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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Transactional Manager: How to Solve People Problems With Transactional Analysis - Thryft
Abe Wagner | Abe Wagner & Assoc

The Transactional Manager: How to Solve People Problems With Transactional Analysis

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 3.85

₱429.75 from ₱292.05 Save up to 36%

In stock: Well Read

If you're looking to tackle office dynamics and improve your management style, "The Transactional Manager" by Abe Wagner could be a game-changer for you. Wagner introduces transactional analysis as a tool to better understand and navigate interpersonal relationships in the workplace. You'll learn practical techniques to resolve conflicts and foster a positive environment, which could transform how you lead and work within your team.
New York Festivals 15 - Thryft
New York Festivals | Harper

New York Festivals 15

₱263.70 from ₱251.10 Save 5%

Goodreads rating: 5.0

₱263.70 from ₱251.10 Save 5%

In stock: Like New

Recommended for professionals in advertising, marketing, and design. A valuable reference for anyone seeking inspiration and insight into global advertising trends and approaches.
Branding - The Power Of Market Identity - Thryft
David E. Carter | Watson-guptill Pubns

Branding - The Power Of Market Identity

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.78

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book is a comprehensive guide on creating and managing corporate or brand identity programs. It covers the latest trends and techniques in branding and provides insights into building strong brand identities. If you're a marketer, entrepreneur, or involved in branding, this book is an excellent resource to maximize your brand's power and impact. It offers practical advice, real-life case studies, and examples from leading brands that make it a must-read for anyone looking to build and strengthen their brand.
Event Management : An Asian Perspective - Thryft
Glenn McCartney | Mcgraw-hill Education (asia)

Event Management : An Asian Perspective

₱408.60 from ₱251.10 Save up to 39%

Goodreads rating: 3.84

₱408.60 from ₱251.10 Save up to 39%

In stock: Well Read

This book would be a good read for anyone interested in event management in an Asian context. With a focus on the unique cultural characteristics of the region, readers can gain insight into how to plan and execute successful events. The book covers a wide range of event types, from corporate conferences to cultural festivals, making it suitable for professionals as well as those just starting out in the industry.
Business Networking and Sex: Not What You Think
New
Frank J. De Raffele, Hazel M. Walker, Ivan R. Misner  | Entrepreneur Press

Business Networking and Sex: Not What You Think

from ₱589.05

Goodreads rating: 3.3

from ₱589.05

In stock: Well Read

If you're keen on mastering the art of networking across genders, this book could be a treasure trove for you. It delves into the intricacies of how men and women communicate differently in a professional setting, backed by solid research. Imagine leveraging this knowledge to form stronger business relationships and propel your networking prowess – that's the potential edge this book offers.
The Hypnotic Salesman - Thryft
Adam Eason | Network 3000 Publishing

The Hypnotic Salesman

₱539.55 from ₱292.05 Save up to 47%

Goodreads rating: 4.13

₱539.55 from ₱292.05 Save up to 47%

In stock: Well Read

If you're in the sales field and looking to up your game, "The Hypnotic Salesman" is more than a book; it's a mentor in your pocket. With insights into non-verbal communication, effective language patterns, and strategies for closing the sale, it offers a treasure trove of tricks to enchant and convert your prospects. Imagine achieving your sales goals by being the person customers trust and want to buy from—that's the promise of this book.
Technology and Communications - Thryft
Richard B. Platt | Silver Dolphin

Technology and Communications

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Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book is a great read for anyone interested in the progress of human communication and technology. With a well-written and engaging approach, Richard B Platt explores the origins of the internet, the world wide web, and satellite communications. The book also includes a complete timeline of communication technology, making it a great resource for those interested in the history of our methods of communication. Overall, Technology and Communications is a must-read for any lover of technology and history.
Communicating in Professional Contexts - Thryft
H.L. Goodall Jr. | Cengage Learning

Communicating in Professional Contexts

₱1,331.55 from ₱539.55 Save up to 61%

Goodreads rating: 4.0

₱1,331.55 from ₱539.55 Save up to 61%

In stock: Well Read

This book would be great for anyone looking to improve their communication skills in a professional setting. The CCCD model provides a structured approach to building presentation competencies while the use of technology helps to integrate modern communication methods. The theoretical foundation provides a deeper understanding of organizational communication that can be applied in various workplaces. Users would appreciate the engaging narrative style that makes learning enjoyable.
Networking for Career Success: 24 Lessons for Getting to Know the Right People - Thryft
Diane Darling | Mcgraw Hill

Networking for Career Success: 24 Lessons for Getting to Know the Right People

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 3.25

₱429.75 from ₱292.05 Save up to 36%

In stock: Very Good

If you're looking to climb the career ladder or open new professional doors, this book is your ally. 'Networking for Career Success' is a practical guide, offering a treasure trove of tips to build and leverage relationships in the business world. It's concise, direct, and full of actionable advice – perfect if you're serious about making meaningful connections.
How to Create a Portfolio (Portfolio Skills) - Thryft
Fig Taylor | Laurence King Publishing

How to Create a Portfolio (Portfolio Skills)

₱638.55 from ₱341.55 Save up to 50%

Goodreads rating: 3.93

₱638.55 from ₱341.55 Save up to 50%

In stock: Well Read

If you're kicking off a career in illustration or graphic design, this book is your roadmap to crafting a striking portfolio that captures your unique flair. It's packed with guidance on selecting your best work, presenting it effectively, and marketing yourself in the digital age. An essential companion for artists ready to showcase their talents professionally.
Principles of Marketing - Thryft
Philip Kotler, Gary M. Armstrong  | Pearson Education (us)

Principles of Marketing

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 4.09

₱391.05 from ₱193.05 Save up to 56%

In stock: Well Read

Principles of Marketing by Philip Kotler is a great read for business students and marketing professionals. The book provides an in-depth look at various core topics of marketing, including global marketing, ethical issues and social responsibility. The case studies found inside help to make the concepts presented in the book more understandable and applicable to real-world situations.
Doing Church As a Team - Thryft
Wayne Cordeiro | New Hope Resources

Doing Church As a Team

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 4.09

₱429.75 from ₱292.05 Save up to 36%

In stock: Well Read

If you're feeling like your spiritual community could really benefit from a tightening of bonds and a shared sense of mission, "Doing Church As A Team" by Wayne Cordeiro is a significant guide. This book underlines the value of collaboration and inclusivity in ministry, principles that could rejuvenate and add new dimensions to any church's operations. It's a call to action that might just transform how you engage with your faith community.
Executive Deskbook - Thryft
Auren Uris | Van Nostrand Reinhold Company

Executive Deskbook

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 5.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

For professionals seeking effective management strategies.
Jane's Crisis Communications Handbook 2003 - Thryft

Jane's Crisis Communications Handbook 2003

₱688.05 from ₱341.55 Save up to 54%

Goodreads rating: 3.0

₱688.05 from ₱341.55 Save up to 54%

In stock: Well Read

If you are a public relations professional or a business leader, Jane's Crisis Communications Handbook 2003 could be an excellent guide for you to handle communication during a crisis effectively. This book offers practical procedures for forming a team and handling natural disasters, human-caused hazards, and mechanical malfunctions. Additionally, it provides guidance on managing stakeholder relations, creating a Joint Information Center, building relationships with the media, and commemorating anniversaries. This book is a valuable resource for anyone responsible for managing communication during a crisis.
Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century
Jim Aitchison, Mark Austin  | Wiley

Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century

from ₱688.05

Goodreads rating: 3.25

from ₱688.05

In stock: Very Good

Considering the myriad of media channels and brand-building tools available today, "Is Anybody Out There?" could be the beacon you need. It dissects modern marketing communication strategies, helping you understand and manage the new marketing paradigm. Whether you're looking to enhance your local, regional, or global reach, this book arms you with insights to gain a competitive advantage in the rapidly evolving marketing landscape.
Writing for the Mass Media : International Edition - Thryft
James Glen Stovall | Pearson Educacion

Writing for the Mass Media : International Edition

₱1,034.55 from ₱440.55 Save up to 58%

Goodreads rating: 3.61

₱1,034.55 from ₱440.55 Save up to 58%

In stock: Well Read

"Writing for the Mass Media" is a must-read for anyone aspiring to be a media professional. With precise examples, clear writing, and simple organization, this book facilitates the learning of media writing. The book's focus on a converged style of media writing, and its exercises to develop skills, make it a valuable resource for both beginners and professionals.
Creating The Perfect Design Brief - How To Manage Design For Strategic Advantage - Thryft
Peter L. Phillips | Allworth

Creating The Perfect Design Brief - How To Manage Design For Strategic Advantage

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.78

₱292.05 from ₱193.05 Save up to 51%

In stock: Like New

This book is recommended for any individual or business looking to take their design process to the next level. The book offers a step-by-step guide to assembling a team and implementing strategies to get a design brief approved. What makes this book unique is that it not only focuses on the design process, but also emphasizes the importance of changing the perception of the business and presenting a brief to move towards the desired goal. Overall, this book will greatly benefit those seeking to strategize their design process for successful outcomes.
Boost Your Interview IQ
Carole Martin | Mcgraw-hill Education

Boost Your Interview IQ

from ₱440.55

Goodreads rating: 3.9

from ₱440.55

In stock: Very Good

Heading into an interview can feel like stepping into a battleground, and 'Boost Your Interview IQ' is the strategic ally you need to come out victorious. Picture it as a coach who transforms your nervous energy into agile mental reflexes, ensuring that when the spotlight is on, you're ready to shine with crisp, impactful responses. It's tailored advice in your back pocket for any type of interviewer's curveball.
New Cutting Edge Advanced Teacher's Book and Test Master CD-Rom Pack - Thryft

New Cutting Edge Advanced Teacher's Book and Test Master CD-Rom Pack

₱935.55 from ₱440.55 Save up to 55%

₱935.55 from ₱440.55 Save up to 55%

In stock: Well Read

New Cutting Edge Advanced Teacher's Resource Book is an indispensable resource for ESL teachers working with advanced students. It provides comprehensive teacher's notes and tips, as well as a photocopiable resource bank with additional materials to reinforce spoken and written English. The inclusion of the Test-Master CD-ROM allows for easy customization of placement, module, mid-course, and end-of-level tests. Highly recommended for teachers looking to take their teaching to the next level.
International Public Relations : A Comparative Analysis - Thryft
Ni Chen, Hugh M. Culbertson  | Routledge

International Public Relations : A Comparative Analysis

₱1,381.05 from ₱539.55 Save up to 61%

Goodreads rating: 2.44

₱1,381.05 from ₱539.55 Save up to 61%

In stock: Very Good

This book is a great read for those interested in understanding public relations practices across the world. It provides a comparative analysis of public relations strategies across countries and regions and offers insights into the cultural, societal, and political factors that shape communications in different parts of the world. This book is ideal for PR professionals working for multinational organizations, educators teaching international communication, and researchers studying the field of international PR.
One Show 2009 - Thryft
One Club | Rockport Publishers

One Show 2009

₱589.05 from ₱292.05 Save up to 54%

Goodreads rating: 3.67

₱589.05 from ₱292.05 Save up to 54%

In stock: Like New

If advertising and design captivate you, 'One Show 2009' deserves a spot on your shelf. It's a comprehensive treasure trove that reveals the pinnacle of creativity in the industry for that year. Imagine immersing yourself in the crème de la crème of ad campaigns, web designs, and product design, all in one beautifully packaged set. It's both a source of inspiration and a benchmark for professionals and enthusiasts alike.
Dictionary of Business Terms - Thryft

Dictionary of Business Terms

₱341.55 from ₱193.05 Save up to 56%

₱341.55 from ₱193.05 Save up to 56%

In stock: Very Good

This Dictionary of Business Terms is a must-have for anyone involved in the world of business. With over 7,500 up-to-date definitions, this comprehensive guide provides a quick and easy way to grasp the complex language of the corporate world. From accounting to marketing, finance to management, this book covers it all. Not only does it give clear definitions, but it also provides examples, illustrations, and cross-references to help you understand the nuances of each term. Whether you're a novice or an experienced executive, this dictionary will be your go-to resource for navigating the intricate world of business.
Film Production Management - Thryft
Bastian Clevé | Focal Press

Film Production Management

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.02

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

Film Production Management provides a practical and comprehensive guide to producing a screenplay, including budgeting, scheduling, location scouting, and more. It offers valuable tips for low-budget productions and includes sample forms and charts for daily use in production offices. With over 80 films under his belt, Cleve's expertise makes the book an indispensable resource for anyone aspiring to work in Hollywood's production departments.
Men's Style: The Thinking Man's Guide to Dress - Thryft
Russell Smith | Thomas Dunne Books

Men's Style: The Thinking Man's Guide to Dress

₱862.20 from ₱589.05 Save up to 33%

Goodreads rating: 3.64

₱862.20 from ₱589.05 Save up to 33%

In stock: Very Good

If you appreciate the subtleties of a well-tailored suit and the crispness of a perfectly folded pocket square, Russell Smith's guide is for you. It's an insightful take on not just what to wear but how to wear it, allowing you to express your personal style with confidence. Elevate your wardrobe and your presence with this smart, accessible read.
The 250 Job Interview Questions : You'll Most Likely Be Asked...and the Answers That Will Get You Hired! - Thryft
Peter Veruki | Adams Media

The 250 Job Interview Questions : You'll Most Likely Be Asked...and the Answers That Will Get You Hired!

₱440.55 from ₱292.05 Save up to 34%

Goodreads rating: 3.4

₱440.55 from ₱292.05 Save up to 34%

In stock: Well Read

Stepping into an interview can be daunting, but this book promises to be like a secret weapon tucked in your briefcase. Peter Veruki has distilled insightful gems that could help you navigate through tough questions with confidence. You might find yourself recommending this to friends before their big days, appreciating how it transformed your approach from nervous to self-assured.
Chinese Etiquette & Ethics in Business
Boyé Lafayette de Mente | Mcgraw-hill

Chinese Etiquette & Ethics in Business

from ₱440.55

Goodreads rating: 2.5

from ₱440.55

In stock: Well Read

Whether you're a seasoned entrepreneur or new on the scene of international commerce, understanding the nuances of negotiations and partnerships is crucial. "Chinese Etiquette & Ethics in Business" offers an invaluable inside look into the complexities of Chinese business etiquette. Boye De Mente's experience gives you a firsthand perspective on how to adeptly navigate the economic landscape of China, making this book an essential resource for anyone eager to succeed in this challenging yet rewarding market.
A Straightforward Guide to Speech Writing and Presentation - Thryft
R. Watson | Straightforward Publishing

A Straightforward Guide to Speech Writing and Presentation

from ₱193.05 Save up to 38%

Goodreads rating: 0.0

from ₱193.05 Save up to 38%

In stock: Well Read

This book is a must-read for individuals who struggle with public speaking and need a step-by-step guide to prepare, write and present effective speeches for various occasions. It offers practical tips on how to overcome stage fright, grab the audience's attention, structure a speech and deliver it with confidence. With clear and concise language, this revised edition is an excellent choice for beginners and professionals alike.
Strategic Marketing - Thryft
David W. Cravens | Richard D Irwin

Strategic Marketing

₱1,628.55 from ₱1,282.05 Save up to 21%

Goodreads rating: 4.0

₱1,628.55 from ₱1,282.05 Save up to 21%

In stock: Well Read

For someone with an interest in the mechanics of marketing success, "Strategic Marketing" can offer a profound understanding of what it takes to gain a competitive edge through strategic planning. It'll resonate with you especially if you're engaged in forming strategies that consider customer satisfaction and recognize the complexities of global competitiveness. This book could be the compass you need in navigating the ever-evolving business landscape.
Behavior in Organizations: Global Edition - Thryft

Behavior in Organizations: Global Edition

₱1,480.05 from ₱638.55 Save up to 59%

₱1,480.05 from ₱638.55 Save up to 59%

In stock: Well Read

This book could be a good read for anyone interested in gaining a deeper understanding of organizational behavior and its practical applications. With its blend of cutting-edge research and real-world examples, the book offers unique insights into the everyday processes and phenomena of organizational behavior. It challenges readers to not only learn the theory but also put the concepts into action, making it an invaluable resource for both undergraduate and graduate students studying organizational behavior.
Managerial Communication: Strategies and Applications - Thryft
Hynes | Mcgraw Hill Higher Education

Managerial Communication: Strategies and Applications

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 3.61

₱429.75 from ₱292.05 Save up to 36%

In stock: Very Good

If you're stepping into a managerial role or looking to refine your communication skills in a leadership position, "Managerial Communication: Strategies and Applications" could be the guide you need. Hynes taps into effective strategies and real-world applications that resonate with current managerial demands, helping you navigate both oral and written communication with greater finesse. The book's strategic approach and robust research base provide insights that could be vital for effective management in the modern workplace.
Producing a First-class Newsletter - Thryft

Producing a First-class Newsletter

₱341.55 from ₱193.05 Save up to 51%

Goodreads rating: 2.5

₱341.55 from ₱193.05 Save up to 51%

In stock: Well Read

This book can be useful for anyone who wants to improve the quality of their newsletters, whether for personal or professional purposes. Barbara Fanson’s book offers practical tips for planning, budgeting, designing, and typesetting newsletters. It covers both traditional typesetting and desktop publishing. Readers can expect to learn important skills on editorial content, style, layout, and design, enabling them to produce newsletters that inform and engage their audience. One of the book’s most distinctive features is its emphasis on creating a first-class newsletter while staying within budget.
The Ultimate Business Presentation Book - Thryft
Andrew Leigh | Random House Business Books

The Ultimate Business Presentation Book

₱539.55 from ₱242.55 Save up to 55%

Goodreads rating: 0.0

₱539.55 from ₱242.55 Save up to 55%

In stock: Well Read

This book is an excellent resource for anyone looking to improve their public speaking skills. Author Andrew Leigh presents practical tips and techniques in simple language. The extensive A-Z resource on presentation skills makes this book a valuable reference tool to keep on hand.
Atm Networks : Concepts, Protocols, Applications - Thryft

Atm Networks : Concepts, Protocols, Applications

₱292.05 from ₱193.05 Save up to 43%

₱292.05 from ₱193.05 Save up to 43%

In stock: Well Read

This book is a comprehensive guide to understanding and implementing ATM networks. It covers from basic concepts to advanced protocols and applications of ATM technology. Recommended for network engineers and telecommunication professionals.
Filmmaking - Thryft
Jason Tomaric | Routledge

Filmmaking

₱1,548.00 from ₱985.05 Save up to 36%

Goodreads rating: 3.94

₱1,548.00 from ₱985.05 Save up to 36%

In stock: Very Good

If you're itching to peel back the curtain on the film industry and dive into the world of movie magic, Jason Tomaric's "Filmmaking" is just what you need. With its comprehensive breakdown of the process and insider secrets, it's invaluable for aspiring directors or producers, regardless of budget. Tomaric doesn't just offer wisdom; he opens a door to an elusive industry, with actionable advice to get your story from script to screen.
The Best of Brochure Design: No. 9 - Thryft
Jason Godfrey | Rockport Pub

The Best of Brochure Design: No. 9

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 4.03

₱440.55 from ₱292.05 Save up to 37%

In stock: Very Good

If you're passionate about marketing or graphic design, "The Best of Brochure Design: No. 9" could be the inspirational resource you need. It's a treasure trove of ideas, showcasing a variety of brochure styles from top designers around the world. The book covers practical tips and creative strategies which could be a catalyst for your next design project, making it a great addition to your professional library.
Bulls in the China Shop and Other Sino-American Business Encounters
Randall E. Stross | Pantheon

Bulls in the China Shop and Other Sino-American Business Encounters

from ₱440.55

Goodreads rating: 4.25

from ₱440.55

In stock: Very Good

Bulls in the China Shop would be a great read for anyone interested in business and international relations. The book offers an engaging account of cultural and political blunders made by American businesses venturing into China over the past two decades. If you are curious about the challenges posed by introducing capitalism into China's socialist society, or if you are simply interested in trade between the two nations, this book is for you.
Cue and Cut : A Practical Approach to Working in Multi-Camera Studios - Thryft
Roger Singleton-Turner | Manchester University Press

Cue and Cut : A Practical Approach to Working in Multi-Camera Studios

₱297.90 from ₱193.05 Save up to 48%

Goodreads rating: 3.33

₱297.90 from ₱193.05 Save up to 48%

In stock: Like New

"Cue and Cut" is an excellent guide for individuals interested in working in television studios or pursuing a career in multi-camera content creation. The book offers practical advice, from understanding the equipment required to producing a polished result. The book is based on the first-hand experience of the author, who has worked with the top production crews in the BBC and ITV. With extensive coverage of multi-camera aspects, "Cue and Cut" is recommended for undergraduate, HND, B.Tech, post-graduate students, and anyone interested in mastering the multi-camera studio, regardless of their experience level.
How to Say It Style Guide - Thryft
Rosalie Maggio | Prentice Hall Press

How to Say It Style Guide

₱490.05 from ₱391.05 Save up to 28%

Goodreads rating: 3.0

₱490.05 from ₱391.05 Save up to 28%

In stock: Very Good

Whether you're hammering out a business report or crafting an email that needs to impress, Rosalie Maggio's "How to Say It Style Guide" can be your secret weapon. It's like having a trusted mentor perched on your shoulder, whispering the secrets to clean, compelling communication. Dive in to troubleshoot your prose or polish your punctuation with confidence; this guide makes it a breeze.
Sign Gallery International - Thryft
Signs of the Times Magazine | St Media Group International Inc.

Sign Gallery International

₱292.05 from ₱193.05 Save up to 43%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 43%

In stock: Very Good

This book showcases over 400 color photos of award-winning signs from a prestigious design competition, and includes a diverse range of sign types. It's a great resource for anyone in the sign-making industry or those who appreciate design and creativity. The bilingual captions also make it an accessible read for Spanish and Portuguese speakers.
Getting Along With The Chinese - For Fun And Profit - Thryft
Fred Schneiter | Bookworld Services

Getting Along With The Chinese - For Fun And Profit

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.96

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book is a great read for anyone who is planning to venture into the Chinese market or has an interest in the Chinese culture. The author, with his sense of humor, gives valuable insights into the Chinese psyche. The book not only helps in breaking down cultural barriers but also guides readers on how to get the most out of Chinese business relationships. Overall, it’s an insightful and essential read for those who plan to do business in China or simply want to understand Chinese culture.
50 High-Impact Speeches and Remarks - Thryft
John Kador | February 27, 2004

50 High-Impact Speeches and Remarks

₱292.05 from ₱193.05 Save up to 43%

Goodreads rating: 3.0

₱292.05 from ₱193.05 Save up to 43%

In stock: Very Good

"50 High-Impact Speeches and Remarks" is an excellent resource for anyone looking to improve their public speaking skills. The book offers a wide range of speeches for different occasions, from announcing organizational changes to giving and receiving awards. Each speech is annotated, providing insights into the rhetorical techniques used. Written by a professional speechwriter for Fortune 500 CEOs, John Kador, the book provides proven models that can be adapted to suit any individual's needs and style. In short, this book is perfect for anyone looking to enhance their public speaking skills and leave a lasting impression on their audience.
Sams Teach Yourself Facebook in 10 Minutes - Thryft
Sherry Willard Kinkoph Gunter | Sams

Sams Teach Yourself Facebook in 10 Minutes

₱440.55 from ₱242.55 Save up to 45%

Goodreads rating: 3.17

₱440.55 from ₱242.55 Save up to 45%

In stock: Very Good

If you've ever felt lost navigating Facebook or wanted to get up to speed quickly, this book is for you. It's the perfect crash course in Facebook usage. Each 10-minute lesson builds on the last, making social media feel less overwhelming. Great for social media beginners or those needing a quick refresher.
Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 3.67

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
Transparency: How Leaders Create a Culture of Candor
Daniel Goleman, James O'Toole, Warren Bennis  | Jossey-bass

Transparency: How Leaders Create a Culture of Candor

from ₱440.55

Goodreads rating: 3.75

from ₱440.55

In stock: Very Good

If you're keen on transforming your organization with authenticity, "Transparency" is a book that can guide you through. Leadership experts Bennis, Goleman, and O'Toole dissect the complex battles against honest organizational cultures and offer strategies for cultivating transparency. It's a concise read that could change the way you lead and promote integrity in your professional environment.
The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business - Thryft
Cameron S. Foote | W. W. Norton & Company

The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 3.73

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

This book is perfect for creative professionals who want to turn their talent into a thriving business. Learn how to effectively organize, market yourself, manage employees, and build equity. With practical, real-world answers to common business questions, this comprehensive guide will help you navigate the business side of creativity and achieve financial success while doing what you love. Let your creativity soar and your business thrive with this invaluable resource.
Digital Strategies for Powerful Corporate Communications - Thryft
Paul A. Argenti, Courtney M. Barnes, Courtney Barnes  | Mcgraw Hill

Digital Strategies for Powerful Corporate Communications

₱737.55 from ₱341.55 Save up to 59%

Goodreads rating: 3.54

₱737.55 from ₱341.55 Save up to 59%

In stock: Very Good

This book is an essential guide for businesses seeking to modernize their communication strategies and harness the power of the digital world to engage with stakeholders. Using case studies from major corporations, the authors provide a practical framework for building transparent, authentic engagement with employees, customers, and investors. The book outlines the steps to build a culture of engagement and transparency, manage internal communications, recruit and retain top talent, and develop effective messages that resonate with customers and investors. If you're looking to stay ahead of the curve in the digital age, this is a must-read.
Interview - Thryft
Heather Salter | Harpercollins Publishers

Interview

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.45

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book is a concise guide for job seekers to effectively navigate through interviews. It provides practical tips on researching the employer, highlighting one's strengths, using body language, handling tough questions, and negotiating the best package. Recommended for those looking to polish their interview skills and secure their desired job.
Sales Prospecting for Dummies
Tom Hopkins | For Dummies

Sales Prospecting for Dummies

from ₱539.55

Goodreads rating: 3.76

from ₱539.55

In stock: Well Read

If you're feeling uncertain about how to expand your client base, "Sales Prospecting for Dummies" is like a trusted mentor taking you by the hand. It's not just about finding leads; it's about connecting with people in meaningful ways and turning those connections into sales. Tom Hopkins’ expertise shines as he equips you with the tools to confidently approach potential clients, hone your persuasive communication, and leverage every opportunity into success. It's an invaluable companion for anyone in sales seeking to overcome hurdles and skyrocket their prospecting results.
Public Relations Techniques - Thryft
Todd Hunt, James E. Grunig  | Harcourt College Pub

Public Relations Techniques

₱737.55 from ₱341.55 Save up to 59%

Goodreads rating: 3.5

₱737.55 from ₱341.55 Save up to 59%

In stock: Well Read

Public Relations Techniques is a must-read for anyone interested in public relations. The book takes a comprehensive, theory-first approach, which provides an overview before diving into individual elements. The inclusion of new technologies in PR campaigns is particularly impressive. Boxed case studies introducing how campaigns are actually executed are an excellent addition. With the help of checklists at each stage, students can examine their practices and work on the how, when, and why of PR.
Teaching Skills in Further and Adult Education - Thryft
David Minton | Cengage Learning

Teaching Skills in Further and Adult Education

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.11

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

This book would be an excellent choice for an individual looking to acquire insight into practical aspects of teaching FE and adult education teachers. With the author's years of experience in the field, readers can expect to gain valuable skills on classroom management and how to succeed even during difficult circumstances.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.