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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Married to the Brand - Thryft
William J. McEwen | Gallup Press

Married to the Brand

₱242.55 from ₱193.05 Save up to 45%

Goodreads rating: 3.31

₱242.55 from ₱193.05 Save up to 45%

In stock: Well Read

This book explores how some companies manage to create a strong relationship with their consumers, resulting in a lasting and satisfying connection. Through years of research and consumer stories, the author explains the emotions that need to be present in order for a customer to feel connected to a brand and the steps that marketers need to take to build and maintain these emotional connections.
Don't They Know it's Friday? : Cross Cultural Considerations for Business and Life in the Gulf - Thryft
Jeremy Williams | Motivate Publishing

Don't They Know it's Friday? : Cross Cultural Considerations for Business and Life in the Gulf

from ₱193.05 Save up to 51%

Goodreads rating: 3.72

from ₱193.05 Save up to 51%

In stock: Like New, Well Read

This book would be a valuable read for anyone involved in cross-cultural business interactions in the Gulf region. It offers practical guidance and fascinating insights into the cultural nuances that can greatly impact success or failure in the Gulf. Through real-life examples and relatable stories, Jeremy Williams sheds light on the challenges faced by Westerners and Gulf nationals alike, providing valuable tips and advice on how to navigate these complexities with ease. Whether you're a business professional, an expatriate, or simply interested in learning about different cultures, this book is an indispensable guide that will expand your understanding and enhance your interactions in the Gulf.
CQ: Developing Cultural Intelligence at Work
Joo-Seng Tan, Soon Ang, P. Christopher Earley  | Stanford Business Books

CQ: Developing Cultural Intelligence at Work

from ₱836.55

Goodreads rating: 3.9

from ₱836.55

In stock: Very Good

If you're planning to work abroad or manage diverse teams, "CQ: Developing Cultural Intelligence at Work" could be a game-changer for you. The book provides practical insights and relatable case studies, empowering you to comprehend and engage effectively with various cultural dynamics. It's like gaining a compass for navigating the complexities of intercultural interactions in the professional world.
Consumer Behavior & Marketing Strategy, 9th Edition - Thryft
Peter Olsen | Mcgraw Hill Higher Education

Consumer Behavior & Marketing Strategy, 9th Edition

₱429.75 from ₱242.55 Save up to 45%

Goodreads rating: 3.91

₱429.75 from ₱242.55 Save up to 45%

In stock: Like New

If you're keen to dissect and understand the intricacies of what drives consumer spending, this book is for you. It melds psychological principles with marketing strategies, providing a robust framework for influencing purchasing decisions. As you immerse yourself in "The Wheel of Consumer Analysis," you'll find this comprehensive guide indispensable for crafting marketing campaigns that resonate with consumers on a deeper level.
Business English: Writing in the Global Workplace - Thryft
Dona J. Young | Mcgraw-hill Higher Education

Business English: Writing in the Global Workplace

₱836.55 from ₱341.55 Save up to 59%

Goodreads rating: 4.0

₱836.55 from ₱341.55 Save up to 59%

In stock: Like New

This book can be a great read for professionals looking to improve their business communication skills across international borders. The book provides practical, real-world examples of business writing in a global workplace. Dona Young's conversational style and clear instructions make it easy for the reader to understand and apply the concepts covered in the book. The book covers email writing, report writing, and also has a chapter on multicultural communication. Overall, a valuable resource for anyone looking to improve their business communication skills.
Principles of Marketing - Thryft
Philip Kotler, Gary M. Armstrong  | Pearson Education (us)

Principles of Marketing

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Goodreads rating: 4.09

₱391.05 from ₱193.05 Save up to 56%

In stock: Well Read

Principles of Marketing by Philip Kotler is a great read for business students and marketing professionals. The book provides an in-depth look at various core topics of marketing, including global marketing, ethical issues and social responsibility. The case studies found inside help to make the concepts presented in the book more understandable and applicable to real-world situations.
It Starts With One Changing Individuals Changes Organizations - Thryft
Hal B. Gregersen, J. Stewart Black  | Pearson P T R

It Starts With One Changing Individuals Changes Organizations

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 3.81

₱440.55 from ₱292.05 Save up to 37%

In stock: Very Good

Considering you're intrigued by organizational transformation, "It Starts With One" is a treasure trove - it's not just about imposing changes from the top-down. The book digs into the psychological aspects that enable or hinder change within people, which in turn affects the whole organization. It's grounded in reality, offering actionable insights and tools rather than mere theory, making it a pragmatic guide for leaders determined to drive enduring change.
The Economics of Attention: Style and Substance in the Age of Information
New
Richard A. Lanham | University Of Chicago Press

The Economics of Attention: Style and Substance in the Age of Information

from ₱589.05

Goodreads rating: 3.54

from ₱589.05

In stock: Like New

Whether you're a data-savvy economist or a creative at heart, "The Economics of Attention" offers deep insight into how value is crafted and traded in our modern, information-saturated world. Lanham's sharp analysis interweaves economics with the humanities, suggesting that understanding style is as essential as grasping substance when navigating the overwhelming waves of digital information. This book might change not just how you look at information, but also how you prioritize every click and glance in the digital age.
60 Second Memos - Thryft
Brandon Toropov | Prentice Hall Press

60 Second Memos

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Goodreads rating: 5.0

₱440.55 from ₱242.55 Save up to 46%

In stock: Very Good

This book is a lifesaver when time isn't on your side, offering clear and concise templates for almost any business situation you could face. Whether you're handling delicate internal matters or crafting messages that shape your company's external image, it's like having a seasoned advisor at your fingertips. It's as if you could download a piece of an executive's brain—directly into your email drafts.
Managing Outside Pressure - Strategies for Preventing Corporate Disasters - Thryft
Ulrich Steger, Matthias Winter  | Wiley

Managing Outside Pressure - Strategies for Preventing Corporate Disasters

₱1,381.05 from ₱539.55 Save up to 61%

Goodreads rating: 0.0

₱1,381.05 from ₱539.55 Save up to 61%

In stock: Well Read

This book is a must-read for corporate leaders as it provides a comprehensive guide to manage external pressures that can lead to reputational damage and corporate crises. The authors provide excellent advice on how to predict and manage external pressures that can be potential public sparks or triggers. This book arms managers with a smart detector and offers win-win solutions to keep external pressures safely away.
Who's Running Your Career?: Creating Stable Work in Unstable Times - Thryft

Who's Running Your Career?: Creating Stable Work in Unstable Times

₱490.05 from ₱242.55 Save up to 55%

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

This book could be a good read for someone who is feeling uncertain or anxious about their career path. It offers valuable insights and practical strategies for navigating through the constantly changing job market. With the author's expertise in workforce trends, readers can learn how to anticipate and adapt to industry shifts, ultimately empowering them to take control of their career and create stability in an unstable world.
Brand Identity Now! - Thryft
Julius Wiedemann | Taschen America Llc

Brand Identity Now!

₱688.05 from ₱440.55 Save up to 36%

Goodreads rating: 4.1

₱688.05 from ₱440.55 Save up to 36%

In stock: Very Good

If you're knee-deep in branding or simply have a fascination for the alchemy of logos and imagery, "Brand Identity Now!" can be a mesmerizing tome. Through its case studies, you'll get a peek at the creatives' battlefield, where branding makes kings or falls from grace. Imagine being privy to the thought processes behind campaigns like Obama '08 or the pulse of the world's top design firms. This book might just redefine how you see the brands around you.
Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage - Thryft
Lawrence Friedman, Neil Rackham, Richard Ruff  | Mcgraw-hill

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 3.72

₱429.75 from ₱292.05 Save up to 36%

In stock: Well Read

As business landscapes evolve, mastering partnerships becomes crucial for staying competitive. "Getting Partnering Right" offers valuable insight into cultivating durable business relationships that foster growth. It's a solid read if you're looking to understand how strong collaborations can be a powerhouse for market leadership and long-term success.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft
John Weich | Laurence King Publishing

Storytelling on Steroids : 10 stories that hijacked the pop culture conversation

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Goodreads rating: 3.7

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
Winning Motivation for Business, Sport & Life - Thryft
Frank Dick | Abingdon Press

Winning Motivation for Business, Sport & Life

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 4.13

₱429.75 from ₱292.05 Save up to 36%

In stock: Well Read

If you're always aiming to reach the top in your field, "Winning" could be your playbook. Frank Dick distills lessons from sports that apply to business and personal growth. This book has pragmatic tips that could change your mindset about success and teach you how to cultivate the discipline and focus of an athlete. It's not just about victory; it's about the journey towards excellence.
All I Really Need to Know in Business I Learned at Microsoft: Insider Strategies to Help You Succeed
New
Julie Bick | Atria

All I Really Need to Know in Business I Learned at Microsoft: Insider Strategies to Help You Succeed

from ₱440.55

Goodreads rating: 3.73

from ₱440.55

In stock: Very Good

This book is like having a mentor in your hand. Julie Bick offers a treasure trove of insights from her experiences at Microsoft that could help you navigate the corporate ladder with ease. Think of it as a condensed MBA with relatable, real-world applications that could transform how you approach your career and business strategies.
Confidence at Work: Get It, Feel It, Keep It - Thryft
Ros Taylor | Kogan Page

Confidence at Work: Get It, Feel It, Keep It

₱490.05 from ₱391.05 Save up to 28%

Goodreads rating: 3.41

₱490.05 from ₱391.05 Save up to 28%

In stock: Very Good

If you've been feeling stuck or unnoticed at work, "Confidence at Work" might be the spark you need. Ros Taylor tackles the subtleties of self-assurance in the office, offering practical advice to help you stand taller and be more assertive. The beauty of this book lies in its ability to blend psychological insight with actionable steps, which can lead to tangible improvements in your professional life.
The Manager's Book of Decencies - Thryft
Steve Harrison | Mcgraw-hill

The Manager's Book of Decencies

₱391.05 from ₱193.05 Save up to 56%

Goodreads rating: 3.38

₱391.05 from ₱193.05 Save up to 56%

In stock: Very Good

Recommendation: This book offers a refreshingly practical and actionable guide for managers looking to improve their company's culture. Through the concept of "small decencies", the author demonstrates how simple gestures can have a significant impact on communication, teamwork, and productivity. By focusing on authentic and personal interactions, this book provides valuable insights that can be implemented in any organization, regardless of its size or industry. Whether you're a seasoned executive or a new manager, The Manager's Book of Decencies will inspire you to create a workplace environment that fosters mutual respect and shared values.
The Invisible Grail: How Brands Can Use Words to Engage with Audiences - Thryft

The Invisible Grail: How Brands Can Use Words to Engage with Audiences

₱440.55 from ₱292.05 Save up to 37%

₱440.55 from ₱292.05 Save up to 37%

In stock: Very Good

If you're intrigued by the alchemy of language and branding, "The Invisible Grail" is a clarion call to revisit the potency of words. Imagine threading narratives that not just speak to but resonate with your audience, transforming mere consumers into loyal advocates. It's a cerebral journey into the heart of masterful communication—a must-read as you craft the verbal essence of your brand.
Case Problems in Marketing - Thryft
Thomas Nelson & Sons Ltd | Thomas Nelson & Sons Ltd

Case Problems in Marketing

₱292.05 from ₱193.05 Save up to 43%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 43%

In stock: Well Read

Recommended for marketing students looking for practical insights. This book provides a collection of case studies that illustrate marketing strategies and tactics applied in real-world scenarios. The book analyzes the decision-making process of companies and the success of their marketing strategy. It is ideal for marketing students who want to gain practical insights into marketing challenges.
Did I Ever Tell You About the Time: How to Develop and Deliver a Speech Using Stories That Get Your Message Across
Grady Jim Robinson | Mcgraw-hill Companies

Did I Ever Tell You About the Time: How to Develop and Deliver a Speech Using Stories That Get Your Message Across

from ₱589.05

Goodreads rating: 4.0

from ₱589.05

In stock: Very Good

If you've ever felt like your speeches lack a personal touch or the ability to really captivate your audience, Grady Jim Robinson's book could be a game-changer for you. It's not simply about public speaking; it's about weaving stories into your dialogue that resonate and connect deeply with your listeners. It could transform your presentations into memorable experiences.
Business Breakthrough French - Thryft
Brian Hill | Palgrave Macmillan

Business Breakthrough French

₱429.75 from ₱292.05 Save up to 36%

Goodreads rating: 2.0

₱429.75 from ₱292.05 Save up to 36%

In stock: Very Good

If you're venturing into the French business world or looking to polish your professional portfolio, "Business Breakthrough French" is an invaluable tool. This course is designed to help you grasp the language in a practical and relevant manner, well-suited for today's fast-paced business interactions. It's the linguistic leg-up you need to confidently navigate through francophone business environments.
Supernova Advisor Teams - A Pathway To Excellence - Thryft
Robert D. Knapp, Curtis C. Brown Jr.  | Wiley

Supernova Advisor Teams - A Pathway To Excellence

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book, "Supernova Advisor Teams - A Pathway To Excellence," is a must-read for anyone looking to enhance their financial advisor team. With practical strategies and insightful advice, it guides you step-by-step on how to boost your team's effectiveness, discover different leadership styles, and write winning team vision statements. What sets this book apart is its focus on building collaborative teams that can transcend organizational boundaries, improving the client experience. Whether you're onboarding new team members or looking to strengthen your existing team, this book will help you transform your team into a cohesive and productive unit that strives for excellence.
ESPN - The Making Of A Sports Media Empire - Thryft
Travis Vogan | University Of Illinois Press

ESPN - The Making Of A Sports Media Empire

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.3

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book is a must-read for sports enthusiasts who are curious about the evolution of ESPN and its impact on the media industry. Travis Vogan provides a comprehensive account of how ESPN transformed from a humble operation into a global sports media empire. Through interviews and archival research, Vogan reveals the genius behind ESPN's cross-promotion strategies and its ability to connect with viewers on a deep level. From the creation of iconic shows like "SportsCentury" and "30 for 30" to its domination of the sports media landscape, this book offers a fascinating glimpse into the remarkable journey of a network that revolutionized the way we consume sports.
Services Marketing - Thryft
Christopher Lovelock | Pearson Education Australia

Services Marketing

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.18

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

Services Marketing is a valuable resource for students and professionals alike who wish to learn the art of marketing services in the Asia-Pacific region. With updated case studies, the book offers a contemporary perspective on the competitive world of services marketing, and its authors - Christopher H Lovelock, Paul Patterson, and Jochen Wirtz - bring a wealth of knowledge and experience to the table. The book's strategic marketing framework is flexible and conducive to learning, making it a perfect choice for both undergraduate and graduate-level courses.
Organizational Behavior : Emerging Realities for the Workplace Revolution - Thryft
Steven L. McShane, Mary Ann Von Glinow  | Mcgraw-hill (tx)

Organizational Behavior : Emerging Realities for the Workplace Revolution

₱440.55 from ₱242.55 Save up to 51%

Goodreads rating: 3.51

₱440.55 from ₱242.55 Save up to 51%

In stock: Well Read

If you're intrigued by how individual behavior shapes organizational success, McShane and Von Glinow's book could be your North Star. Picture yourself flipping through pages that breathe life into organizational behavior theories with vivid stories and real scenarios that span the globe. It's not just a ticket to understanding the nuts and bolts of OB; it's a window into applying these concepts to the ever-evolving workplace, whether you're at the helm or part of the crew.
The IMS IP Multimedia Concepts and Services in the Mobile Domain - Thryft
Miikka Poikselkä, Hisham Khartabil, Georg Mayer  | Wiley

The IMS IP Multimedia Concepts and Services in the Mobile Domain

₱589.05 from ₱292.05 Save up to 50%

Goodreads rating: 3.33

₱589.05 from ₱292.05 Save up to 50%

In stock: Very Good

As our phones become smarter, our communication demands evolve. Dive into 'The IMS' to discover how this global standard is reshaping mobile connectivity for a multimedia-rich future. Whether you're in development, engineering, or simply fascinated by telecommunication advances, this book decodes complex systems into digestible insights, making it a must-read for staying ahead in the mobile domain.
The Art And Craft Of Keepsake Photography Engagements And Weddings - How To Take Perfect Photos And Make Stunning Invitations, Announcements, Albums, Thank You Notes, And More - Thryft
Barbara Smith | Amphoto Books

The Art And Craft Of Keepsake Photography Engagements And Weddings - How To Take Perfect Photos And Make Stunning Invitations, Announcements, Albums, Thank You Notes, And More

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 0.0

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

This book could be a good read for anyone looking to turn their special moments into cherished keepsakes. With clear instructions and practical tips, Barbara Smith guides you through the process of taking perfect photos and creating stunning invitations, albums, and more. Whether you're planning an engagement, wedding, or any other special occasion, this book will help you capture and preserve those memories for a lifetime.
UP! Your Service New Insights: True Stories of Winners and Losers in the Quest for Superior Service - Thryft

UP! Your Service New Insights: True Stories of Winners and Losers in the Quest for Superior Service

₱1,034.55 from ₱193.05 Save up to 85%

₱1,034.55 from ₱193.05 Save up to 85%

In stock: Very Good

If you're keen on elevating the customer experience and driving loyalty, this book is your guide. Ron Kaufman provides engaging stories that illustrate the do's and don'ts of customer service. By exploring both successes and failures, you'll gain a clearer understanding of what truly sets companies apart in the realm of service excellence. It's a treasure trove of ideas to keep your service game top-notch.
Dress Smart Men : Wardrobes That Win in the New Workplace - Thryft
Jeff Stone, Kim Johnson Gross  | Grand Central Publishing

Dress Smart Men : Wardrobes That Win in the New Workplace

₱490.05 from ₱242.55 Save up to 55%

Goodreads rating: 3.76

₱490.05 from ₱242.55 Save up to 55%

In stock: Very Good

This book is a must-read for any man looking to navigate the complexities of dressing for success in the modern workplace. With insights and advice from top professionals, it provides practical tips on how to dress appropriately for your industry, helping you stand out and make a lasting impression. Transform yourself from geek to GQ and take charge of your professional image with this invaluable guide.
How to Win: The Argument, the Pitch, the Job, the Race - Thryft
Rob Yeung | Capstone

How to Win: The Argument, the Pitch, the Job, the Race

₱440.55 from ₱242.55 Save up to 51%

Goodreads rating: 3.53

₱440.55 from ₱242.55 Save up to 51%

In stock: Very Good

Imagine going into any challenging scenario with a playbook in hand—that's what "How to Win" offers. If you're eager to sharpen your argument techniques, ace job interviews, or boost your confidence for better presentations, Rob Yeung delivers applicable wisdom backed by contemporary research. It's essentially a toolkit for those ambitious moments where the only option you fancy is success.
Long Dict International Trade (Eng/Chin) - Thryft

Long Dict International Trade (Eng/Chin)

₱688.05 from ₱490.05 Save up to 30%

₱688.05 from ₱490.05 Save up to 30%

In stock: Very Good

If you're delving into the world of international trade, this dictionary could be your silent partner. With its English-Chinese presentation, it eases communication barriers and serves as a reliable resource for understanding complex trade jargon. A trusted companion for students, professionals, and bi-lingual business endeavors.
No Rules Logos - Radical Design Solutions That Break The Rules - Thryft
STONES JOHN | Rotovision

No Rules Logos - Radical Design Solutions That Break The Rules

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 4.44

₱292.05 from ₱193.05 Save up to 51%

In stock: Like New

No Rules Logos is an excellent read for designers who want to break away from conventional design. The book showcases examples of innovative logos that break design rules in striking ways, and provides analytics and insights into how they perform. Reading this book will inspire readers and give them the courage to experiment with their own designs.
Speaking Up; Surviving Executive Presentations - Thryft
Frederick Gilbert | Berrett-koehler Publishers

Speaking Up; Surviving Executive Presentations

₱292.05 from ₱193.05 Save up to 51%

Goodreads rating: 3.86

₱292.05 from ₱193.05 Save up to 51%

In stock: Well Read

Speaking Up is an essential read for anyone in middle management aiming to succeed in high-stake presentations. Author Frederick Gilbert offers insightful comments and explanations of what top executives seek and do not want, creating a survival guide to aid in presenting ideas effectively. QR codes for free videos complement the nine chapters, making this book a must-read.
Powerful Exhibit Marketing : The Complete Guide to Successful Trade Shows, Conferences, and Consumer Shows - Thryft
Barry Siskind | Wiley

Powerful Exhibit Marketing : The Complete Guide to Successful Trade Shows, Conferences, and Consumer Shows

₱237.15 from ₱193.05 Save up to 35%

Goodreads rating: 3.4

₱237.15 from ₱193.05 Save up to 35%

In stock: Well Read

"This book provides a comprehensive guide to successful trade shows and exhibitions, covering everything from setting objectives to working the show. The author, Barry Siskind, provides clear and concise advice on how to choose the right show, attract the right audience, and turn leads into business. A valuable read for anyone involved in exhibit management, whether an experienced marketer or a beginner looking to get results from their exhibit investment."
Communication in Business : Strategies and Skills - Thryft
Judith Dwyer | Pearson Education Australia

Communication in Business : Strategies and Skills

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Goodreads rating: 0.0

₱836.55 from ₱341.55 Save up to 60%

In stock: Well Read

This book is ideal for business professionals who want to improve their communication skills. It covers essential strategies for effective communication, as well as practical applications in the business world. Readers will appreciate the author's clear writing style and the book's comprehensive coverage of the topic. Overall, it's a must-read for anyone who wants to communicate more effectively in the workplace.
The Nissan Report - Thryft

The Nissan Report

₱292.05 from ₱193.05 Save up to 51%

₱292.05 from ₱193.05 Save up to 51%

In stock: Very Good

The Nissan Report is a great read for individuals who are interested in the incorporation of environmental responsibility and corporate social responsibility into a business model. The book discusses the efforts of Nissan North America and their team of ecologists and business planners to become a responsible and sustainable company. The unique feature of the book is how it incorporates perspectives from a wide variety of experts, including an astronaut, to create a comprehensive approach to sustainability. Overall, readers will gain valuable insights into the challenges and rewards of establishing a responsible business model.
The Business of Science : Winning and Losing in the High-Tech Age - Thryft
Simon Ramo | Hill & Wang Pub

The Business of Science : Winning and Losing in the High-Tech Age

₱440.55 from ₱292.05 Save up to 37%

Goodreads rating: 4.0

₱440.55 from ₱292.05 Save up to 37%

In stock: Well Read

If you're intrigued by the intersection of technology and national competitiveness, this is your kind of read. "The Business of Science" delves into vital strategies for propelling the US back to the forefront of the high-tech industry. It's a clarion call for innovation, government support, and education reforms that could rekindle your passion for scientific progress and economic leadership.
Intercultural Business Communication - Thryft
Lillian H. Chaney | Pearson College Div

Intercultural Business Communication

₱836.55 from ₱341.55 Save up to 59%

Goodreads rating: 3.74

₱836.55 from ₱341.55 Save up to 59%

In stock: Well Read

This book is perfect for business professionals and managers who want to learn how to effectively communicate in a cross-cultural setting. The book provides practical tips on conducting negotiations across different countries, writing business letters in different societies, and other important information on intercultural communication. Readers will appreciate the straightforward and concise writing style, as well as the practical advice that can be applied in real-life business situations.
Right or Wrong: The Memoirs of Lord Bell
New
Tim Bell | Bloomsbury Continuum

Right or Wrong: The Memoirs of Lord Bell

from ₱688.05

Goodreads rating: 3.62

from ₱688.05

In stock: Well Read

If politics behind the scenes piques your interest, "Right or Wrong" could be an intriguing read for you. Lord Bell doesn't shy from boasting about his influence on significant political events from Thatcher's rise to the end of Apartheid. His firsthand insights and unapologetic opinions offer a front-row seat to the convergence of media, politics, and power.
Develop Your PR Skills
New
Dr Neil Richardson, Lucy Laville  | Kogan Page

Develop Your PR Skills

from ₱440.55

Goodreads rating: 3.67

from ₱440.55

In stock: Well Read

This book is a must-read for anyone looking to improve their public relations skills. The authors provide practical advice that is easy to understand and apply in a variety of business settings. What makes this book unique is its focus on real-life scenarios, which help readers see how PR principles can be put into practice. By the end of this book, readers will have the tools they need to effectively manage their brand's reputation and build strong relationships with stakeholders.
Public Relations: The Profession and the Practice (Int'l Ed) - Thryft
Baskin Heiman Toth Lattimore | Mc Graw Hill Education (uk)

Public Relations: The Profession and the Practice (Int'l Ed)

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Goodreads rating: 0.0

₱836.55 from ₱341.55 Save up to 59%

In stock: Well Read

This book is great for students because it provides a contemporary perspective on the field of public relations. It covers global markets, new technologies, and multiculturalism, offering a holistic understanding of the emerging trends. The author's personal and jargon-free writing style makes this a great resource for beginners who are looking for an introduction to the world of public relations.
Atm Networks : Concepts, Protocols, Applications - Thryft

Atm Networks : Concepts, Protocols, Applications

₱292.05 from ₱193.05 Save up to 43%

₱292.05 from ₱193.05 Save up to 43%

In stock: Well Read

This book is a comprehensive guide to understanding and implementing ATM networks. It covers from basic concepts to advanced protocols and applications of ATM technology. Recommended for network engineers and telecommunication professionals.
Selling for Dummies
Tom Hopkins | For Dummies

Selling for Dummies

from ₱1,628.55

Goodreads rating: 3.57

from ₱1,628.55

In stock: Well Read

"Selling for Dummies" isn't just a manual; it's a communication toolkit. It's ideal for anyone who wishes to influence, persuade, or simply engage better with others. Whether you're aiming to climb the career ladder or enhance personal relationships, this book breaks down the process into manageable chunks, revealing the art of negotiation and the power of listening. It's like having a mentor guide you through the nuances of human interaction, which is invaluable in any walk of life.
Conversations With the Greatest Networke
John Milton Fogg | The Greatest Networker Press

Conversations With the Greatest Networke

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If you're intrigued by the dynamics of network marketing, this could be the gem you've been searching for. John Milton Fogg delivers a series of earnest conversations, offering practical wisdom that transcends the usual 'how-to' of the industry. Whether you're a budding entrepreneur or a seasoned professional looking to reignite your passion, this book provides a fresh perspective on what it means to be successful in the network marketing world.
Built-In Social: Essential Social Marketing Practices for Every Small Business
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Jeff Korhan | Wiley

Built-In Social: Essential Social Marketing Practices for Every Small Business

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Goodreads rating: 3.69

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If you’re looking to reshape your business with a social first mindset, "Built in Social" might be right up your alley. This isn't about aimlessly throwing content into the void; it's a methodical approach to fostering genuine connections and leveraging them to make your business thrive. Imagine gaining the trust of your customers so deeply that they help you shape the future of your products and services—that's the kind of engagement Jeff Korhan encourages you to build.
What Is Publication Design?

What Is Publication Design?

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If you're fascinated by the intricate world of printed media, "What Is Publication Design?" could be your perfect companion. Lakshmi Bhaskaran takes you through a thorough exploration, touching all facets from aesthetics to sustainability in the field. Whether you're a novice with a budding interest in graphic design or a seasoned professional seeking inspiration, this well-rounded guide would serve up fresh insights, backed by an international array of design work that could prove to be both instructive and inspiring.
Negotiation: How To Make Deals And Reach Agreements - Thryft
Madan Pillutla | January 1, 2004

Negotiation: How To Make Deals And Reach Agreements

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If you find yourself at a crossroads in business, whether it's closing a deal or resolving a conflict, this book can be your guide. The author doesn't just offer tactics but delves into the psychological factors that drive negotiations. Understanding and developing your BATNA could change the way you perceive and handle your professional interactions. Plus, the real-world examples ground the theory, making it practical and relatable.
Stand Out From The Crowd - Secrets To Crafting A Winning Company Identity - Thryft
Jay Lipe | Kaplan Business

Stand Out From The Crowd - Secrets To Crafting A Winning Company Identity

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Goodreads rating: 3.33

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This book is perfect for entrepreneurs and business owners who want to differentiate their brand from competitors. Through practical examples, the author shares secrets to branding success, including how to develop a unique identity and effectively communicate it to customers. The book's most distinctive feature is its comprehensive approach to crafting a strong brand identity, from brainstorming to implementation.
1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line - Thryft
Seth Godin, Donna Greiner, Theodore B. Kinni  | Crown Business

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line

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Goodreads rating: 4.36

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Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.