer hackers, dissidents, and inner city gang members.Across the globe, diverse innovators are working in the black, grey, and informal economies to develop solutions to myriad challenges. Far from being “deviant entrepreneurs” that pose threats to our social and economic stability, these innovators display remarkable ingenuity, pioneering original methods and best practices that we can learn from and apply to formal markets in urgent need of change.In their “well-paced read about a unique perspective on supply and demand and those who create it” (Library Journal), Alexa Clay and Kyra Maya Phillips investigate the stories of underground innovation that make up the Misfit Economy. They examine the teeming genius of the underground and ask: Who are these unknown visionaries? How do they work? How do they organize themselves? How do they catalyze and execute upon innovation? And ultimately, how can you take these lessons into your own world? The Misfit Economy tells you how.
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Peter Weill, Stephanie Woerner |
Harvard
Business
Review
Press
What's Your Digital Business Model? : Six Questions to Help You Build the Next-Generation Enterprise
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Digital transformation is not about technology--it's about change. In the rapidly changing digital economy, you can't succeed by merely tweaking management practices that led to past success. And yet, while many leaders and managers recognize the threat from digital--and the potential opportunity--they lack a common language and compelling framework to help them assess it and guide them in responding. They don't know how to think about their digital business model. In this concise, practical book, MIT digital research leaders Peter Weill and Stephanie Woerner provide a powerful yet straightforward framework that has been field-tested globally with dozens of senior management teams. Based on years of study at the MIT Center for Information Systems Research (CISR), the authors find that digitization is moving companies' business models on two from value chains to digital ecosystems, and from a fuzzy understanding of the needs of end customers to a sharper one. Looking at these dimensions in combination results in four distinct business models, each with different capabilities. The book then sets out six driving questions, in separate chapters, that help managers and executives clarify where they are currently in an increasingly digital business landscape and highlight what's needed to move toward a higher-value digital business model. Filled with straightforward self-assessments, motivating examples, and sharp financial analyses of where profits are made, this smart book will help you tackle the threats, leverage the opportunities, and create winning digital strategies.
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Clayton M. Christensen
|
Harperbusiness
The Innovator's Dilemma - The Revolutionary National Bestseller That Changed The Way We Do Business
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Goodreads rating: 4.04
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Examines how companies can create a balance between marketing cutting-edge technology and anticipating customer demand.
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Noam Wasserman
|
Princeton
University
Press
The Founder's Dilemmas : Anticipating and Avoiding the Pitfalls That Can Sink a Startup
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A guide to the early decisions that can make or break startup venturesOften downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin. The Founder's Dilemmas is the first book to examine the early decisions by entrepreneurs that can make or break a startup and its team.Drawing on a decade of research, Noam Wasserman reveals the common pitfalls founders face and how to avoid them. He looks at whether it is a good idea to cofound with friends or relatives, how and when to split the equity within the founding team, and how to recognize when a successful founder-CEO should exit or be fired. Wasserman explains how to anticipate, avoid, or recover from disastrous mistakes that can splinter a founding team, strip founders of control, and leave founders without a financial payoff for their hard work and innovative ideas. He highlights the need at each step to strike a careful balance between controlling the startup and attracting the best resources to grow it, and demonstrates why the easy short-term choice is often the most perilous in the long term.The Founder's Dilemmas draws on the inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, while mining quantitative data on almost ten thousand founders.People problems are the leading cause of failure in startups. This book offers solutions.
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George Berkowski
|
Piatkus
How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time
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How to Build a Billion Dollar App is a fascinating guide that provides a deep dive into the world of billion-dollar apps, and serves as an essential reading for anyone trying to build the next must-have app. The author George Berkowski shares exclusive insights and behind-the-scenes stories of the success stories of billion-dollar-app club members, including Instagram, WhatsApp, Snapchat, Candy Crush, and Uber. The book offers practical advice on how to convert an idea into a spectacularly successful mobile business, including finding a co-founder, building a team, attracting millions of users, and juggling the pressures of being the CEO of a billion-dollar company.
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Robbie Kellman Baxter
|
Mcgraw
Hill
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
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Goodreads rating: 3.76
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The Membership Economy could be a good read for business owners or entrepreneurs seeking to implement membership or subscription-based models for their company. This book offers guidance on how to turn ordinary customers into loyal members and how to create self-generating revenue streams. The author provides real-life examples of successful membership models used by established companies such as AmEx and Weight Watchers, as well as smaller dot-coms like SurveyMonkey and Pandora.
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W. Chan Kim, Renée Mauborgne |
Harvard
Business
Review
Press
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant : How to Create Uncontested Market Space and Make the Competition Irrelevant
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Blue Ocean Strategy is a must-read for entrepreneurs and managers who want to create new markets and succeed without having to worry about competition. The book explains how businesses can create their own "blue ocean" by focusing on innovation, value, and differentiation. It provides practical tools and examples that can help readers apply the concepts to their own businesses. Users have praised the book for its clear writing, real-world examples, and actionable insights that can make a real difference in their business.
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Senor Dan; Singer
|
Twelve
Start-Up Nation : The Story of Israel's Economic Miracle
from ₱354.15
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Goodreads rating: 4.1
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START-UP NATION addresses the trillion dollar How is it that Israel - a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources-- produces more start-up companies than large, peaceful and stable nations like Japan, China, India, Korea, Canada and the UK?With the savvy of foreign policy insiders, Senor and Singer examine the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality - all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect", there are entrepreneurial lessons well worth noting. As America reboots its own economy and can-do spirit, there's never been a better time to look at this remarkable and resilient nation for some impressive, surprising clues.
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Jonathan Rosenberg, Eric Schmidt |
Grand
Central
Publishing
How Google Works
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Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'
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John A. Tracy
|
Wiley
How To Read A Financial Report - Wringing Vital Signs Out Of The Numbers
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Goodreads rating: 3.91
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This book simplifies financial language to help investors, lenders, and managers understand financial statements and reports. It provides new information on private company reporting standards, auditor's report language, and requirements for XBRL tagging in reporting to the SEC. With over 50 years of combined experience in financial accounting, the authors offer a plain-English user's guide to financial reports, making it easy for readers to understand the profit, cash flow, and financial condition of any business.
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George Berkowski
|
Piatkus
How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time
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Goodreads rating: 4.14
from ₱558.00
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THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind CandyApps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history.In How to Build a Billion Dollar App , serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success.Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition).If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
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Eric Ries
|
Vikin
The Lean Startup : How Constant Innovation Creates Radically Successful Businesses
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Goodreads rating: 4.11
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THE INTERNATIONAL BESTSELLING SENSATION' The Lean Startup changes everything.' - Harvard Business Review----------Most new businesses fail. But most of those failures are preventable.The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.With over a million copies sold across the globe, now is your time to think Lean.
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Morten T. Hansen, Jim Collins |
Random
House
Business
Great by Choice : Uncertainty, Chaos and Luck - Why Some Thrive Despite Them All
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Great by Choice is an outstanding book that provides data-driven insights and techniques followed by companies that achieved greatness in tumultuous situations. The book contrasts successful and unsuccessful companies and presents surprising results. The authors emphasize that discipline, empiricism, and paranoia are essential traits, and innovation must be blended with discipline to scale the business. The book also presents practical concepts, including the SMaC recipe, the 20 Mile March, and Fire Bullets then Cannonballs. Additionally, the authors challenge the conventional wisdom of leading in a fast world requires quick decisions, highlighting the importance of measured steps in achieving greatness. The book concludes by defining, quantifying, and studying the role of luck in achieving success, emphasizing that greatness happens by choice, not by chance.
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Nicholas Carlson
|
Hodder
&
Stoughton
Marissa Mayer and the Fight to Save Yahoo!
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Goodreads rating: 3.91
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This book would be particularly appealing to entrepreneurs or those interested in business strategy. It offers a fascinating look into Marissa Mayer's leadership and decision-making, as well as the inner workings of a tech giant. Readers can expect plenty of drama and corporate intrigue, as well as insights into what it takes to revive a struggling company in the digital age.
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Geoffrey A. Moore
|
Diversion
Books
Zone to Win : Organizing to Compete in an Age of Disruption
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Goodreads rating: 3.86
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"Zone to Win" is a practical guidebook for established enterprises to overcome limitations and succeed in a disruptive business world. Geoffrey Moore's vast experience and consulting work with companies like Salesforce and Microsoft have made this book a powerful tool for businesses looking to grow and embrace innovation. This book offers a step-by-step guide for spurring growth, initiating mergers and acquisitions, and standing out among competitors. Highly recommended for executives and entrepreneurs looking for practical solutions.
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James C. Collins
|
Random
House
Business
How the Mighty Fall : And Why Some Companies Never Give In
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Goodreads rating: 3.96
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This book is an insightful read for business leaders who want to understand the warning signs of decline in their companies and learn how to reverse its course. Jim Collins offers a comprehensive framework of 5 stages of decline that begins with hubris born of success and ends with capitulation to irrelevance or death. The research project is based on companies that fell from greatness, including Kodak, Circuit City, and Motorola, highlighting their mistakes, and how their leaders could have prevented their demise. Overall, this book provides valuable insights into how to avoid complacency, stay disciplined, understand your risks, and seize new opportunities while there's still time, making it a must-read for anyone in a leadership position.
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Robert T. Kiyosaki, Donald J. Trump |
Plata
Publishing
Why We Want You to be Rich
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Goodreads rating: 3.94
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En Queremos que seas rico , dos exitosos empresarios, Donald Trump y Rober T. Kiyosaki, brindan consejos para todo aquel que acaba de comenzar su propia empresa y quiere triunfar. De Robert T. Kiyosaki, autor de los bestsellers: Padre Rico, Padre Pobre , el libro #1 de finanzas personales de The New York Times por más de seis años; Niño rico, niño listo , Segunda oportunidad , entre otros . Donald Trump y Robert T. Kiyosaki se unen para decirle a los emprendedores cómo ser exitosos. No es necesario tener dinero para resolver los problemas financieros, éstos sólo se solucionan con una educación financiera adecuada. Es imprescindible que las personas adquieran conciencia sobre su futuro económico y no esperen que dependa de sus gobiernos, sus empleadores o sus familias. En este libro, dos exitosos empresarios y educadores hacen mancuerna para abordar este desafío y ofrecer respuestas contundentes y claras a las preguntas que todo emprendedor se formula antes y después de iniciar una empresa: cómo volverse rico; cómo invertir para ganar; cuáles son las ventajas de los inversionistas que los ahorradores no poseen y cómo elegir el campo de inversión apropiado.
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Chris Anderson
|
Hyperion
The Long Tail - Why The Future Of Business Is Selling Less Of More
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We think Chris Anderson is onto something big with 'The Long Tail', a groundbreaking look at a well-known feature of statistical distribution and its potential to revolutionize business. 'Wired' magazine editor Anderson expands his influential 2004 article into a comprehensive exploration of this phenomenon -- which, simply stated, holds that products with low demand or sales volume can collectively comprise a market that exceeds the bestsellers. Catering to the tastes and expectations of consumers increasingly disenchanted with the same old thing, these new "niches" provide limitless opportunity for savvy companies. Fresh, insightful, and surprisingly accessible, 'The Long Tail' explains how to tap into the new economics of abundance.
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Cristóbal Gracia, Juho Makkonen, Janne Koivistoinen |
Sharetribe
The Lean Marketplace : a Practical Guide to Building a Successful Online Marketplace Business
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Inspired by the success of platforms such as Airbnb, Etsy or Fiverr? Want to know how to build an online marketplace business?You've come to the right place. In this step by step guide, we will go through everything you need to know about developing your idea into a sustainable business, offering lots of practical advice and actionable ideas along the way.This book is the result of two experts putting almost two decades of experience together, in order to create a repeatable method for creating a successful online marketplace. The applicable tactics and techniques can be studied in advance, helping you avoid the most common pitfalls.This is what this book is about. It's a handbook for anyone building an online marketplace. The same methods will apply whether your organization is a startup, a cooperative, a non-profit, or a big brand. Not every marketplace will be as big as Airbnb and Uber, but we believe there are thousands of marketplace ideas out there that can make for great, sustainable businesses. With the help of this book, you're one step closer to building the next one.
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Randy Street, Geoff Smart |
Ballantine
Books
Who : The A Method for Hiring
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Recommendation: Who is a must-read for anyone who wants to learn the art of successful hiring. This book provides a practical, easy-to-follow solution to the biggest problem in business today: unsuccessful hiring. The A Method for Hiring is refined through the largest research study of its kind ever undertaken and has a 90 percent success rate. The book emphasizes fundamental elements that anyone can implement to avoid common "voodoo hiring" methods, define the outcomes you seek, generate a flow of A Players to your team and ask the right interview questions. It is a must-read for managers, business owners, and anyone who wants to attract the right people to their team.
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Dan Senor, Saul Singer |
Twelve
Start-Up Nation : The Story of Israel's Economic Miracle
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What the world can learn from Israel's meteoric economic success.Start-Up Nation addresses the trillion dollar question: How is it that Israel -- a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources-- produces more start-up companies than large, peaceful, and stable nations like Japan, China, India, Korea, Canada and the UK?With the savvy of foreign policy insiders, Senor and Singer examine the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality-- all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect", there are entrepreneurial lessons well worth noting. As America reboots its own economy and can-do spirit, there's never been a better time to look at this remarkable and resilient nation for some impressive, surprising clues.
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Reid Hoffman, Chris Yeh, Bill Gates |
Crown
Currency
Blitzscaling : The Lightning-Fast Path to Building Massively Valuable Companies
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Blitzscaling could be a good read for entrepreneurs and founders who wish to take their businesses to the next level. The book provides valuable insights and techniques for designing business models, hiring and managing employees, and evolving company culture as the business matures. The unique challenges at each stage of a company's life cycle are addressed and the author's experiences and expertise make this an essential playbook for achieving success in today's competitive business world.
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Robert T. Kiyosaki
|
Plata
Publishing
Why the Rich Are Getting Richer
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Goodreads rating: 3.86
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Recommendation: This book is a must-read for anyone who wants to challenge traditional beliefs about money and learn unconventional strategies for achieving financial success. Robert Kiyosaki, the author of the international best-seller Rich Dad Poor Dad, provides insights on why the gap between the rich and everyone else is widening and how traditional education can hinder financial growth. With thought-provoking ideas and real-life examples, Kiyosaki challenges conventional wisdom and offers a fresh perspective on building wealth. Get ready to expand your financial knowledge and explore new strategies for achieving financial independence.
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Morgan Brown, Sean Ellis |
Virgin
Books
Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success
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Goodreads rating: 4.1
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Growth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies.HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy. HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product.Written by the method's pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results. It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.
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Stephen A. Schwarzman
|
Simon
&
Schuster
Uk
What It Takes : Lessons in the Pursuit of Excellence
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This book is a must-read for anyone looking to achieve their full potential and make a significant impact. Stephen Schwarzman, the co-founder of Blackstone, shares his personal journey and the valuable lessons he has learned along the way. From building thriving organizations to philanthropy and diplomacy, Schwarzman provides practical strategies and insights on ambition, risk-taking, and relentless pursuit of excellence. This empowering and informative guide will inspire and equip you to achieve your goals and create a life of consequence.
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Jack Tatar, Chris Burniske |
Mcgraw
Hill
Cryptoassets: The Innovative Investor's Guide to Bitcoin and Beyond
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The innovative investor's guide to an entirely new asset class--from two experts on the cutting edgeOne of the fastest growing investment opportunities in the world today, blockchain assets such as bitcoin and other cryptocurrencies are changing the way investors think, use, and grow their money. This clear, concise, and accessible guide from two industry experts is the first book of its kind to explain this brave new world to investors who want to explore the potential of blockchain assets in their portfolios.It gives readers an understanding of how this new asset class has evolved over the last decade, as well as an actionable framework with which to evaluate new blockchain assets and position investment portfolios in the coming wave of blockchain asset innovation. Investors will learn how to securitize these assets in familiar investment vehicles and leverage multiple platforms to achieve their financial goals. This is the future of money.
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W. Chan Kim, Renée Mauborgne |
Hachette
Books
Blue Ocean Shift : Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
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Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.
Blue Ocean Shift
is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field,
Blue Ocean Shift
is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey.
Blue Ocean Shift
is indispensable for anyone committed to building a compelling future.
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Na
|
Simon
&
Schuster
Shoe Dog : A Memoir by the Creator of NIKE
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"Shoe Dog: A Memoir by the Creator of NIKE" is a fascinating tale of Phil Knight's journey and the creation of Nike. With honesty and humor, Knight takes you on a rollercoaster ride of his experiences from his early years of selling shoes from the back of his car to the global success of Nike. The book is not only inspiring, but also packed with valuable lessons on entrepreneurship and overcoming challenges."
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Philip Kotler . Gary Armstrong
|
Pearson
Principles of Marketing, Global Edition
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'Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework.
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Howard Schultz With Joanne Gordon
|
Rodale,
Inc
Onward : How Starbucks Fought for Its Life without Losing Its Soul
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Goodreads rating: 3.85
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Onward is the remarkable story of how Howard Schultz, CEO of Starbucks came back after facing painful revelation about internal troubles in the company's sustainability. Schultz offers readers an extraordinarily intimate look at his daily decision-sessions in Seattle, to conversation with coffee farmers in Rwanda, to investor presentations in New York during the worst of the economic turmoil. Onward is more than just a business book. Personally inspiring and unexpected candid, it brings a dramatic story to life with the emotional power and narrative suspense of a novel.
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Don Tapscott, Anthony D. Williams |
Atlantic
Books
Wikinomics
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Wikinomics is a must-read for entrepreneurs who want to leverage the power of crowdsourcing and co-creation. The book showcases how businesses can tap into the collective expertise and resources of their customers and partners through technology and collaboration to drive innovation and growth. With real-life examples and case studies, Wikinomics demonstrates how companies can achieve unprecedented levels of success by opening up and embracing a more collaborative and transparent business model.
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W. Chan Kim, Renée Mauborgne |
Harvard
Business
Review
Press
Blue Ocean Strategy : How To Create Uncontested Market Space And Make The Competition Irrelevant
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Goodreads rating: 4.01
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Recommendation: This international bestseller challenges the traditional notions of competition and offers a fresh approach to success. Blue Ocean Strategy introduces the concept of creating uncontested market space where your business can thrive and grow. By focusing on value innovation and identifying untapped market spaces, this book provides practical principles and tools to help your company rise above the competition and secure lasting success. If you're looking to revolutionize your business strategy and achieve unprecedented growth, this groundbreaking book is a must-read. Get ready to dive into the blue ocean and discover your company's untapped potential for success.
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William N. Thorndike Jr.
|
Harvard
Business
Review
Press
The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success : Eight Unconventional CEOs and Their Radically Rational Blueprint for Success
from ₱251.10
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Goodreads rating: 4.21
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This book is a must-read for anyone interested in understanding what it takes to be a successful CEO. Through the stories of eight unconventional CEOs, it reveals a completely different approach to corporate management. These CEOs prioritize long-term shareholder returns, have exceptional capital allocation skills, and value cash flow over reported earnings. By charting their own course and focusing on per share value, they achieved extraordinary performance that outperformed the market by a factor of twenty. If you're looking for a refreshing and counterintuitive perspective on leadership and investing, this book is for you.
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Scott Galloway
|
Penguin
Us
The Four : The Hidden DNA of Amazon, Apple, Facebook, and Google
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Goodreads rating: 3.84
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The Four is a must-read for anyone interested in the tech and business world. The book takes a deep dive into the success stories behind Amazon, Apple, Facebook, and Google and uncovers the strategies that fueled their ascent. It challenges common misconceptions and highlights the factors that make these companies so influential. Readers will learn how they can apply these lessons to their own careers or businesses to achieve similar success.
Unlock the World of Economics
At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.
We're proud to offer a diverse selection ranging from introductory texts to advanced treatises. Explore topics like microeconomics, macroeconomics, and behavioural economics here.
Certainly! Check our collection for works by contemporary economists, perfect for understanding the latest in economic thought.
Many of our economics books provide insight into global issues. For broader social contexts, explore our Politics or Sociology collections.