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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Mobile Strategy - How Your Company Can Win By Embracing Mobile Technologies - Thryft
Dirk Nicol | Ibm Press

Mobile Strategy - How Your Company Can Win By Embracing Mobile Technologies

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Goodreads rating: 3.65

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In stock: Very Good

This book is a must-read for any IT leader looking to leverage the power of mobile technologies. With real-world case studies and proven best practices, Dirk Nicol provides the guidance needed to successfully navigate the complex world of mobile strategy. From understanding consumerized IT to managing security threats, this book covers it all. Don't miss out on the opportunity to transform your business and stay ahead of the competition.
Negotiate Your Way to Riches: How to Convince Others to Give You What You Want - Thryft
Peter Wink | Career Pr Inc

Negotiate Your Way to Riches: How to Convince Others to Give You What You Want

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Goodreads rating: 2.71

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In stock: Very Good

Imagine never paying sticker price again. "Negotiate Your Way to Riches" is your guidebook through the jungles of commerce, from the car dealership to the restaurant. It's not just theory; it's practical advice peppered with real-life anecdotes from the author's own experiences. With this book, you'll gain the confidence to ask for—and get—better deals in all facets of life. Whether you're eyeing a promotion or planning your next vacation, Peter Wink's negotiation tactics are invaluable.
UP! Your Service New Insights: True Stories of Winners and Losers in the Quest for Superior Service - Thryft

UP! Your Service New Insights: True Stories of Winners and Losers in the Quest for Superior Service

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If you're keen on elevating the customer experience and driving loyalty, this book is your guide. Ron Kaufman provides engaging stories that illustrate the do's and don'ts of customer service. By exploring both successes and failures, you'll gain a clearer understanding of what truly sets companies apart in the realm of service excellence. It's a treasure trove of ideas to keep your service game top-notch.
Public Relations Online : Lasting Concepts for Changing Media - Thryft
Tom Kelleher | Sage Publications, Inc

Public Relations Online : Lasting Concepts for Changing Media

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Goodreads rating: 3.57

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Public Relations Online provides hands-on internet exercises and alternative perspectives that offer an overall understanding of the computer systems and networks and how real people use online media to communicate effectively. It's an excellent resource for advanced undergraduate and graduate students for Public Relations courses.
Easy Facebook - Thryft
Michael Miller | Que Pub

Easy Facebook

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Goodreads rating: 2.0

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In stock: Like New

If you're new to the world of social media and the idea of diving into Facebook feels overwhelming, "Easy Facebook" could be your life-saver. With its step-by-step, fully illustrated instructions, this book eliminates the intimidation factor. It handholds you through each task, from creating an account to managing privacy. It's like having a friend by your side as you join the digital social sphere.
Webster's Guide to Business Correspondence - Thryft

Webster's Guide to Business Correspondence

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In stock: Well Read

Recommended for business professionals seeking writing expertise. Include examples.
Global Marketing Strategy - Thryft

Global Marketing Strategy

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This book would be a great read for someone who is interested in understanding the complexities and challenges of global marketing. With its focus on providing competitive orientation and strategies, it serves as a valuable compass for global marketing managers. The numerous real-company examples and in-depth cases offer practical insights into market entry, expansion, and rationalization. Whether you're a student or a professional, this book will help you navigate the global marketing landscape with confidence.
Mavericks at Work - Thryft
Mavericks at Work - Thryft

Mavericks at Work

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If you're feeling stuck in the traditional business playbook and need a breath of fresh air, "Mavericks at Work" might just be the gust you need. It's like having a conversation with the most unorthodox CEOs who've thrown the rulebook out and still soared to success. It's not just about rebelling for the sake of it; it's about smart, strategic innovation that's as engaging as it is edifying. This could be the navigation chart to steer your business into uncharted, prosperous waters.
Writing for Television, Radio, and New Media - Thryft
Robert L. Hilliard | Cengage Learning

Writing for Television, Radio, and New Media

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Goodreads rating: 3.9

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In stock: Well Read

Hilliard's comprehensive guide offers practical tips and techniques for writing successful scripts across various media, including TV, radio, and online platforms. With clear organization, excellent examples, and attention to detail, this book is a must-have for anyone looking to break into the world of professional writing for television, radio, or new media.
Bullet Proof Presentations: No One Will Ever Shoot Holes in Your Ideas Again! - Thryft
G. Michael Campbell | Weiser

Bullet Proof Presentations: No One Will Ever Shoot Holes in Your Ideas Again!

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Goodreads rating: 2.0

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In stock: Very Good

Imagine walking into your next presentation brimming with confidence, knowing your ideas are bulletproof. That's the transformation this book promises. G. Michael Campbell's guidance is like having a personal coach helping you to organize, deliver, and impress during any speaking engagement. This book doesn't just give tips—it provides a comprehensive blueprint to take the stage assured you'll captivate your audience.
Tested Advertising Methods
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Hahn, Caples  | Prentice Hall

Tested Advertising Methods

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Goodreads rating: 4.23

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In stock: Very Good

Whether you're new to the ad world or a seasoned marketer, "Tested Advertising Methods" is like a masterclass in print. John Caples's work has shaped the industry for decades, and this updated version offers the same candid analysis and award-winning ideas, now aligned with the modern landscape. It's a must-read for anyone wanting to understand how to create ads that truly resonate and drive results.
Essential Economics for Cambridge IGCSERG Student Book - Thryft
Robert Dransfield, Jane King, Terry Cook  | Oxford University Press

Essential Economics for Cambridge IGCSERG Student Book

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In stock: Very Good

If you're grappling with the intricacies of economics at the IGCSE level, this book may just be your lifeline. It's crafted with the intent to make complex economic concepts digestible for students whose first language isn't English. The online exam prep resources are a bonus, giving you that extra edge for exam readiness.
The Manager's Book of Decencies - Thryft
Steve Harrison | Mcgraw-hill

The Manager's Book of Decencies

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Goodreads rating: 3.38

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In stock: Very Good

Recommendation: This book offers a refreshingly practical and actionable guide for managers looking to improve their company's culture. Through the concept of "small decencies", the author demonstrates how simple gestures can have a significant impact on communication, teamwork, and productivity. By focusing on authentic and personal interactions, this book provides valuable insights that can be implemented in any organization, regardless of its size or industry. Whether you're a seasoned executive or a new manager, The Manager's Book of Decencies will inspire you to create a workplace environment that fosters mutual respect and shared values.
Why Didn't You Say That in the First Place? : How to be Understood at Work - Thryft
Richard Heyman | Jossey-bass

Why Didn't You Say That in the First Place? : How to be Understood at Work

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Goodreads rating: 2.75

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In stock: Very Good

This book would be a good read for anyone struggling with communicating effectively at work. It teaches you techniques to ensure mutual understanding with your coworkers and how to have clear conversations that can prevent misunderstandings. The book includes anecdotes, illustrations, and checklists that make it easy to apply the strategies in everyday situations. Users would review this book as an excellent resource for improving communication skills in the workplace.
Secrets Of Superstar Speakers: Wisdom from the Greatest Motivators of Our Time - Thryft
Lilly Walters, Brian Tracy  | Mcgraw-hill

Secrets Of Superstar Speakers: Wisdom from the Greatest Motivators of Our Time

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Goodreads rating: 3.47

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In stock: Well Read

This book would be a good read for anyone who is interested in public speaking or is seeking motivation and inspiration. It offers exclusive insights and wisdom from the greatest motivational speakers of our time, such as Anthony Robbins and Lou Holtz. By reading this book, you will learn the winning formula behind their success and how they have impacted the lives of countless individuals. Get ready to be inspired and motivated to reach new heights in your own life.
Mobile Media and Applications, From Concept to Cash : Successful Service Creation and Launch - Thryft

Mobile Media and Applications, From Concept to Cash : Successful Service Creation and Launch

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Goodreads rating: 4.0

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In stock: Very Good

This book is a comprehensive guide for professionals and decision makers in the IT, Telecoms and Media industries looking to create and launch successful mobile services. The author provides real case studies and experiences to help readers understand the challenges and keys to success in this industry. It also highlights the impact of mobile devices and customer behavior on mobile services, and offers best practices for making service environments efficient and powerful. Overall, this book is an invaluable resource for anyone looking to create successful mobile services.
Personal Conflict Management : Theory and Practice - Thryft
Suzanne McCorkle, Melanie J. Reese  | Pearson

Personal Conflict Management : Theory and Practice

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Goodreads rating: 3.96

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In stock: Very Good

This book can be a valuable resource for individuals who want to learn how to manage conflicts in various situations. With the help of its theories and skills approach, it emphasizes both theoretical and practical aspects of conflict resolution. The book discusses competitive and cooperative theories that present contrasting perspectives on conflict management. It also provides case studies, examples, essay suggestions, and discussion questions to facilitate an interactive learning environment for students and instructors alike. Overall, the book is an enjoyable and thought-provoking guide to enhance conflict management skills.
Communication and Reports - Thryft
Peter Padget | Continuum International Publishing Group

Communication and Reports

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Goodreads rating: 0.0

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In stock: Well Read

This book could be a good read for anyone who wants to improve their communication skills in a professional setting. The author, P. Padget, provides clear and concise guidance on how to write effective reports and memos. The book is particularly useful for those who need to present information in a professional context, such as managers, executives, and corporate communicators. With its practical advice and straightforward approach, readers will be able to apply the concepts and techniques learned from this book in their day-to-day work.
Public Relations Techniques - Thryft
Frank Jefkins | Rbhp Trade Group

Public Relations Techniques

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Goodreads rating: 4.17

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In stock: Well Read

This book is a must-read for anyone interested in learning the ins and outs of public relations. It provides a comprehensive overview of the industry, including practical techniques for managing communications in both commercial and non-commercial organizations. Jefkins' expertise is evident throughout the book, making it an invaluable resource for PR professionals and students alike.
Business Letters for Busy People - Thryft
Jim Dugger | Career Pr Inc

Business Letters for Busy People

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Goodreads rating: 3.7

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In stock: Very Good

Whether you're just entering the workforce or are a seasoned professional, crafting effective business letters can be time-consuming. This book gives you a head start with ready-to-use templates that will make your correspondence quicker and more effective. You'll not only save time but also convey your messages with greater clarity and professionalism.
Executive Etiquette in the New Workplace
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As the workplace evolves, so must our professional behavior. This book is ideal if you're seeking to update your know-how on contemporary workplace conduct. Whether you're entering a new job or aiming to refine your professional image, "Executive Etiquette in the New Workplace" offers valuable insights into behaving and communicating with poise and confidence in today's corporate environments.
Winning Cover Letters - Thryft
Robin Ryan | Wiley

Winning Cover Letters

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Goodreads rating: 3.2

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"Winning Cover Letters provides a step-by-step formula to crafting a cover letter that highlights your most important skills for the job. This book is perfect for job seekers who want to stand out in the application process and land interviews. With examples from real clients, you can be assured that the advice in this book is effective. The Power Impact Technique is the key to getting noticed by potential employers and Winning Cover Letters shows you how to use it to your advantage."
Hardball Selling: How to Turn the Pressure on, without Turning Your Customer Off - Thryft
Robert L. Shook | Sourcebooks

Hardball Selling: How to Turn the Pressure on, without Turning Your Customer Off

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Goodreads rating: 3.78

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If you're looking to join the elite top 5 percent of salespeople, "Hardball Selling" is the guide for you. Robert L. Shook shares his 17 years of experience in the trenches, teaching you the provocative and controversial tactics that will set you apart from the competition. This book will show you how to take control of the sale without turning your customer off, allowing you to close deals with confidence. Highly recommended by industry experts, "Hardball Selling" is a must-read for ambitious salespeople looking to up their game.
Smiling Tiger, Hidden Dragon
John Ng | Armour Publishing

Smiling Tiger, Hidden Dragon

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Goodreads rating: 3.38

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In stock: Very Good, Well Read

If you often find yourself at odds with colleagues or family, "Smiling Tiger, Hidden Dragon" could be the guide you need. John Ng explores conflict resolution in a way that promotes personal growth and better relationships. It's a valuable read for anyone looking to turn confrontations into positive interactions and build stronger bonds.
Magazine Editors Talk to Writers - Thryft
Judy Mandell | Wiley

Magazine Editors Talk to Writers

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Goodreads rating: 5.0

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Top editors share inside information on how magazine publishing really works Based on incisive interviews with editors from such leading publications as Esquire, Parade, Field & Stream, American Baby, and Ladies' Home Journal, this indispensable book gives you all the information you need to write successfully for magazines. Invaluable advice and tips from editors representing the whole spectrum of magazine publishing will help you break into the category of your choice. Here's the inside scoop
The IABC Handbook of Organizational Communication : A Guide to Internal Communication, Public Relations, Marketing, and Leadership - Thryft

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In stock: Very Good

The IABC Handbook of Organizational Communication is a must-read for business leaders who want to understand the intricacies of corporate communication. It covers a wide range of topics including crisis management and ethics, while also delving into the impact of new technologies and social media on communication strategies. The book is well-researched and well-organized, making it an invaluable resource for anyone looking to improve their organization's communication practices.
Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips | Simon & Schuster

Global Literacies: Lessons on Business Leadership and National Cultures

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Goodreads rating: 3.13

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In stock: Well Read

If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.
Closing Tactics: How to Use Fast and Effective Closing Techniques
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In stock: Very Good

If you're looking to sharpen your sales game, "Closing Tactics" might just be the resource you need. The book promises to equip you with strategies that could improve your closing rate. Imagine feeling more confident in sealing the deal – this could be the result of digesting the techniques within these pages.
Write To Sell - The Ultimate Guide To Great Copywriting - Thryft

Write To Sell - The Ultimate Guide To Great Copywriting

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In stock: Very Good

If you want your words to make an impact and sell, "Write to Sell" is the practical handbook you need. Andy Maslen delivers actionable advice, case studies, and exercises that will sharpen your copywriting skills. This book is the tool you require to turn your writing into a powerful selling machine, whether you're a seasoned writer or just starting out.
High Impact Speeches: How to Create & Deliver Words That Move Minds - Thryft

High Impact Speeches: How to Create & Deliver Words That Move Minds

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In stock: Well Read

This book is a must-read for anyone who wants to become a powerful and influential speaker. It not only teaches the techniques of crafting and delivering impactful speeches but also helps you develop your own unique style. By sharing the strategies that have worked for some of the greatest speakers in history, Richard F. Heller empowers readers to inform, persuade, and captivate their audience. Whether you're a business executive, a student, or someone looking to enhance your communication skills, High Impact Speeches will guide you in writing and delivering a winning speech that can advance your career and leave a lasting impact on your audience.
Pre-Commerce : How Companies and Customers are Transforming Business Together - Thryft
Mark Addicks, Bob Pearson  | Jossey-bass

Pre-Commerce : How Companies and Customers are Transforming Business Together

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Goodreads rating: 3.93

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In stock: Well Read

Pre-Commerce is a must-read for business leaders who want to stay ahead of the curve in the digital age. The book offers a step-by-step process for companies to transform the way they interact with and learn from customers, making it a valuable resource for executives who want to understand how social media is transforming commerce. The book's most unique feature is its focus on the concept of "pre-commerce," which emphasizes the importance of the customer's decision making process long before the actual transaction. By adopting the strategies outlined in this book, companies can position themselves to succeed in the new era of digital commerce.
Business Buzzwords: Tough New Jargon of Modern Business - Thryft
Michael Johnson | Blackwell Pub

Business Buzzwords: Tough New Jargon of Modern Business

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Goodreads rating: 2.0

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Business Buzzwords could be a good read for anyone who wants to clearly make sense of the terms used in modern business. The book lists down the origin and definitions of the most commonly used jargon in alphabetical order, making it easy for readers to understand without having to struggle to find the meaning of the words. This book will help readers decode the jargon and communicate with more clarity when interacting in a professional setting.
Essential Interviewing : A Programmed Approach to Effective Communication, International Edition - Thryft
D.R. Evans | Thomson Brooks/cole

Essential Interviewing : A Programmed Approach to Effective Communication, International Edition

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Goodreads rating: 4.67

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In stock: Well Read

Essential Interviewing is a great read for individuals who want to master the art of interviewing. The book provides clear and specific instructions on interview skills, making it a great resource for professionals in various settings such as social work, counseling, nursing, personnel work, and human services. The book follows a programmed-learning model that has successfully trained members of helping professions for 30 years, making it a well-rounded guide for all professionals.
California--Graphic Design - Thryft
N/A | Madison Square Pr

California--Graphic Design

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Goodreads rating: 2.0

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In stock: Very Good

"California Graphic Design showcases the work of top design firms, providing a glimpse into the most current and innovative graphic design solutions. This book would be perfect for students or professionals looking to stay up-to-date with the latest design trends and gain inspiration for their own work."
The Invisible Grail: How Brands Can Use Words to Engage with Audiences - Thryft

The Invisible Grail: How Brands Can Use Words to Engage with Audiences

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In stock: Very Good

If you're intrigued by the alchemy of language and branding, "The Invisible Grail" is a clarion call to revisit the potency of words. Imagine threading narratives that not just speak to but resonate with your audience, transforming mere consumers into loyal advocates. It's a cerebral journey into the heart of masterful communication—a must-read as you craft the verbal essence of your brand.
The Best of Brochure Design: No. 4 - Thryft
Rockport Publishers | Rockport Pub

The Best of Brochure Design: No. 4

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Goodreads rating: 2.8

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In stock: Very Good

"The Best of Brochure Design: No. 4" is a great read for graphic designers who want to gain ideas and insights on how to create an effective and creative brochure. With hundreds of examples in different styles and formats, the book demonstrates the breadth and range of brochures being created today. The detailed captions provide information on the designers' choices and inspirations, making it a perfect resource for marketers and corporate executives looking for ideas to get their message across. The book also acknowledges the changing landscape with the emergence of interactive brochures, making it an essential read for those interested in keeping up-to-date with the evolution of brochure design.
Renaissance Singapore? Economy, Culture, and Politics
Kenneth Paul Tan | Nus Press

Renaissance Singapore? Economy, Culture, and Politics

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Goodreads rating: 3.5

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If you're curious about the interplay of tradition and modernity in Singapore, "Renaissance Singapore? Economy, Culture, and Politics" is a thought-provoking read. It navigates through the nuances of Singapore's aspirations to cultivate a creative economy and a more open society, while grappling with issues of conservatism and national identity. This book unfolds the rich tapestry of Singapore's social landscape through the discerning perspectives of its public intellectuals and activists.
E-Mail In An Instant - 60 Ways To Communicate With Style And Impact - Thryft
Karen Leland, Keith Bailey  | Weiser

E-Mail In An Instant - 60 Ways To Communicate With Style And Impact

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Goodreads rating: 2.45

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In stock: Very Good

This book is a must-read for anyone looking to level up their email communication skills. With practical tips and strategies from industry experts, Keith Bailey and Karen Leland, you'll learn how to write impactful emails, manage your inbox efficiently, and leave a lasting impression on your recipients. Say goodbye to confusing, ineffective emails and hello to clear, concise communication that gets results.
Organizational Behaviour
David A. Buchanan, Andrzej Huczynski  | Prentice Hall

Organizational Behaviour

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Goodreads rating: 3.71

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In stock: Well Read

If understanding how organizations tick fascinates you, you'll find this text invaluable. Buchanan and Huczynski break down complex behaviors into digestible concepts, ideal for students or professionals eager to grasp the intricacies of workplace dynamics, motivation, and culture. It's a deep dive that's as educational as it is practical.
Find a Job Through Social Networking: Use LinkedIn, Twitter, Facebook, Blogs and More to Advance Your Career - Thryft

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In stock: Very Good

This book could be a good read for you if you are looking to leverage social media platforms to advance your career. It reveals the secrets of using LinkedIn, Twitter, Facebook, blogs, and more to find job opportunities and make valuable connections. With practical tips and strategies, it empowers you to navigate the world of social networking to maximize your job search and achieve career success.
Presenting for Professionals - Thryft
Janet Baguley, Phil; Bateman | John Murray Press

Presenting for Professionals

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Goodreads rating: 0.0

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In stock: Well Read

This book provides practical guidance on how to effectively plan, prepare and deliver a presentation that captures the audience's interest. It addresses common mistakes and provides techniques and tools to enhance the standard of presentations. This is recommended for professionals who already have basic presentation skills, students undergoing professional training programs, or self-starters in professional roles who wish to develop these skills independently.
Well Said!: Presentations and Conversations That Get Results - Thryft
Darlene Price | Amacom

Well Said!: Presentations and Conversations That Get Results

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Goodreads rating: 3.88

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'Well Said!' might just be the game-changer you need if you're looking to sharpen your presentation skills. Darlene Price provides practical and easily digestible advice for anyone wanting to influence and captivate their audience, whether in a boardroom or during a casual conversation. Not just theoretical, this book offers real-life examples that showcase how the right words and body language can make you more persuasive and help you achieve your objectives. Whether you need to nail an elevator pitch or engage stakeholders, 'Well Said!' might just be the collateral to your success.
Click.ology: What Works in Onlline Shopping and How Your Business Can Use Consumer Psychology to Succeed - Thryft
Graham Jones | Nicholas Brealey

Click.ology: What Works in Onlline Shopping and How Your Business Can Use Consumer Psychology to Succeed

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Goodreads rating: 3.8

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If you're steering an online retail venture, "Click.ology" is like your navigator through the maze of digital consumer behavior. Graham Jones translates complex psychological patterns into actionable strategies, helping you understand why customers click 'buy' or abandon carts. It's like having an expert whispering in your ear, telling you precisely what tweaks to make to your website to not just chase, but catch those ever-elusive sales. The book's futuristic outlook ensures you're prepped not just for today's clicks but for tomorrow's as well.
Graphis Corporate Identity: v. 3 - Thryft
B. Martin Pedersen | Graphis, Inc.

Graphis Corporate Identity: v. 3

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Goodreads rating: 4.5

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Third in a valued series, this update takes a fresh look at what targeted companies have been doing over the past three years to create, present, and preserve their corporate image. The book spotlights 30 categories that tell the story of each company, including logos, symbols, product, and package design. 400 color and b&w illustrations.
Human Dynamics : A New Framework for Understanding People and Realizing the Potential in Our Organizations - Thryft

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Human Dynamics presents a unique framework for understanding how people process information, learn, communicate, relate with one another and manage stress. Based on 17 years of ongoing research with over 40,000 people from various cultures, this book offers practical applications for optimizing business relationships, teamwork, communication, and organizational learning. It is a must-read for anyone interested in enhancing their relationships and strengthening organizational performance.
UP! Your Service New Insights: True Stories of Winners and Losers in the Quest for Superior Service - Thryft

UP! Your Service New Insights: True Stories of Winners and Losers in the Quest for Superior Service

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This book is a must-read for anyone looking to excel in the world of customer service. Through a collection of true stories, Ron Kaufman explores the winners and losers in the quest for superior service, giving readers valuable insights and practical tips. Whether you want to benchmark the best service innovations or learn how to keep your customers happy and loyal, this book has it all. The most unique feature of this book is the "Infinite Absurdity Awards" in Chapter 13, which highlights the biggest mistakes in service and teaches readers what to avoid. Get ready to revolutionize your business with the power of superior service!
Case Problems in Marketing - Thryft
Thomas Nelson & Sons Ltd | Thomas Nelson & Sons Ltd

Case Problems in Marketing

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Goodreads rating: 0.0

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Recommended for marketing students looking for practical insights. This book provides a collection of case studies that illustrate marketing strategies and tactics applied in real-world scenarios. The book analyzes the decision-making process of companies and the success of their marketing strategy. It is ideal for marketing students who want to gain practical insights into marketing challenges.
The 3 Keys to Empowerment: Release the Power Within People for Astonishing Results - Thryft

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If you're a manager struggling to foster a dynamic, innovative environment where your team feels truly invested, "The 3 Keys to Empowerment" could be your guide. It doesn't just buzz around the concept of empowerment; it equips you with practical steps. Through sharing knowledge, setting clear boundaries, and emphasizing teamwork, this book can help transform your managerial approach and potentially lead to more rewarding results.
Practical Marketing : An Asian Perspective - Thryft
Wee Chow Hou | Addison Wesley

Practical Marketing : An Asian Perspective

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Goodreads rating: 5.0

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If you've got an eye on the Asian markets, "Practical Marketing: An Asian Perspective" could be your guidebook. This isn't just about theory; it's a lens on how dynamic, diverse economies have shaped marketing strategies across a vast region. Business students, marketers, and entrepreneurs could find this especially valuable for understanding consumer behavior and market trends in Asia's high-growth contexts.
What Is Publication Design?

What Is Publication Design?

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If you're fascinated by the intricate world of printed media, "What Is Publication Design?" could be your perfect companion. Lakshmi Bhaskaran takes you through a thorough exploration, touching all facets from aesthetics to sustainability in the field. Whether you're a novice with a budding interest in graphic design or a seasoned professional seeking inspiration, this well-rounded guide would serve up fresh insights, backed by an international array of design work that could prove to be both instructive and inspiring.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.