Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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"The Future and Its Enemies: The Growing Conflict Over Creativity, Enterprise and Progress " - Thryft
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Virginia Postrel | Free Press

"The Future and Its Enemies: The Growing Conflict Over Creativity, Enterprise and Progress "

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Today we have greater wealth, health, opportunity, and choice than at any time in history. Yet a chorus of intellectuals and politicians laments our current condition -- as slaves to technology, coarsened by popular culture, and insecure in the face of economic change. The future, they tell us, is dangerously out of control, and unless we precisely govern the forces of change, we risk disaster.In The Future and Its Enemies, Virginia Postrel explodes the myths behind these claims. Using examples that range from medicine to fashion, she explores how progress truly occurs and demonstrates that human betterment depends not on conformity to one central vision but on creativity and decentralized, open-ended trial and error. She argues that these two opposing world-views -- "stasis" vs. "dynamism" -- are replacing "left" and "right" to define our cultural and political debate as we enter the next century.In this bold exploration of how civilizations learn, Postrel heralds a fundamental shift in the way we view politics, culture, technology, and society as we face an unknown -- and invigorating -- future.
Guide To Supply Chain Management - Thryft
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David Jacoby | Economist Books

Guide To Supply Chain Management

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This book is an excellent resource for business owners and professionals seeking to optimize their supply chain management and ultimately their bottom line. Jacoby offers real-life examples of successful supply chain management practices and strategies utilized by global corporations, making this book a must-read for those looking to take their logistics to the next level.
Blockbusters: The Five Keys to Developing GREAT New Products - Thryft
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Great products are the lifeblood of great companies, yet approximately 60 percent of new products fail in the marketplace, after major investments and huge risks. Why? Gary Lynn and Richard Reilly now offer advice that will radically change the way new products are developed and a plan for companies to survive -- and thrive -- in today's competitive and turbulent times. Blockbusters shares the results of a ten-year research study of more than 700 teams illustrated by the inside stories of nearly fifty of the most successful products ever launched -- true "blockbusters," familiar to consumers everywhere. These include Colgate's Total toothpaste (now the market leader after Crest dominated for thirty years!), the Iomega Zip Drive, the Handspring Visor, the PowerShot staple gun, the Polycom SoundStation conference phone, the Apple IIe computer, and many others. Lynn and Reilly reveal and explain in detail the five keys to blockbuster success that companies ignore at their the responsibilities of senior management, a compelling vision of the product, the role of prototyping, the collaboration of people under pressure, and the process of information exchange. In this book, the authors prove that without these crucial elements a blockbuster new product is virtually impossible! Blockbusters uses both winning and losing case studies to explode established myths and to chart a course for implementing the surprising strategies of history-making development teams. A must for senior managers, entrepreneurs, and team leaders alike -- and for any reader curious about how great products are created -- this heavily researched and groundbreaking book promises to become a classic in the fields of product development and organizational renewal.
The Medici Effect - Breakthrough Insights At The Intersection Of Ideas, Concepts, And Cultures - Thryft
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Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.Frans Johansson’s The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations.
Building Financial Models with Microsoft Excel : A Guide for Business Professionals - Thryft
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This book is a comprehensive guide on financial modelling using Excel, covering important concepts such as valuation, sensitivity analysis, and contribution margin. It provides step-by-step instructions on building financial models, and includes Excel worksheets on a CD-ROM for users to practice. The book also covers basics of building a capitalization table and how to present a financial model effectively. Overall, it's a great resource for business professionals looking to enhance their financial modelling skills using Excel.
Exploiting Information Technology for Business Competitiveness : Cases and Insights from Singapore-Based Organizations - Thryft
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Amazon.Com - Get Big Fast - Thryft
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Robert Spector | Harper Business

Amazon.Com - Get Big Fast

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"Amazon.Com - Get Big Fast" is a must-read for anyone interested in understanding how Amazon became the e-commerce giant it is today. The book provides an in-depth account of the company's creation and growth, highlighting Jeff Bezos' innovative thinking and business practices. It also sheds light on the challenges Amazon has faced and offers insights into the future of e-commerce. This book is recommended for anyone interested in the history and development of tech companies, entrepreneurship, or e-commerce.
The Econometric Modelling of Financial Time Series - Thryft
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This book is a must-read for scholars, practitioners, and graduate students interested in advancing their understanding of the empirical analysis of financial markets. With comprehensive coverage of various models and techniques, this book provides a valuable resource for those looking to stay updated on the latest research findings in the field. Whether you want to explore linear and non-linear stochastic models, GARCH models, or regression models, this book offers detailed explanations and practical insights. Get ready to delve into the world of econometric modeling and enhance your knowledge of financial time series analysis.
Breaking Digital Gridlock, + Website - Improving Your Bank's Digital Future By Making Technology Changes Now - Thryft
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Recommended for: This book is a must-read for credit unions and community banks looking to embrace digital transformation. It offers practical strategies and expert advice on adopting key technologies, forging strategic partnerships, and leveraging analytics. The author's emphasis on maintaining organizational culture and minimizing disruption makes this book a valuable resource for financial institutions seeking to modernize in an efficient and financially-sound manner. With its companion website and reader forum, Breaking Digital Gridlock provides a comprehensive roadmap for navigating the digital age in banking.
Marketing High Technology - Thryft
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William H. Davidow

Marketing High Technology

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Marketing is civilized warfare. And as high-tech products become increasingly standardized -- practically identical, from the customer's point of view -- it is marketing that spells life or death for new devices or entire firms. In a book that is as fascinating as it is pragmatic, William H. Davidow, a legend in Silicon Valley, where he was described as "the driving force behind the micro processor explosion," tells how to fight the marketing battle in the intensely competitive world of high-tech companies -- and win. Blunt, pithy, and knowledgeable, Davidow draws on his successful marketing experience at Intel Corporation to create a complete program for marketing victory. He drives home the basics, such as how to go head-on against the competition; how to "plan products, not devices"; how to give products a "soul"; and how to engineer promotions, market internationally, motivate salespeople, and rally distributors. Above all, he demonstrates the critical importance of servicing and supporting customers. Total customer satisfaction, Davidow makes clear, must be every high-tech marketer's ultimate goal. The only comprehensive marketing strategy book by an insider, Marketing High Technology looks behind the scenes at industry-shaking clashes involving Apple and IBM, Visicorp and Lotus, Texas Instruments and National Semiconductor. He recounts his own involvement in Crush, Intel's innovative marketing offensive against Motorola, to demonstrate, step-by-step, how it became an industry prototype for a winning high-tech campaign. Davidow clearly spells out 16 principles which increase the effectiveness of marketing programs. From examples as diverse as a Rolling Stones concert and a microprocessor chip, he defines a true "product." He analyzes and explains in new ways the strategic importance of distribution as it relates to market sector, pricing, and the pitfalls it entails. He challenges some traditional marketing theory and provides unique and important insights developed from over 20 years in the high-tech field. From an all-encompassing philosophy that great marketing is a crusade requiring total commitment, to a careful study of the cost of attacking a competitor, this book is an essential tool for survival in today's high-risk, fast- changing, and very lucrative high-tech arena.
Complete Guide to ISO 14000 - Thryft
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Richard Barrett Clements | Prentice Hall Direct

Complete Guide to ISO 14000

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The Complete Guide to ISO 14000 is a great read for business owners and entrepreneurs who care about the environment and want to run their businesses sustainably. It lays out the basics of environmental management and sustainability and helps readers understand how to implement ISO 14000 standards in their organizations. Readers will appreciate the practical advice and clear language used throughout the book, making it an easy and accessible guide for anyone looking to improve their impact on the planet.
E Boys - The First Inside Account Of Venture Capitalists At Work - Thryft
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Randall E. Stross | Texere Publishing

E Boys - The First Inside Account Of Venture Capitalists At Work

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Randall Stross looks at how Silicon Valley creates wealth through the eyes of leading venture capitalist firm Benchmark Capital. In offices along six blocks of Sand Hill Road in Melo Park, California, these venture capitalists will provide most of the $50 billion likely to be invested this year alone in the new technologies of the information age. This fly-on-the-wall book follows Benchmark's five partners in their pursuit of a finite number of sensible business ideas. It is an environment in which relatively few successes must pay for many failures. Against such a background, there are compelling stories of instant decision, multi-million dollar deals, and high risk-taking. As Silicon Valley drives fundamental changes in today's global technology, Randall Stross gives us an intriguing glimpse of the money men behind the constant innovations of the digital era.
Options, Futures, And Other Derivatives - Thryft
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Options, Futures, And Other Derivatives

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This book is ideal for those pursuing advanced business or financial courses and want to gain practical knowledge of how derivatives are priced and traded. With its clear presentation and various numerical examples, it serves as an excellent resource for traders looking to succeed in the derivatives market.
International Trade Law - Thryft
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Indira Carr | Routledge

International Trade Law

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"International Trade Law" offers a comprehensive and informed analysis of the complexities of an international sale transaction through case law, policy documents, legislation, international conventions and rules adopted by international organisations such as the ICC. Focusing on international sales of goods and the various relations that arise as a result of sale contract, this book considers and discusses:standard trade terms, major conventions and principlesissues relating to E-Commerceinternational transportation of cargoinsurance and payment mechanismsdispute resolutionAccessible to students encountering this often challenging area of the law for the first time, "International Trade Law" clarifies a range of topics through tables and diagrams, and directs the reader to relevant further reading, online resources, and journal articles throughout.
Business Marketing Management - A Strategic View Of Industrial And Organizational Markets - Thryft
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This book offers a strategic view on business marketing management, providing insights and tools to effectively navigate the complex landscape of industrial and organizational markets. With real-world examples and practical frameworks, readers can apply their learnings to make informed decisions and drive growth for their businesses. Highly recommended for marketing professionals and students alike.
Futures Game : Who Wins? Who Loses? Why? - Thryft
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Since it first exploded onto the markets in 1974, THE FUTURES GAME has helped thousands of traders gain an intelligent understanding of futures markets. Over the years, Richard Teweles and Frank Jones have kept their fingers on the pulse of the dynamic futures trading industry, first updating their classic text in 1987. Now, this third edition of THE FUTURES GAME has been completely updated and revised to keep all participants--whether speculators or hedgers, new or veteran--one step ahead of this fast moving, high-stakes game. Combining two decades of strength and wisdom with todayÕs most innovative research and strategic recommendations, this guide to the futures markets continues its reign as the number one tool for futures trading mastery. THE FUTURES GAME, 3rd Edition, walks you through the universe of futures trading possibilities and opportunities, starting with an in-depth discussion of market basics that includes the nature of the contract, the organized markets for those contracts, and the relationship between cash and futures prices. The elements of successful trading are isolated, described, and analyzed to make you familiar with profitable decision-making processes. After that, detailed chapters devoted to particular markets explain price determinants and speculative possibilities within currencies, commodities, and stock index futures. "Notes from a Trader" sections go beyond theory and speculation to provide valuable tips and pointers -- expert guidance you can use to squeeze the maximum benefit from each trade. The comprehensive facts and insights packed into this traderÕs bible will help you predict what might happen--and why it might happen--in virtually every kind of market. New information in this important third edition includes: Latest research on important topics including efficient market hypothesis, technical and fundamental analysis, and much more É A comprehensive listing of valuable Internet website names and addresses. Stronger emphasis on financial instruments É Innovative strategies for maneuvering through the increasingly important international market É Completely revised sections devoted to Basics of the Game, Playing the Game, How to Win or Lose, Succeeding as a Broker, and Choosing the Correct Markets. Filled with knowledgeable trading strategies and insights, revealing charts on todayÕs most interesting futures markets, and numerous respected trading approaches that will allow you to craft a style based on your own strengths and requirements, THE FUTURES GAME is likely to become the one resource you refer to most often.
Implementing Reengineering : An In-depth Guide to Reengineering Using Information Technology - Thryft
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This book is an essential read for anyone involved in business management or IT who are looking to reengineer their organizations and processes. Petrozzo and Stepper outline a clear roadmap for effective reengineering that merges empowerment, teaming, and continuous improvement in successive iterations, allowing for a quicker realization of benefits with reduced risk. Their advanced methods and tools, such as process simulation and scenario-based training, provide a practical and evolutionary approach to transformation that readers will find valuable and informative.
Principles of Marketing : A Global Perspective - Thryft
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Recommendation: This book is a must-read for anyone interested in marketing. It provides a comprehensive understanding of marketing principles with a global perspective. With its concise language and engaging visuals, it makes learning easy and enjoyable, especially for non-native English speakers. The mix of international and Asian cases and vignettes adds real-world relevance to the concepts discussed. Additionally, the coverage of contemporary marketing issues ensures that readers stay up-to-date and develop critical thinking skills. Stay ahead of the game and dive into the exciting world of marketing with Principles of Marketing: A Global Perspective.
Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers - Thryft
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Crossing the Chasm is a must-read for entrepreneurs, marketers and product managers looking to take their high-tech products to mainstream customers. With an updated coverage of the Internet, the book provides practical insights and a revolutionary new model to help bridge the gap between early adopters and mainstream customers. Users have found the book’s unique framework and actionable advice to be invaluable in building successful products and businesses.
Super Crunchers : Why Thinking-By-Numbers is the New Way To Be Smart - Thryft
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NEW YORK TIMES BESTSELLER   •  With new information on crunching your own numbers to get the edge the experts haveAn international sensation—and still the talk of the relevant blogosphere—this Wall Street Journal and New York Times business bestseller examines the “power” in numbers. Today more than ever, number crunching affects your life in ways you might not even imagine. Intuition and experience are no longer enough to make the grade. In order to succeed—even survive—in our data-based world, you need to become statistically literate.Cutting-edge organizations are already crunching increasingly larger databases to find the unseen connections among seemingly unconnected things to predict human behavior with staggeringly accurate results. From Internet sites like Google and Amazon that use filters to keep track of your tastes and your purchasing history, to insurance companies and government agencies that every day make decisions affecting your life, the brave new world of the super crunchers is happening right now. No one who wants to stay ahead of the curve should make another keystroke without reading Ian Ayres’s engrossing and enlightening book.
The Business of Share Trading : From Starting out to Cashing in on Trading the Australian Market - Thryft
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Leon Wilson | Wrightbooks

The Business of Share Trading : From Starting out to Cashing in on Trading the Australian Market

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Every new business starts with a great idea. In order to make this succeed you need to develop a plan, finance your capital investment, purchase some office equipment and understand the realities of the business in order to realize the expected earnings. It is no different when you start trading shares. After two years of writing, Leon Wilson has completed a mammoth task that spans the breadth of the share trading spectrum. In concise and clear language, The Business of Share Trading details what you need to know to take control and profit from an active sharemarket Importantly, all of the major trading tools and techniques are accompanied by comprehensively annotated charts, tables and diagrams.
Red Wired : China's Internet Revolution - Thryft
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China now contains 250 million Internet users, the largest in the world, and growing. Fortunes have been made, but more importantly, society and business are being transformed along the unique lines of Chinese Internet development. This will substantially affect the business and political character of the fastest growing economic power in the world. Red Wired takes a fascinating inside look at how China has adopted the Internet at rapid pace. Through unique access to the key players in China's Internet revolution, the authors offer a new perspective on the growth of this superpower and the role that technology has played. Moreover, they offer business lessons from Internet companies which succeeded in this most complex and unique of markets.
Data Crush: How the Information Tidal Wave Is Driving New Business Opportunities - Thryft
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Data Crush could be a good read for business owners and entrepreneurs who are trying to keep up with today's technology-driven landscape. The book elaborates on the importance of collecting and analyzing customer data to understand preferences and predict future behavior. The book provides real-world examples of companies like Amazon, Home Depot and Ford, as well as newer players like Groupon and scores of niche-market winners, who have succeeded by leveraging big data. Readers will gain an understanding of the key drivers of data proliferation, including cloud computing and digital commerce, and will be provided with insights on how to make sense of this constantly updated universe of valuable information.
Mortgage Valuation Models : Embedded Options, Risk, and Uncertainty - Thryft
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Mortgage-backed securities (MBS) are among the most complex of all financial instruments. Analysis of MBS requires blending empirical analysis of borrower behavior with the mathematical modeling of interest rates and home prices. Over the past 25 years, Andrew Davidson and Alexander Levin have been at the leading edge of MBS valuation and risk analysis.Mortgage Valuation Embedded Options, Risk, and Uncertainty contains a detailed description of the sophisticated theories and advanced methods that the authors employ in real-world analyses of mortgage-backed securities. Issues such as complexity, borrower options, uncertainty, and model risk play a central role in the authors' approach to the valuation of MBS. The coverage spans the range of mortgage products from loans and TBA (to-be-announced) pass-through securities to subordinate tranches of subprime-mortgage securitizations. With reference to the classical CAPM and APT, the book advocates extending the concept of risk-neutrality to modeling home prices and borrower options, well beyond interest rates. It describes valuation methods for both agency and non-agency MBS including pricing new loans; approaches to prudent risk measurement, ranking, and decomposition; and methods for modeling prepayments and defaults of borrowers.The authors also reveal quantitative causes of the 2007-09 financial crisis and provide insight into the future of the U.S. housing finance system and mortgage modeling as this field continues to evolve. This book will serve as a foundation for the future development of models for mortgage-backed securities.
Information Rules - A Strategic Guide To The Network Economy - Thryft
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Carl Shapiro, Hal R. Varian  | Harvard Business Review Press

Information Rules - A Strategic Guide To The Network Economy

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Information Rules is an essential guide for managers aiming to thrive in the information economy. With its focus on the application of classic economics concepts to information technology, this book helps readers to understand the consequences of pricing, protecting and planning information products and services. Shapiro and Varian offer practical business strategies that will assist business leaders in making effective decisions and navigating the challenges of the information age with confidence. Highly recommended for anyone interested in the economics of information and networks.
The Hb Of Fixed Income Securities - Thryft
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Frank J. Fabozzi | Mcgraw

The Hb Of Fixed Income Securities

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Recommended for finance professionals for practical insights. Provides theoretical insights, hands-on guidance, and comprehensive explanations. A must-have answer book for fixed income securities.
One Road, Many Dreams : China's Bold Plan to Remake the Global Economy - Thryft
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If you're interested in understanding China's ambitions to reshape the global economy and challenge the existing economic and political world order, then One Road, Many Dreams is a fantastic read. This book provides a comprehensive analysis of China's massive One Belt, One Road initiative - its objectives, impact, and chances of success/failure. It is written by three highly regarded political economists who explore the opportunities and threats this initiative poses to China, the West, and the rest of the world. Whether you're a student, business leader, or policy-maker, this book is a must-read to stay informed about one of the most significant and seismic shifts in the global structure of power in our times.
Reinventing the Product : How to Transform your Business and Create Value in the Digital Age - Thryft
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Create the personalized and compelling experiences that today's customers expect by harnessing AI and digital technologies to create smart connected products, with this cutting-edge guide from senior leaders at Accenture.Digital technology is both friend and foe: highly disruptive, yet it cannot be ignored. As traditional products transform into smart connected products faster than ever before, companies that fail to make use of it now put themselves in the firing line for disintermediation or even eradication.However, digital technology is also the biggest opportunity for product-making businesses to create the next generation of goods in the marketplace. In Reinventing the Product , Eric Schaeffer and David Sovie , both Senior Managing Directors at Accenture , show how this reinvention is made possible, to deliver truly intelligent, and often even autonomous, products.Reinventing the Product makes the case for companies to rethink their product strategy, innovation and engineering processes, including:- How to harness the opportunities of AI and digital technologies, such as IoT sensors, blockchain, advanced analytics, cloud and edge computing- Practical advice on transforming their entire culture to build the future of successful 'living products'- Features case studies from global organizations such as Faurecia, Signify, Symmons and Haier and interviews with thought leaders from top companies including Amazon, ABB, Tesla, Samsung and GoogleThis book provides the only advice any product-making company needs as it embarks on, or accelerates, its digitization journey.
No Ordinary Disruption : The Four Global Forces Breaking All the Trends - Thryft
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Jonathan Woetzel, James Manyika, Richard Dobbs  | Publicaffairs,u.s.

No Ordinary Disruption : The Four Global Forces Breaking All the Trends

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No Ordinary Disruption could be a good read for business executives who want to stay ahead of the game and understand how to reset their intuition and assumptions in light of the new disruptive forces in the global economy. The book provides a depth of analysis and offers surprising insights into the four forces, including the rise of emerging markets and the accelerating impact of technology on market competition. The book warns of potential risks and challenges that individuals and companies may face as a result of these forces colliding. If you want to understand the new facts of business life, No Ordinary Disruption is a must-read.
Anywhere : How Global Connectivity Is Revolutionizing the Way We Do Business [Hardcover] - Thryft
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Emily Nagle Green | Mcgraw Hill

Anywhere : How Global Connectivity Is Revolutionizing the Way We Do Business [Hardcover]

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Is your business prepared for the world of ANYWHERE? “Companies are beginning to conceive, design, develop, and distribute products and services in profoundly new ways…But how to exploit this new connectivity? Read on.”―From the Foreword by Don Tapscott, bestselling author of Grown Up Digital and Wikinomics “ Anywhere paints a compelling picture of what the next transformation of wireless will look like and who it will impact. Those who want to capitalize on the new wireless world should read this book.”― Dan Hesse, CEO, Sprint “Connectivity is fast creating a level playing field among developed and emerging markets. Those who understand how to leverage the connected world will be best positioned to impact it. Anywhere is a must-read for anyone who wants to be a relevant leader in a global economy.”― Rajeev Suri, CEO, Nokia Siemens Networks “Emily Nagle Green takes it up a notch with a breezy style that makes the arcane accessible and the possible plausible. It’s the kind of sensible outlook that can only come from deep knowledge and analytic rigor―both hallmarks of Yankee Group.”― Tom Sebok, President & CEO, Young & Rubicam North America “Required reading for anyone interested in understanding how and why communications advances are fundamentally altering business. Green explains how the connectivity revolution offers unbounded opportunity to thrive in the nascent Anywhere future.”― Reed Hundt, former chairman, U.S. FCC “This book highlights the unstoppability of the advance of connectivity, creating the imperative for business leaders to respond.”― Ben Verwaayen, CEO, Alcatel-Lucent About the Book: A pill bottle helps health care professionals monitor patients taking medication. A vending machine reports its own inventory over a wireless network. A telephone speeds checkout by serving as a debit card in retail stores around the world. The future of the world―and business― is ubiquitous connectivity, the total interconnection of people, ideas, and products through a global digital network. As the network grows and the world of data expands, every citizen will have instant access to virtually anything he or she wants. Where is this network? Anywhere. And you must learn to use it to the fullest if your business is to thrive in the coming years. In this groundbreaking book, Emily Nagle Green, president of Yankee Group, a leading global connectivity research fi rm, charts a course for the future by explaining:
IT Strategy in Action : International Edition - Thryft
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James D. McKeen | Pearson Prentice Hall

IT Strategy in Action : International Edition

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This book teaches students how to use and manage IT to deliver business value, with a focus on IT management issues, rather than technical issues. KEY TOPICS: IT Strategy in Actiontackles the real world challenges of IT management first, by exploring a set of the most important issues facing IT managers today and second, by providing a series of mini-cases which present these critical IT issues within the context of real organizations. Most suited for business professionals who are interested in discovering the latest research in business solutions through IT.
Panic! : The Story of Modern Financial Insanity - Thryft
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Michael Lewis | Penguin Books

Panic! : The Story of Modern Financial Insanity

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- Recommended for readers interested in finance and economics. - This book examines the most significant financial meltdowns of the past decades and how they contributed to the world's economic climate. Michael Lewis provides insight into the patterns that lead to these catastrophic events and how they affect the global economy.
The Power of Pull : How Small Moves, Smartly Made, Can Set Big Things in Motion - Thryft
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In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that they've carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream. But many of us remain stuck in old practices -- practices that could undermine us as we search for success and meaning. In this revolutionary book, three doyens of the Internet age, whose path-breaking work has made headlines around the world, reveal the adjustments we must make if we take these changes seriously. In a world of increasing risk and opportunity, we must understand the importance of pull. Understood and used properly, the power of pull can draw out the best in people and institutions by connecting them in ways that increase understanding and effectiveness. Pull can turn uncertainty into opportunity, and enable small moves to achieve outsized impact. Drawing on pioneering research, The Power of Pull shows how to apply its principles to unlock the hidden potential of individuals and organizations, and how to use it as a force for social change and the development of creative talent. The authors explore how to use the power of pull to:Access new sources of informationAttract likeminded individuals from around the worldShape serendipity to increase the likelihood of positive chance encountersForm creation spaces to drive you and your colleagues to new heightsTransform your organization to adapt to the flow of knowledgeThe Power of Pull is essential reading for entrepreneurs, managers, and anybody interested in understanding and harnessing the shifting forces of our networked world.
Cloning Silicon Valley : the next generation high tech hotspots - Thryft
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David Rosenberg | Ft Pr

Cloning Silicon Valley : the next generation high tech hotspots

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Explores the creation of successful concentrations of high-tech industry. Author describes the approaches to building a technology industry, and details the opinions and evaluations of entrepreneurs, venture capitalists, government officials and academics who have experienced the phenomenon in their home countries and in California.
This book is an insightful analysis of Singapore's journey towards environmental and water sustainability. It highlights Singapore's remarkable transformation from a developing country facing poor environmental conditions to a global leader in sustainable development. The author's objective analysis and detail-oriented approach make this book a must-read for anyone interested in environmental achievements, sustainability, and development. By reading this book, you will gain an understanding of the enabling conditions that made Singapore's environmental transformation possible and learn valuable lessons that can be applied in other countries.
Seeking A Better Urban Future - Thryft
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Koon Hean Cheong | Wspc

Seeking A Better Urban Future

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Dr Cheong Koon Hean, CEO of the Housing and Development Board (2010–Present) was the Institute of Policy Studies' 5th S R Nathan Fellow for the Study of Singapore. This book contains edited versions of the three IPS-Nathan Lectures she gave between March and April 2018, and highlights of her dialogue with the audience. Climate change, an ageing population, anti-globalisation sentiments the world over, technological disruption, and social media all pose unique problems and opportunities to cities. Dr Cheong examines how cities deal with their urban challenges to create a better life for their citizens. In particular, what are the considerations needed to plan and develop Singapore in the face of rapid change and uncertainty, given our constraints as a small city-state with an open economy? The IPS-Nathan Lectures series was launched in 2014 as part of the S R Nathan Fellowship for the Study of Singapore. The S R Nathan Fellow delivers a series of lectures during their term to advance public understanding and discussion of issues of critical national interest.
The CEO-CIO Partnership - Harnessing The Value Of Information Technology In Healthcare - Thryft
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This book is a must-read for healthcare CEOs and CIOs who are looking to enhance their collaborative approach towards IT governance, strategic alignment, ROI, performance assessment, and knowledge enablement in their organizations. It features roundtable discussions and insights from industry experts, offering practical recommendations and case-based examples on maximizing IT value in healthcare.
Transportation : A Global Supply Chain Perspective - Thryft
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Brian J. Gibson, Robert A. Novack, John J. Coyle  | Cengage Learning

Transportation : A Global Supply Chain Perspective

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Recommended for logistics professionals seeking successful transportation strategies. This book covers all aspects of transportation, including cost structure, challenges, and environmental concerns. It offers a valuable framework and foundation for understanding the role of transportation in global supply chains. The author also emphasizes global topics throughout the book and provides up-to-date coverage of hard and soft technology.
Competing on Analytics - The New Science of Winning - Thryft
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Thomas H. Davenport | Harvard

Competing on Analytics - The New Science of Winning

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You have more information at hand about your business environment than ever before. But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool.In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling.Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.
A Dictionary Of Business And Management - Thryft
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Jonathan Law | Oxford University Press

A Dictionary Of Business And Management

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This is an essential guide for anyone interested in business terminology and jargon. With over 7,000 authoritative entries, it covers all topics from marketing and accounting to organizational behaviour and business strategy. The book is fully revised and updated, making it an excellent resource for both beginners and professionals in the field. Users would appreciate its concise and comprehensive explanations of business concepts.
Universities in the Marketplace : The Commercialization of Higher Education - Thryft
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Derek Bok | Princeton University Press

Universities in the Marketplace : The Commercialization of Higher Education

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This book is perfect for university students and professors alike, as it addresses the growing problem of the commercialization of higher education. Bok raises concerns on how ventures that pursue profit undermine core academic values. He also delves into the dangers posed by increased secrecy in corporate-funded research, industry-subsidized educational programs, and conflicts of interest in human subject research. With an evenhanded tone, Bok delivers a candid and thought-provoking analysis on the future of higher education.
Living In Smart Cities: Innovation And Sustainability - Thryft
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Cities around the world are becoming increasingly popular as economic powerhouses and magnets for migrants from rural and suburban areas. All big cities in First and Third World countries as well as emerging markets such as New York, London, Tokyo, Paris, Shanghai, Hong Kong, Singapore, New Delhi, Jakarta etc. have to cope with high population density and serious challenges such as air pollution or traffic congestion. How do we pack more people into big cities and yet continue to realise a high quality of life? How do we plan, create and manage 'good cities' which are safe, spacious, green, connected, fair and resilient? How can cities create economic wealth while still fulfilling the vision of sustaining our "Green Planet"? What are best practice designs and innovative technical smart city solutions which could be leveraged to tackle these challenges and how can they be successfully commercialised? These are some of the questions the reader addresses from a multi-disciplinary perspective with special reference to Singapore whose development from regional entrepôt to First World Metropolis continues to impress business and societal leaders around the world. The book's contents are broadly structured according to the following (i) definition and taxonomy of innovative & sustainable cities, including its core characteristics and how they create value in terms of innovativeness and sustainability; (ii) governance, planning and selected design principles of innovative & sustainable cities and how they pan out with regard to livability and sustainability; and (iii) in-depth study of selected smart city dimensions such as governance, clustering, connectivity, mobility, ageing, water, sports, and safety.
e-Business & e-Commerce for Managers - Thryft
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Paul J. Deitel, Harvey M. Deitel  | Prentice Hall

e-Business & e-Commerce for Managers

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Finally, there's an authoritative, comprehensive manager's guide to every aspect of building and managing a successful e-Business! e-Business and e-Commerce for Managers starts by reviewing today's leading e-Business models, as well as several key industries where e-Businesses offer especially attractive opportunities, including entertainment, career development, e-Publishing, and online finance. Next, it helps managers address each key strategic and technical component of a successful e-Business. Coverage planning and building a robust Web site infrastructure; deploying effective Internet-based marketing and affiliate programs; using Customer Relationship Management to strengthen customer loyalty; managing online transactions; protecting the security of your site; and much more. The book includes a step-by-step guide to e-Business site building, as well as a full chapter on leveraging new e-Business opportunities associated with the wireless Internet. An appendix features development of a complete Web-based shopping cart application using HTML, JavaScript, VBScript, Active Server Pages, and an Access database. For all managers, business owners, and others who need a comprehensive overview of how to build and manage an e-Business.
Marketing Analytics - A Practical Guide To Real Marketing Science - Thryft
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Marketing Analytics is an essential guide for business analysts and marketers who want to solve real-world problems effectively. The book aims to equip practitioners with relevant marketing science knowledge and techniques. By introducing data modelling options to solve specific marketing challenges, the book makes marketing science accessible for beginners while helping seasoned practitioners fine-tune their marketing skills. Readers can expect to gain confidence in applying statistical concepts, segmentation, and campaign testing to their work. Additionally, the book provides full workings and critical analyses to reinforce key concepts, making learning comprehensive and interactive.
This book could be a good read for those in leadership positions in product development who are looking to implement efficient processes. The unique feature of this book is its focus on combining design and Six Sigma methodologies to achieve optimal results. Users could potentially review the book as practical and informative for improving product development processes.
The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation - Thryft
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Praise for The Online Advertising Playbook "Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing."―Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks " The Online Advertising Playbook 's principles, case studies, and strategic insights equip marketers with the best knowledge available. It will help your online advertising achieve the full range of marketing objectives, from lead generation and customer acquisition to driving trial and loyalty."―Tim Kopp, Vice President, Global Interactive Marketing, The Coca-Cola Company "To grow interactive marketing from here we need to institutionalize our wisdom and experience about what works. This book explains, in a disciplined way, what marketers have learned from a decade of massive change."―Ted McConnell, Interactive Innovation Director, Procter & Gamble " The Online Advertising Playbook is a milestone in the maturation of interactive advertising, but also an invaluable go-to guide for managers trying to make smart decisions with their advertising budgets."―Van Riley, Vice President of Research, AOL "The best marketing communication is spawned from what I call 'informed intuition.' After reading The Online Advertising Playbook , I am far better informed on how to optimize the online channel in our advertising and promotional programs. It's a perfect blend of case studies and research-backed learning."―Rod DeVar, Manager, Advertising and Promotion, United States Postal Service "Savvy marketers should take advantage of The Online Advertising Playbook 's findings and principles to get real results."―Chris Theodoros, Director of Industry Relations, Google "A work of wisdom and rigor in the digital space that is as relevant for the newbie as it is for the digerati."―Mike Donahue, Executive Vice President, American Association of Advertising Agencies "This is a must-read for any marketing executive involved in online advertising. It's high time that a book looks at online advertising in the context of an integrative promotional strategy, one meant to set objectives, establish creative strategies, and measure results. The book nicely ties the various components of online advertising to relevant case studies, and the emphasis on measurement and results is refreshing. Not only is it relevant for marketing executives, it would also be a good basic text for any Internet advertising course and a good adjunct to any Internet marketing course."―Henry Assael, Professor of Marketing, Stern School of Business, New York University
U.S. Vs Microsoft : The Inside Story of the Landmark Trial - Thryft
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An account of the landmark antitrust case chronicles the investigation of Microsoft, examines the key events and personalities of the trial, and discusses the impact of the verdict.
The Ed Ponsi Forex Playbook - Strategies And Trade Set-Ups - Thryft
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Edward Ponsi | Wiley

The Ed Ponsi Forex Playbook - Strategies And Trade Set-Ups

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The Ed Ponsi Forex Playbook is an exceptional guidebook for anyone who desires to enter the Forex market. The book offers comprehensive insights into various strategies and techniques for long-term trading, swing trading, and day trading. It simplifies complex financial concepts to make them understandable for beginners. The book also provides actionable information, so readers will not only learn useful information but also know how to apply them to become successful forex traders.
Disrupting Class: How Disruptive Innovation Will Change The Way The World Learns - Thryft
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Selected as one of the "Best Books on Innovation, 2008" by BusinessWeek magazine Named the "Best Human-Capital Book of 2008" by Strategy + Business magazine A crash course in the business of learning-from the bestselling author of The Innovator's Dilemma and The Innovator's Solution … "Provocatively titled, Disrupting Class is just what America's K-12 education system needs--a well thought-through proposal for using technology to better serve students and bring our schools into the 21st Century. Unlike so many education 'reforms,' this is not small-bore stuff. For that reason alone, it's likely to be resisted by defenders of the status quo, even though it's necessary and right for our kids.We owe it to them to make sure this book isn't merely a terrific read; it must become a blueprint for educational transformation."--Joel Klein, Chancellor of the New York City Department of Education “A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education.”--Jim Collins, bestselling author of Good to Great According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need “disruptive innovation.” Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of “disruptive” change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories. You'll learn how
Metacapitalism : The E-business Revolution and the Design of 21st Century Companies and Markets - Thryft
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This book is essential reading for business leaders looking to transform their companies into e-business models. Through case studies of major corporations and industries, the authors reveal how market leaders are leveraging global expansion, capital, and technology to accelerate growth and value creation. They introduce new concepts that will become a natural part of the business lexicon in the near future, such as "value-added communities" and "brand-owning" companies. If you want to stay ahead of the game, MetaCapitalism is the book for you.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.